Group items tagged

Facebook Pages are becoming a lot more like Twitter in terms of the ways marketers can use them to reach and engage people inside Facebook. Twitter has proven that the "status update subscription + news feed" conversation model works well for a variety of marketers - from large brands to self promoters like bloggers, consultants, and real estate agents.

Information overload is so five years ago, but the problem it describes is all too real. Fortunately, there's hope yet for the savvy librarian: Twitter and FriendFeed turn information dissemination on its head, using friends and subscribers as a filter for the best, most credible, and most engaging information out there. As Clay Shirky said at the Web 2.0 Expo keynote in January, the problem isn't "information overload. It's filter failure."