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Javier E

The Irrational Consumer: Why Economics Is Dead Wrong About How We Make Choices - Derek ... - 4 views

  • Atlantic.displayRandomElement('#header li.business .sponsored-dropdown-item'); Derek Thompson - Derek Thompson is a senior editor at The Atlantic, where he oversees business coverage for the website. More Derek has also written for Slate, BusinessWeek, and the Daily Beast. He has appeared as a guest on radio and television networks, including NPR, the BBC, CNBC, and MSNBC. All Posts RSS feed Share Share on facebook Share on linkedin Share on twitter « Previous Thompson Email Print Close function plusOneCallback () { $(document).trigger('share'); } $(document).ready(function() { var iframeUrl = "\/ad\/thanks-iframe\/TheAtlanticOnline\/channel_business;src=blog;by=derek-thompson;title=the-irrational-consumer-why-economics-is-dead-wrong-about-how-we-make-choices;pos=sharing;sz=640x480,336x280,300x250"; var toolsClicked = false; $('#toolsTop').click(function() { toolsClicked = 'top'; }); $('#toolsBottom').click(function() { toolsClicked = 'bottom'; }); $('#thanksForSharing a.hide').click(function() { $('#thanksForSharing').hide(); }); var onShareClickHandler = function() { var top = parseInt($(this).css('top').replace(/px/, ''), 10); toolsClicked = (top > 600) ? 'bottom' : 'top'; }; var onIframeReady = function(iframe) { var win = iframe.contentWindow; // Don't show the box if there's no ad in it if (win.$('.ad').children().length == 1) { return; } var visibleAds = win.$('.ad').filter(function() { return !($(this).css('display') == 'none'); }); if (visibleAds.length == 0) { // Ad is hidden, so don't show return; } if (win.$('.ad').hasClass('adNotLoaded')) { // Ad failed to load so don't show return; } $('#thanksForSharing').css('display', 'block'); var top; if(toolsClicked == 'bottom' && $('#toolsBottom').length) { top = $('#toolsBottom')[0].offsetTop + $('#toolsBottom').height() - 310; } else { top = $('#toolsTop')[0].offsetTop + $('#toolsTop').height() + 10; } $('#thanksForSharing').css('left', (-$('#toolsTop').offset().left + 60) + 'px'); $('#thanksForSharing').css('top', top + 'px'); }; var onShare = function() { // Close "Share successful!" AddThis plugin popup if (window._atw && window._atw.clb && $('#at15s:visible').length) { _atw.clb(); } if (iframeUrl == null) { return; } $('#thanksForSharingIframe').attr('src', "\/ad\/thanks-iframe\/TheAtlanticOnline\/channel_business;src=blog;by=derek-thompson;title=the-irrational-consumer-why-economics-is-dead-wrong-about-how-we-make-choices;pos=sharing;sz=640x480,336x280,300x250"); $('#thanksForSharingIframe').load(function() { var iframe = this; var win = iframe.contentWindow; if (win.loaded) { onIframeReady(iframe); } else { win.$(iframe.contentDocument).ready(function() { onIframeReady(iframe); }) } }); }; if (window.addthis) { addthis.addEventListener('addthis.ready', function() { $('.articleTools .share').mouseover(function() { $('#at15s').unbind('click', onShareClickHandler); $('#at15s').bind('click', onShareClickHandler); }); }); addthis.addEventListener('addthis.menu.share', function(evt) { onShare(); }); } // This 'share' event is used for testing, so one can call // $(document).trigger('share') to get the thank you for // sharing box to appear. $(document).bind('share', function(event) { onShare(); }); if (!window.FB || (window.FB && !window.FB._apiKey)) { // Hook into the fbAsyncInit function and register our listener there var oldFbAsyncInit = (window.fbAsyncInit) ? window.fbAsyncInit : (function() { }); window.fbAsyncInit = function() { oldFbAsyncInit(); FB.Event.subscribe('edge.create', function(response) { // to hide the facebook comments box $('#facebookLike span.fb_edge_comment_widget').hide(); onShare(); }); }; } else if (window.FB) { FB.Event.subscribe('edge.create', function(response) { // to hide the facebook comments box $('#facebookLike span.fb_edge_comment_widget').hide(); onShare(); }); } }); The Irrational Consumer: Why Economics Is Dead Wrong About How We Make Choices By Derek Thompson he
