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Sameer Nair is the new senior vice president of equity asset management at Peachtree Group. In this role, he will manage and implement asset oversight for Peachtree's real estate portfolio and preferred equity investments. Previously, Nair held the position of senior vice president of acquisitions and development at Hospitality Ventures Management Group, focusing on sourcing equity, debt, and third-party management opportunities, Peachtree said in a statement. Nair is an experienced asset manager with development and transactional expertise, Peachtree said. "Over the past decade, Sameer has been instrumental in the growth of some of the most respected companies in the hospitality industry," said Brian Waldman, Peachtree Group's CIO. "He has led multiple acquisition, development and investment efforts throughout the country, which gives him a deeper perspective of the industry and market."

NOBLE INVESTMENT GROUP has acquired the dual-brand Hampton Inn & Suites Downtown Denver and Homewood Suites by Hilton Downtown Denver in Denver. Atlanta-based Noble is led by founder and CEO Mit Shah. The dual-brand hotel has a combined 302 guestrooms and suites, an indoor pool and whirlpool, a bar and more than 7,000 square feet of meeting and boardroom space. It is near the Colorado Convention Center and the 16th Street Pedestrian Mall, as well as the Union Station multimodal transportation hub. Downtown Denver also includes more than 25 million square feet of office space, three major sports stadiums, the Pepsi Center, the Denver Performing Arts Center, restaurants and museums and other attractions.

ON JUNE 6, MIT Shah, founder and CEO of Noble Investment Group, will be recognized by UJA Federation of New York for his professional and philanthropic achievements. Also, Jenifer Eager has joined Noble as vice president of fund and corporate accounting. Shah will receive the award at the federation's annual Hospitality Division reception and NYU Investment Conference to be held at Marriot Marquis in New York. "We are so pleased to honor Mit this year," commented Jonathan Tisch, executive chairman of Loews Hotels and chair of UJA's Hospitality Division. "His leadership and history of giving back to the industry and community make him the perfect honoree." Shah said the UJA Federation's recognition is the realization of generations of work. "As the eldest child of immigrant parents in search of the American dream, I am honored to be recognized by my friend, Jon, and the incredible stewards of the UJA Federation," he said. "The UJA Federation inspires us to lead lives that matter and to help support those in need. It continues to have an immeasurable impact on humanity." UJA has been funding hundreds of organizations that are responding to ongoing challenges and emerging issues worldwide.

FOLLOWING NEARLY TWO decades with Noble Investment Group and a 40-year career in real estate and hospitality, Jim Conley will retire and become a senior advisor to the firm. The company has appointed Katherine Seitz as its new compliance officer. Conley joined Noble in 2006 as chief financial officer before becoming the firm's first compliance officer. In this role, he led the oversight and administration of Noble's regulatory and compliance functions and helped oversee the impact of Noble's core ESG initiatives and its duties as a signatory to the United Nations Principles of Responsible Investment, the company said in a statement. "Jim is a trusted friend and respected colleague who has been an important part of our organization's longstanding success," said Mit Shah, Noble CEO. "We are deeply grateful for his profound commitment to our team and to upholding Noble's ethical standards of performance." Conley said Noble is his family and their journey together had been most fulfilling. "I take immense pride in our team's accomplishments and our distinguished record as an institutional fiduciary. I am equally enthusiastic about the firm's future and its next generation of leadership," Conley said. Seitz assumes responsibility for managing and directing Noble's regulatory, compliance and ESG programs. She joined Noble from Carter's Inc., where she was corporate counsel. She has practiced law and served as in-house counsel focusing on real estate and corporate services for nearly twenty years, the statement added.

AT THE 35TH Hunter Hotel Investment Conference, there was plenty to talk about. Several Indian American hoteliers were speakers at the event at the Marriott Marquis in Atlanta March 19 to 22. This year's conference came with "a profound sense of purpose, no limits," said Lee Hunter chairman of the Hunter Conference during his welcoming address. "Over the next three days, we're going to hear from numerous industry experts, as leaders in this industry, we understand the importance of embracing change, challenging the conventions and pursuing new opportunities," Hunter said. "It's with this in mind that as we sat down to put forth our speaker lineup, this year, we focused on bringing new voices to distinguish. These voices are going to challenge you. They're going to inspire you, they're going to force you to think outside the box."

