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Until now, that term had been widely understood to refer to fabricated news accounts that are meant to spread virally online.

But conservative cable and radio personalities, top Republicans and even Mr. Trump himself, incredulous about suggestions that that fake stories may have helped swing the election, have appropriated the term and turned it against any news they see as hostile to their agenda.

In defining “fake news” so broadly and seeking to dilute its meaning, they are capitalizing on the declining credibility of all purveyors of information, one product of the country’s increasing political polarization.

“Over the years, we’ve effectively brainwashed the core of our audience to distrust anything that they disagree with. And now it’s gone too far,” said John Ziegler, a conservative radio host, who has been critical of what he sees as excessive partisanship by pundits. “Because the gatekeepers have lost all credibility in the minds of consumers, I don’t see how you reverse it.”

Others see a larger effort to slander the basic journalistic function of fact-checking. Nonpartisan websites like Snopes and Factcheck.org have found themselves maligned when they have disproved stories that had been flattering to conservatives.

“Fake news was a term specifically about people who purposely fabricated stories for clicks and revenue,” said David Mikkelson, the founder of Snopes, the myth-busting website. “Now it includes bad reporting, slanted journalism and outright propaganda. And I think we’re doing a disservice to lump all those things together.”

Journalists who work to separate fact from fiction see a dangerous conflation of stories that turn out to be wrong because of a legitimate misunderstanding with those whose clear intention is to deceive. A report, shared more than a million times on social media, that the pope had endorsed Mr. Trump was undeniably false. But was it “fake news” to report on data models that showed Hillary Clinton with overwhelming odds of winning the presidency? Are opinion articles fake if they cherry-pick facts to draw disputable conclusions?

conservatives’ appropriation of the “fake news” label is an effort to further erode the mainstream media’s claim to be a reliable and accurate source.

Conservative news media are now awash in the “fake news” condemnations

Many conservatives are pushing back at the outrage over fake news because they believe that liberals, unwilling to accept Mr. Trump’s victory, are attributing his triumph to nefarious external factors.

The right’s labeling of “fake news” evokes one of the most successful efforts by conservatives to reorient how Americans think about news media objectivity: the move by Fox News to brand its conservative-slanted coverage as “fair and balanced.” Traditionally, mainstream media outlets had thought of their own approach in those terms, viewing their coverage as strictly down the middle. Republicans often found that laughable.

“They’re trying to float anything they can find out there to discredit fact-checking,”

There are already efforts by highly partisan conservatives to claim that their fact-checking efforts are the same as those of independent outlets like Snopes, which employ research teams to dig into seemingly dubious claims.

Sean Hannity, the Fox News host, has aired “fact-checking” segments on his program. Michelle Malkin, the conservative columnist, has a web program, “Michelle Malkin Investigates,” in which she conducts her own investigative reporting.

The market in these divided times is undeniably ripe. “We now live in this fragmented media world where you can block people you disagree with. You can only be exposed to stories that make you feel good about what you want to believe,” Mr. Ziegler, the radio host, said. “Unfortunately, the truth is unpopular a lot. And a good fairy tale beats a harsh truth every time.”

A false story is much more likely to go viral than a real story, the authors find. A false story reaches 1,500 people six times quicker, on average, than a true story does.

“In short, I don’t think there’s any reason to doubt the study’s results,” said Rebekah Tromble, a professor of political science at Leiden University in the Netherlands, in an email.

It’s a question that can have life-or-death consequences.“[Fake news] has become a white-hot political and, really, cultural topic, but the trigger for us was personal events that hit Boston five years ago,” said Deb Roy, a media scientist at MIT and one of the authors of the new study.

Ultimately, they found about 126,000 tweets, which, together, had been retweeted more than 4.5 million times. Some linked to “fake” stories hosted on other websites. Some started rumors themselves, either in the text of a tweet or in an attached image. (The team used a special program that could search for words contained within static tweet images.) And some contained true information or linked to it elsewhere.

Tweet A and Tweet B both have the same size audience, but Tweet B has more “depth,” to use Vosoughi’s term. It chained together retweets, going viral in a way that Tweet A never did. “It could reach 1,000 retweets, but it has a very different shape,” he said.Here’s the thing: Fake news dominates according to both metrics. It consistently reaches a larger audience, and it tunnels much deeper into social networks than real news does. The authors found that accurate news wasn’t able to chain together more than 10 retweets. Fake news could put together a retweet chain 19 links long—and do it 10 times as fast as accurate news put together its measly 10 retweets.

What does this look like in real life? Take two examples from the last presidential election. In August 2015, a rumor circulated on social media that Donald Trump had let a sick child use his plane to get urgent medical care. Snopes confirmed almost all of the tale as true. But according to the team’s estimates, only about 1,300 people shared or retweeted the story.

Why does falsehood do so well? The MIT team settled on two hypotheses.First, fake news seems to be more “novel” than real news. Falsehoods are often notably different from the all the tweets that have appeared in a user’s timeline 60 days prior to their retweeting them, the team found.Second, fake news evokes much more emotion than the average tweet. The researchers created a database of the words that Twitter users used to reply to the 126,000 contested tweets, then analyzed it with a state-of-the-art sentiment-analysis tool. Fake tweets tended to elicit words associated with surprise and disgust, while accurate tweets summoned words associated with sadness and trust, they found.