  • First, making a choice is physically exhausting, literally, so that somebody forced to make a number of decisions in a row is likely to get lazy and dumb.
  • Second, having too many choices can make us less likely to come to a conclusion. In a famous study of the so-called "paradox of choice", psychologists Mark Lepper and Sheena Iyengar found that customers presented with six jam varieties were more likely to buy one than customers offered a choice of 24.
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  • Many of our mistakes stem from a central "availability bias." Our brains are computers, and we like to access recently opened files, even though many decisions require a deep body of information that might require some searching. Cheap example: We remember the first, last, and peak moments of certain experiences.
  • The third check against the theory of the rational consumer is the fact that we're social animals. We let our friends and family and tribes do our thinking for us
  • neurologists are finding that many of the biases behavioral economists perceive in decision-making start in our brains. "Brain studies indicate that organisms seem to be on a hedonic treadmill, quickly habituating to homeostasis," McFadden writes. In other words, perhaps our preference for the status quo isn't just figuratively our heads, but also literally sculpted by the hand of evolution inside of our brains.
  • The popular psychological theory of "hyperbolic discounting" says people don't properly evaluate rewards over time. The theory seeks to explain why many groups -- nappers, procrastinators, Congress -- take rewards now and pain later, over and over again. But neurology suggests that it hardly makes sense to speak of "the brain," in the singular, because it's two very different parts of the brain that process choices for now and later. The choice to delay gratification is mostly processed in the frontal system. But studies show that the choice to do something immediately gratifying is processed in a different system, the limbic system, which is more viscerally connected to our behavior, our "reward pathways," and our feelings of pain and pleasure.
  • the final message is that neither the physiology of pleasure nor the methods we use to make choices are as simple or as single-minded as the classical economists thought. A lot of behavior is consistent with pursuit of self-interest, but in novel or ambiguous decision-making environments there is a good chance that our habits will fail us and inconsistencies in the way we process information will undo us.
  • Our brains seem to operate like committees, assigning some tasks to the limbic system, others to the frontal system. The "switchboard" does not seem to achieve complete, consistent communication between different parts of the brain. Pleasure and pain are experienced in the limbic system, but not on one fixed "utility" or "self-interest" scale. Pleasure and pain have distinct neural pathways, and these pathways adapt quickly to homeostasis, with sensation coming from changes rather than levels
  • Social networks are sources of information, on what products are available, what their features are, and how your friends like them. If the information is accurate, this should help you make better choices. On the other hand, it also makes it easier for you to follow the crowd rather than engaging in the due diligence of collecting and evaluating your own information and playing it against your own preferences
Javier E