INTEGRITY INTERNATIONAL GROUP, led by Tony Matharu, has acquired two properties in London: Atlas House and Crescent buildings. Atlas House, a Grade II-listed building, is situated at the junction of King Street, Queen Street, and Cheapside, while the Crescent is located adjacent to Tower Suites by Blue Orchid Hotels. Both Atlas House and the Crescent will join the Blue Orchid Hospitality brand, part of Integrity, Integrity said in a statement. Meanwhile, the company recently restructured its Garage Hotels Group, the statement said. "The recent acquisition of Atlas House and the Crescent portfolio demonstrates our continued commitment to invest in and breathe new life into London property, particularly those buildings at the end of their previous lives, ensuring that London remains the best place to live, work, visit, and invest," Matharu said. "The team at Integrity International Group has unrivalled expertise in ac

Bradley Nelson is the new senior director of facilities at Noble Investment Group, overseeing strategic product quality and directing the capital expense program across the firm's portfolio. He transitions from Spire Hospitality, where he served as corporate director, facilities, overseeing the development and maintenance of facilities and ensuring operational efficiency and sustainability, Noble said in a statement. Nelson previously held positions at Sage Hospitality, InterContinental Hotels Group, Concord Hospitality, and Twin Tier Hospitality, the statement said. "Brad is an outstanding addition to our asset management team, bringing a wealth of experience that will help support the continued growth of our institutional Investment management platform," said Steven Nicholas, Noble's managing principal, head of asset management.

Peachtree Group recently acquired the 180-room Hilton Garden Inn Denver Tech Center in Denver, marking its second hotel in Denver after the Element Denver Park Meadows. The company's hospitality management team will oversee the seven-story hotel located in the city's employment hub, Peachtree said in a statement. However, the financial terms of the transactions were not disclosed. "We are excited to acquire this premium-branded hotel in a growing submarket with a variety of diverse and stable demand generators," said Michael Bernath, Peachtree's senior vice president for acquisitions. "The Denver economy is well diversified, with the city gaining recognition as a burgeoning tech hub. We believe the expansion of the R-Line, increased connectivity of the area and the completion of the transformative Bellview Station development will continue to make the Denver Tech Center an attractive destination for consumers and corporations alike." Peachtree aims to further invest in the property, which was previously renovated in 2014, the statement said. The hotel is near the under-development Bellview Station, a transit-oriented mixed-use development spanning more than 50 acres. There are companies including Comcast, Oracle, Microsoft, Zoom, Charles Schwab, Fidelity Investments, Newmont Mining, and Western Union in the vicinity.

PEACHTREE HOTEL GROUP and its affiliates added five executives to its management teams. These new appointments aim to strengthen the company's ability to support strategic growth objectives to scale its investment platform and further diversify allocation strategies, the company said in a statement. The Atlanta-based company, led by Jatin Desai and Mitul Patel as managing principals, appointed Matthew Ram as senior vice president of acquisitions and Susan McClure as vice president leadership and executive development. Will Woodworth assumed the role of vice president for investments, Nicole Havens is vice president of revenue management and Kelly Mascari is vice president of operations at PHG's affiliate Peachtree Hospitality Management.

THREE LARGE HOTEL companies took advantage of last week's 2021 AAHOA Convention & Trade Show at the Kay Bailey Hutchison Convention Center in Dallas to announce new brand prototypes and refurbishments. They include two new extended-stay concepts and investments in existing midscale brands. Red Roof Inn introduced its new HomeTowne Studios prototype that the company said features a cost-effective development footprint, and a layout that offers improved operational efficiency. Also, G6 Hospitality, parent company for Motel 6 and Studio 6, introduced its Studio 6 Suites to meet what it sees as increased demand of extended-stay brands. Also, Wyndham Hotels & Resorts announced it would invest more than $40 million over the next three years in its Microtel and La Quinta by Wyndham brands. The company's Microtel Lift Incentive Program aims to encourage renovations that will bring existing properties parallel to the new build prototypes followed by the brands.

PEACHTREE GROUP RECENTLY introduced new branding, logo and tagline, "Guided by Intuition, Grounded by Expertise." The branding update aims to project the company's integrated investment strategies and service platforms. This change consolidates the company's varied brand portfolio, renaming Stonehill as Peachtree Group Credit and Peachtree Hospitality Management as Peachtree Group Hospitality Management, the company said in a statement. "The new branding has given us a competitive edge in attracting top-tier talent, ensuring a consistent influx of the best minds and skills to navigate an ever-changing business landscape," said Greg Friedman, CEO and managing principal of Peachtree Group. "Moreover, our strategic branding approach, aimed at consolidating our diverse range of businesses, is poised to unleash even greater untapped potential within our investment platform. This platform, already proven in its value in the hospitality sector, has played a pivotal role in our expansion and diversification into other real estate sectors and ventures."

