THE AMERICAN HOTEL & Lodging Association and Procure Impact, a B2B marketplace supporting marginalized communities, have introduced the "Dignity of Work
Pledge" aiming to provide 100,000 paid employment hours for overlooked populations. Hospitality firms such as Davidson Hospitality Group, Pyramid Global Hospitality,
Sage Hospitality Group, CoralTree Hospitality, Atrium Hospitality, Pacific Hospitality Group, Modus Hotels, and 21c Museum Hotels have committed to this initiative.
Together, these hotels manage over 110,000 rooms nationwide, AHLA said in a statement. Procure Impact's B2B marketplace offers companies the chance to source
responsibly and fulfill social impact objectives.
"We believe the hospitality sector is uniquely positioned to harness its purchasing power to create unique and meaningful guest experiences and change millions of
lives in the process," said Lauren McCann, Procure Impact's founder and CEO. "We are excited to partner with so many pioneers in hospitality who are building
spaces and places grounded in belonging and purpose through the products that they feature and purchase."