Do You Know the Difference Between Being Rich and Being Wealthy? - WSJ - 1 views

  • Mr. Housel, 36 years old, is a blogger and venture capitalist who writes beautifully and wisely about a central truth: Money isn’t primarily a store of value. Money is a conduit of emotion and ego, carrying hopes and fears, dreams and heartbreak, confidence and surprise, envy and regret.
  • Investing isn’t an IQ test; it’s a test of character. Unlike the man who chucked coins into the sea, Mr. Read could defer gratification and had no need to spend big so other people wouldn’t think he was small. From such old-fashioned virtues great fortunes can be built.
  • Investors think of such volatility as a kind of “fine” for having made a mistake, says Mr. Housel. Instead, they should regard it as a “fee,” the unavoidable cost of participation. You never know how big the fee will be or when you will incur it, but patience can make it bearable.
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  • Most investors regard Warren Buffett as someone who has parlayed brilliant analysis, hard work and extensive connections into one of the best track records in financial history. Mr. Housel, however, notices that Mr. Buffett accrued at least 95% of his wealth after age 65.
  • Had Mr. Buffett earned his world-beating returns for only 30 years rather than much longer, he would be worth 99.9% less, notes Mr. Housel. “The real key to his success is that he’s been a phenomenal investor for three quarters of a century,” he writes of Mr. Buffett. “His skill is investing, but his secret is time.”
  • So Mr. Buffett—traditionally viewed as the greatest living example of investing skill—is also proof of the power of luck and longevity.
  • In a similar vein, “The Psychology of Money” argues the biggest determinant of long-term returns often happens to be when you were born. Adjusted for inflation, people born in 1950 earned essentially nothing in the stock market between the ages of 13 and 30, Mr. Housel shows. Those born in 1970 earned roughly nine times as much on stocks in their formative years. Those born in 2000? They may have to save a lot more than their parents did.
  • Bubbles form when catchy stories and the human need for imitation and conformity turn investing into a social imperative.
  • Mr. Housel urges investors to think about what money and wealth are for. He draws a critical distinction between being rich (having a high current income) and being wealthy (having the freedom to choose not to spend money).
  • Many rich people aren’t wealthy, Mr. Housel argues, because they feel the need to spend a lot of money to show others how rich they are
  • He defines the optimal savings level as “the gap between your ego and your income.” Wealth consists in caring less about what others think about you and more about using your money to control how you spend your time.
  • He writes: “The ability to do what you want, when you want, with who[m] you want, for as long as you want to, pays the highest dividend that exists in finance.”
johnsonel7

Psychology's Bias Toward Rich Western Societies Limits Findings - 0 views

  • In the field of psychology, the image is canon: a child sitting in front of a marshmallow, resisting the temptation to eat it. If she musters up the willpower to resist long enough, she’ll be rewarded when the experimenter returns with a second marshmallow. Using this “marshmallow test,” the Austrian-born psychologist Walter Mischel demonstrated that children who could resist immediate gratification and wait for a second marshmallow went on to greater achievements in life. They did better in school, had better SAT scores, and even managed their stress more skillfully.
  • People reasoned from these studies of the 1970s and ’80s that there must be some deep individual characteristic, some personality feature, that set kids up for higher achievements throughout life. But what if that wasn’t the right conclusion to draw from these studies? What if patience, and maybe other personality features too, are more a product of where we are than who we are?
  • The other challenge concerns whom psychologists have been studying for the past century. While scholars know a fair amount about how traits develop, that knowledge derives from research on a very specific and peculiar subset of humans: those living in industrialized societies.
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  • For uncertainty, they got to choose between a safe bag that always paid out one candy or a risky bag that gave them only a one-in-six chance of more candy. We found lots of variation, especially between the Shuar and the three other communities. Children in the U.S., Argentina, and India behaved similarly, tending to be more patient and more tolerant of uncertainty, while the Shuar showed a very different pattern of behavior. They were more impatient, and warier of uncertainty; they almost never picked the risky bag.
  • In a follow-up study the next year, we looked within Shuar communities and found the same patterns. Shuar kids living near the cities acted more like Americans than the Shuar kids in the rainforest. Something about living near cities — and perhaps something about industrialization more broadly — seemed to be shaping kids’ behavior
honordearlove