HOTEL INVESTMENT AND management company Banyan Group has announced that its $35 million Banyan Lodging Enhanced Value Fund has been fully subscribed. The final participants were domestic and foreign families, a statement said. The BLEV, or "Believe" fund offers an opportunity for investors to purchase hotels that have been impacted by the on-going COVID-19 crisis, the statement added. "Interest in our BLEV fund has risen steadily since our original announcement earlier this year, as evidenced by how quickly the raise was completed, to the point where we now actually are over-subscribed," said Rakesh Chauhan, managing partner and CEO, Banyan INVESTMENT Group. "We already have our sights on several respected hotels in strong markets with high barriers to entry and multiple demand generators to help offset any potential economic headwinds that could arise in the future. We look forward to a successful run with our partners and fully expect this to be a profitable endeavor for all involved."

DALLAS-BASED NEWCRESTIMAGE plans to acquire 45 hotels from a private investment firm. The portfolio includes approximately 3,300 rooms in 11 states, but other terms of the transaction were not disclosed. The hotels include 35 Marriott International-branded, seven Hilton-branded, two Choice Hotels International-branded and one Radisson Hotels-branded properties. They are in Arkansas, Colorado, Illinois, Iowa, Kansas, Michigan, Minnesota, North Dakota, Ohio, South Dakota and Texas, according to NewcrestImage. "The current financial environment makes it very attractive to buy rather than build, and this group of fine hotels in high-traffic locations provides us with an exceptional opportunity to immediately start generating significant revenue, profit, and return on investment," said Mehul Patel, NewcrestImage managing partner and CEO.

Sameer Nair is now senior vice president of acquisitions and development for Atlanta-based hotel investment and management firm Hospitality Ventures Management Group. Prior to joining HVMG, Nair oversaw transactions worth more than $600 million as vice president of investments and capital markets for Delray Beach-based Kolter Hospitality, the company said in a statement. In a career span of 11 years, Nair has sourced and closed deals worth more than $350 million across Hilton-, Hyatt-, IHG-, Marriott-franchised hotels and also negotiated and restructured $1 billion of existing debt. "An industry expert with more than a decade of hospitality real estate experience, Sameer immediately brings a wealth of knowledge and industry relationships he's acquired during his decorative career thus far. His presence immediately augments and broadens our already strong bench strength, and we look forward to Sameer playing an important role in helping HVMG and our owners and investors achieve their growth goals," said Robert Cole, HVMG president and CEO.

DALLAS-BASED INVESTMENT firm NewcrestImage will acquire four LaQuinta-branded hotels in a joint venture between Highgate and Cerberus. The properties, with 696 rooms total, include the LaQuinta Inn & Suites at Los Angeles International Airport that is NewcrestImage's first gateway location in California. The company, led by Mehul Patel as managing partner and CEO, also has received the Partnership Circle Award from Marriott International, a statement said. NewcrestImage closed on the LaQuinta Inn & Suites Irving DFW North, located two miles from Dallas Fort Worth International Airport, on July 14. It expects to close in August on the other three hotels, including the LaQuinta Inn & Suites LAX, as well as LaQuinta Inn & Suites Anaheim and LaQuinta Inn Phoenix North. "These properties are uniquely-positioned in strategic destination locations, making them very appealing as we structure a strong INVESTMENT-based portfolio," Patel said. Mahmood Khimji, Highgate's managing principal, said the four hotels are "well-located and well-positioned." "We are excited to expand our activities with Mehul and the talented NewcrestImage team, along with our friends at Wyndham - all of whom share Highgate's commitment to delivering exceptional guest experiences and operational results," Khimji said.

HIHOTELS BY HOSPITALITY International, a leader in franchising of conversion and new-build hotels for economy lodging, has opened four properties including Scottish Inns in Austin, Forest Hill and Hankamer, Texas and a Passport Inn in Paradise, Pennsylvania. These properties are owned by Dinesh Patel, Anu Investment Corp., Priteshkumar "Pat" Bhakta and Saraswati Group, Inc., respectively. The Scottish Inns & Suites in Austin is a former Rodeway Inn and is owned by Dinesh Patel. The 35-room hotel is located in downtown Austin just off Interstate 35 and East Highway 290. It is near the 6th St. Entertainment District and the University of Texas campus, and is near the Austin Zoo and Austin Convention Center, hihotels said in a statement. The Scottish Inns hotel in Forest Hill, Texas, a 46-room new construction, is owned by Anu Investment Corp. The property is located along Mansfield Highway, just a half mile from I-20 and 10 miles from downtown Fort Worth.

