Transmedia Producer

Ilie Năstase, Borg’s opponent in the ‘76 Wimbledon finals inadvertently explained how such breakthroughs happen when he complimented Borg’s performance. “We're playing tennis,” Năstase said. “He's playing something else.”

As psychologist Edward de Bono put it, “You cannot dig a hole in a different place by digging the same hole deeper.”