The End of Reflection - The New York Times - 0 views

  • In a world in which a phone or computer is rarely more than arm’s length away, are we eliminating introspection at times that may have formerly been conducive to it? And is the depth of that reflection compromised because we have retrained ourselves to seek out the immediate gratification of external stimuli?
  • But our solipsism is frequently given outward expression rather than inward exploration, with more emphasis than ever before on images.
  • in which they correlated introspective ability with the amount of gray matter in the prefrontal cortex. (Introspective ability was defined for the study as the accuracy of measuring one’s own performance on a visual-perception task, a sign of metacognition, or “thinking about thinking.”)
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  • Being distracted by the second task didn’t hurt actual performance on the first task, but it did impair the subjects’ ability to be introspective (again, by accurately self-reporting how they did). The finding supports previous widespread evidence that multitasking leads to lower cognitive performance.
  • If you are awake for 16 hours, turning on or checking your phone 85 times means doing so about once every 11 minutes (and doesn’t account for internet use on a computer), and 5.05 hours is over 30 percent of the day. What might be the effect on reflection of this compulsive behavior?
  • “That hints at the way that, as our technologies increase the intensity of stimulation and the flow of new things, we adapt to that pace,” Mr. Carr said. “We become less patient. When moments without stimulation arise, we start to feel panicked and don’t know what to do with them, because we’ve trained ourselves to expect this stimulation — new notifications and alerts and so on.”
  • Mr. Carr also noted counterarguments: Formulating relatively simple thoughts on the internet can yield more complex ones through real-time exchanges with others, and people whose reflex is to post a notion hastily rather than let it sit may not have been the most deliberative thinkers in a pre-smartphone time, either.
  • “We’ve adopted the Google ideal of the mind, which is that you have a question that you can answer quickly: close-ended, well-defined questions. Lost in that conception is that there’s also this open-ended way of thinking where you’re not always trying to answer a question. You’re trying to go where that thought leads you. As a society, we’re saying that that way of thinking isn’t as important anymore. It’s viewed as inefficient.”
Javier E

An Ode to Low Expectations - The Atlantic - 0 views

  • Strive for excellence, by all means. My God, please strive for excellence. Excellence alone will haul us out of the hogwash. But lower the bar, and keep it low, when it comes to your personal attachment to the world.
  • Gratification? Satisfaction? Having your needs met? Fool’s gold. If you can get a buzz of animal cheer from the rubbishy sandwich you’re eating, the daft movie you’re watching, the highly difficult person you’re talking to, you’re in business.
  • And when trouble comes, you’ll be fitter for it.
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  • Revise your expectations downward. Extend forgiveness to your idiot friends; extend forgiveness to your idiot self. Make it a practice. Come to rest in actuality.
Javier E

The Real Reason You and Your Neighbor Make Different Covid-19 Risk Decisions - WSJ - 0 views

  • Personality traits that are shaped by genetics and early life experiences strongly influence our Covid-19-related decisions, studies from the U.S. and Japan have found.
  • In a study of more than 400 U.S. adults, Dr. Byrne and her colleagues found that how people perceive risks, whether they make risky decisions, and their preference for immediate or delayed rewards were the largest predictors of whether they followed public-health guidelines when it came to wearing masks and social distancing.
  • These factors accounted for 55% of the difference in people’s behaviors—more than people’s political affiliation, level of education or age.
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  • Dr. Byrne and her colleagues measured risky decision-making by presenting people with a gambling scenario. They could choose between two bets: One offered a guaranteed amount of money, while the other offered the possibility of a larger amount of money but also the possibility of receiving no cash. A different exercise measured people’s preference for immediate versus delayed rewards: Participants could choose a certain amount of money now, or a larger amount later.
  • Study subjects also reported Covid-19 precautions they had taken in their daily lives, including masking and social distancing.
  • with Covid-19, people don’t feel sick immediately after an exposure so the benefits of wearing a mask, social distancing or getting vaccinated aren’t immediately apparent. “You don’t see the lives you potentially save,” she says
  • “People generally are more motivated by immediate gratification or immediate benefits rather than long-term benefits, even when the long-term benefits are much greater,
  • Research has also found being extroverted or introverted affects how people make decisions about Covid-19 precautions. A recent study of more than 8,500 people in Japan published in the journal PLOS One in October 2020 found that those who scored high on a scale of extraversion were 7% less likely to wear masks in public and avoid large gatherings, among other precautions.
  • The study also found that people who scored high on a measure of conscientiousness—valuing hard work and achievement—were 31% more likely to follow Covid-19 public-health precautions.
  • Scientists believe that a person’s propensity to take risks is partly genetic and partly the result of early life experiences
  • Certain negative childhood experiences including physical, emotional or sexual abuse, parental divorce, or living with someone who was depressed or abused drugs or alcohol are linked to risky behavior in adulthood like smoking and drinking heavily, other research has found.
  • Studies of twins have generally found that about 30% of the difference in individual risk tolerance is genetic
  • And scientists have discovered that the brains of people who are more willing to take risks look different than those of people who are more cautious.
  • ambling task had differences in the structure and function of the amygdala, a part of the brain involved in detecting threats, and the prefrontal cortex, a region involved in executive
  • Even people who have the same information and a similar perception of the risks may make different decisions because of the ways they interpret the information. When public-health officials talk about breakthrough infections in vaccinated individuals being rare, for example, “rare means different things” to different people
peterconnelly