THE AMERICAN HOTEL and Lodging Association relaunched its "Hospitality is Working" campaign to highlight hotels' commitment to workforce, guests and communities, according to a statement. The campaign aims to reengage travelers and showcase the economic and community benefits hotels provide in neighborhoods across the U.S. As more Americans begin to travel, the initiative will highlight the broad range of benefits hotels provide the communities they serve and point out the industry's strong commitment to investing in its workforce, providing quality career opportunities and protecting employees and guests, AHLA said. "In every American city, hotels support employees and their families and serve our communities," said Chip Rogers, AHLA's president and CEO. "Hotels are investing in our workforce to create good jobs that power local economies. We're keeping guests and employees safe. Six in 10 hotels are small businesses, and they're creating opportunities for other small companies to grow and thrive. Hotels also help fund vital government services through local, state and federal taxes. Hotels are a net benefit to the communities we serve, and as we seek to reignite travel, we look forward to growing together."

THE NEW JERSEY legislature is considering legislation that would strengthen protections for franchise businesses in the state, including hotels. AAHOA recently visited the state's capital to express its support for the bill. Assembly Bill 1958 would make changes to the New Jersey Franchise Practices Act that could benefit the hospitality industry, AAHOA said in a statement. Specifically, the changes include restricting non-competes for longer than six months; prohibiting requiring a relocation or capital investment greater than $25,000 more than once every five years unless hotel franchisers can establish a return on the investment; requiring a franchiser that receives "any rebate, commission, kickback, services, other consideration or anything of value" to fully disclose them to the franchisee and turn them over to the franchisee; putting restrictions on mandatory sourcing of goods or resources; and prohibiting suspending, restricting or preventing access to franchise services. Several AAHOA representatives attended a hearing at the New Jersey State Assembly on May 12 to support the bill. They included AAHOA's Mid Atlantic Regional Director Mahendra "MZ" Patel, Past Chair Bhavesh Patel and Laura Lee Blake, the association's recently appointed president and CEO.

PEACHTREE HOTEL GROUP and its affiliates, Peachtree PC Investors for capital markets and Peachtree Hospitality Management, made four changes at the senior leadership level recently. The promotions are intended to support the company's real estate investment platform and operation services, according to a statement. The Atlanta-based company, led by Jatin Desai and Mitul Patel as managing principals, promoted Greg Zabinski as executive vice president, capital markets for Peachtree PC Investors. Vivian Clarke is now senior vice president for people and culture. Steve MacKenzie was promoted to senior vice president over operations for Peachtree Hospitality Management, and Michael Ritz is now senior vice president for investments. "The success Peachtree is experiencing is creating significant opportunities for us in the talent space," said Greg Friedman, Peachtree's CEO. "These promotions support our strategic growth objectives, and we expect to have additional promotions and appointments as we further scale up our operations."

AAHOA MEMBERS RECENTLY testified in support of New Jersey Assembly Bill 1958, which would make changes to the New Jersey Franchise Practices Act that could benefit the hospitality industry. The association's support for specific parts of the bill is at the center of a division between AAHOA and two major hotel companies over franchise reform. On March 22, 30 AAHOA members attended a hearing of the New Jersey Assembly Commerce and Economic Development Committee during which the bill was passed out of the committee. Several of the members also testified, according to AAHOA. AAHOA members own 45.4 percent of New Jersey hotels, representing 46,124 rooms, the association said. "As the largest hotel owners association, representing the exclusive interests of America's hotel owners, AAHOA showed up in New Jersey to testify in support of amendments to the legislation to improve the franchise model," said Nishant "Neal" Patel, AAHOA chairman. Last May, a contingent of AAHOA members testified in favor of the bill in front of the New Jersey Assembly Judiciary Committee, particularly the aspects of the bill that match AAHOA's 12 Points of Fair Franchising. Specifically, the franchise reform changes supported by AAHOA include restricting non-competes for longer than six months; prohibiting requiring a relocation or capital investment greater than $25,000 more than once every five years unless hotel franchisers can establish a return on the investment; requiring a franchiser that receives "any rebate, commission, kickback, services, other consideration or anything of value" to fully disclose them to the franchisee and turn them over to the franchisee; putting restrictions on mandatory sourcing of goods or resources; and prohibiting suspending, restricting or preventing access to franchise services.