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Javier E

Opinion | Gen Z slang terms are influenced by incels - The Washington Post - 0 views

  • Incels (as they’re known) are infamous for sharing misogynistic attitudes and bitter hostility toward the romantically successful
  • somehow, incels’ hateful rhetoric has bizarrely become popularized via Gen Z slang.
  • it’s common to hear the suffix “pilled” as a funny way to say “convinced into a lifestyle.” Instead of “I now love eating burritos,” for instance, one might say, “I’m so burritopilled.” “Pilled” as a suffix comes from a scene in 1999’s “The Matrix” where Neo (Keanu Reeves) had to choose between the red pill and the blue pill, but the modern sense is formed through analogy with “blackpilled,” an online slang term meaning “accepting incel ideology.
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  • the popular suffix “maxxing” for “maximizing” (e.g., “I’m burritomaxxing” instead of “I’m eating a lot of burritos”) is drawn from the incel idea of “looksmaxxing,” or “maximizing attractiveness” through surgical or cosmetic techniques.
  • Then there’s the word “cucked” for “weakened” or “emasculated.” If the taqueria is out of burritos, you might be “tacocucked,” drawing on the incel idea of being sexually emasculated by more attractive “chads.
  • These slang terms developed on 4chan precisely because of the site’s anonymity. Since users don’t have identifiable aliases, they signal their in-group status through performative fluency in shared slang
  • there’s a dark side to the site as well — certain boards, like /r9k/, are known breeding grounds for incel discussion, and the source of the incel words being used today.
  • finally, we have the word “sigma” for “assertive male,” which comes from an incel’s desired position outside the social hierarchy.
  • Memes and niche vocabulary become a form of cultural currency, fueling their proliferation.
  • From there, those words filter out to more mainstream websites such as Reddit and eventually become popularized by viral memes and TikTok trends. Social media algorithms do the rest of the work by curating recommended content for viewers.
  • Because these terms often spread in ironic contexts, people find them funny, engage with them and are eventually rewarded with more memes featuring incel vocabulary.
  • Creators are not just aware of this process — they are directly incentivized to abet it. We know that using trending audio helps our videos perform better and that incorporating popular metadata with hashtags or captions will help us reach wider audiences
  • kids aren’t actually saying “cucked” because they’re “blackpilled”; they’re using it for the same reason all kids use slang: It helps them bond as a group. And what are they bonding over? A shared mockery of incel ideas.
  • These words capture an important piece of the Gen Z zeitgeist. We should therefore be aware of them, keeping in mind that they’re being used ironically.
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