Meet the Wikipedia editor who published the Buffalo shooting entry minutes after it sta... - 0 views

  • After Jason Moore, from Portland, Oregon, saw headlines from national news sources on Google News about the Buffalo shooting at a local supermarket on Saturday afternoon, he did a quick search for the incident on Wikipedia. When no results appeared, he drafted a single sentence: "On May 14, 2022, 10 people were killed in a mass shooting in Buffalo, New York." He hit save and published the entry on Wikipedia in less than a minute.
  • That article, which as of Friday has been viewed more than 900,000 times, has since undergone 1,071 edits by 223 editors who've voluntarily updated the page on the internet's free and largest crowdsourced encyclopedia.
  • He's credited with creating 50,000 entries
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  • In the middle of breaking news, when people are searching for information, some platforms can present more questions than answers. Although Wikipedia is not staffed with professional journalists, it is viewed as an authoritative source by much of the public, for better or for worse. Its entries are also used for fact-checking purposes by some of the biggest social platforms, adding to the stakes and reach of the work from Moore and others.
  • "Editing Wikipedia can absolutely take an emotional toll on me, especially when working on difficult topics such as the COVID-19 pandemic, mass shootings, terrorist attacks, and other disasters," he said.
  • "I like the instant gratification of making the internet better," he said.
  • "I want to direct people to something that is going to provide them with much more reliable information at a time when it's very difficult for people to understand what sources they can trust."
  • "It is considered cool if you're the first person who creates an article, especially if you do it well with high-quality contributions," said Rasberry.
  • To help patrol incoming edits and predict misconduct or errors, Wikipedia -- like Twitter -- uses artificial intelligence bots that can escalate suspicious content to human reviewers who monitor content.
  • Rasberry, who also wrote the Wikipedia page on the platform's fact checking processes, said Wikipedia does not employ paid staff to monitor anything unless it involves "strange and unusual serious crimes like terrorism or real world violence, such as using Wikipedia to make threats, plan to commit suicide, or when Wikipedia itself is part of a crime.
  • Rasberry said flaws range from a geographical bias, which is related to challenges with communicating across languages; access to internet in lower and middle income countries; and barriers to freedom of journalism around the world.
  • "I've got many other editors that I'm working with who will back me, so when we encounter vandalism or trolls or misinformation or disinformation, editors are very quick to revert inappropriate edits or remove inappropriate content or poorly sourced content," Moore said.
  • While "edit wars" can happen on pages, Rasberry said this tends to occur more often over social issues rather than news.
  • Wikipedia also publicly displays who edits each version of an article via its history page, along with a "talk" page for each post that allows editors to openly discuss edits.
  • "If no reliable sources can be found on a topic, Wikipedia should not have an article on it," the page said.
  • "If it was a paid advertising site or if it had a different mission, I wouldn't waste my time."
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