It suggests—to me, at least, a Twitter user since 2007, and someone who got his start in journalism because of the social network—that social-media platforms do not encourage the kind of behavior that anchors a democratic government. On platforms where every user is at once a reader, a writer, and a publisher, falsehoods are too seductive not to succeed: The thrill of novelty is too alluring, the titillation of disgust too difficult to transcend. After a long and aggravating day, even the most staid user might find themselves lunging for the politically advantageous rumor. Amid an anxious election season, even the most public-minded user might subvert their higher interest to win an argument.

Users will also be able to report potentially false stories to Facebook or send messages directly to the person posting a questionable article.

The company is focusing, for now, on what Mosseri called the “bottom of the barrel” websites that are purposefully set up to deceive and spread fake news, as well as those that are impersonating other news organizations. “We are not looking to flag legitimate organizations,” Mosseri said. “We’re looking for pages posing as legitimate organizations.” Articles from legitimate sites that are controversial or even wrong should not get flagged, he said.

The company will also prioritize checking stories that are getting lots of flags from users and are being shared widely, to go after the biggest targets possible.

"From a journalistic side, is it enough? It’s a little late.”

Facebook is fine to filter out other content -- such as pornography -- for which the definition is unclear. There's no clear explanation for why Facebook hasn't decided to apply similar filters to fake news. “I think that’s a little weak,” Tu said. “If you recognize that it’s bad and journalists at the AP say it’s bad, you shouldn’t have it on your site.”

Others said Facebook's careful approach may be warranted. "I think we'll have to wait and see early results to determine how effective the strategy is," said Alexios Mantzarlis, of Poynter's International Fact-Checking Network. "In my eyes, erring on the side of caution is not a bad idea with something so complicated," he said

Facebook is also trying to crack down on people who have made a business in fake news by tweaking the social network's advertising practices. Any article that has been disputed, for example, cannot be used in an ad. Facebook is also playing around with ways to limit links from publishers with landing pages that are mostly ads — a common tactic for fake-news websites

With those measures in place, “we’re hoping financially motivated spammers might move away from fake news,” Mosseri said

Paul Horner, a fake news writer who makes a living writing viral hoaxes, said he wasn't immediately worried about Facebook's new crackdown on fake news sites. "It's really easy to start a new site. I have 50 domain names. I have a dedicated server. I can start up a new site within 48 hours," he said, shortly after Facebook announced its new anti-hoax programs.  If his sites, which he describes as "satire"-focused, do end up getting hit too hard, Horner says he has "backup plans."

Facebook has long spoken of how it helped influence and stoke democratic movements in places like the Middle East, and it tells its advertisers that it can help sway its users with ads.

It remains to be seen how effective Google’s new policy on fake news will be in practice. The policy will rely on a combination of automated and human reviews to help determine what is fake. Although satire sites like The Onion are not the target of the policy, it is not clear whether some of them, which often run fake news stories written for humorous effect, will be inadvertently affected by Google’s change.

The overarching claims of the story were disingenuous and horrifying; the facts it included had been removed from all useful context and placed in a new, sinister one; its insinuating mention of “Muslim martyrs,” in proximity to mentions of Mr. Khan’s son, and its misleading and strategic mention of Shariah law, amounted to a repulsive smear. It was a story that appealed to bigoted ideas and that would clearly appeal to those who held them.

This was a story the likes of which was an enormous force in this election, clearly designed to function well within Facebook’s economy of sharing. And it probably would not run afoul of the narrow definition of “fake news.”

Stories like that one get to the heart of the rhetorical and strategic risk of holding up “fake news” as a broad media offensive position, especially after an election cycle characterized by the euphoric inversion of rhetoric by some of Mr. Trump’s supporters, and by the candidate himself

This tactic was used on the language of social justice, which was appropriated by opponents and redeployed nihilistically, in an open effort to sap its power while simultaneously taking advantage of what power it retained

Anti-racists were cast as the real racists. Progressives were cast as secretly regressive on their own terms

This was not a new tactic, but it was newly effective. It didn’t matter that its targets knew that it was a bad-faith maneuver, a clear bid for power rather than an attempt to engage or reason. The referees called foul, but nobody could hear them over the roar of the crowds. Or maybe they could, but realized that nobody could make them listen.

This wide formulation of “fake news” will be applied back to the traditional news media, which does not yet understand how threatened its ability is to declare things true, even when they are.

the worst identified defenders make their money outside Facebook anyway.

Another narrow response from Facebook could be to assert editorial control over external forces

Facebook is a place where people construct and project identities to friends, family and peers. It is a marketplace in which news is valuable mainly to the extent that it serves those identities. It is a system built on ranking and vetting and votin

Fake news operations are closely aligned with the experienced incentives of the Facebook economy

the outrage is at risk of being misdirected, and will be followed by the realization that the colloquial “fake news” — the newslike media, amateur and professional, for which truth is defined first in personal and political terms, and which must only meet the bar of not being obviously, inarguably, demonstrably false — will continue growing apace, gaining authority by sheer force

Media companies have spent years looking to Facebook, waiting for the company to present a solution to their mounting business concerns

Those who expect the operator of the dominant media ecosystem of our time, in response to getting caught promoting lies, to suddenly return authority to the companies it has superseded are in for a similar surprise.

Over a 13-week period, our study allowed us to capture people’s assessments of fresh news articles in real time. Each day of the study, we relied on a fixed, pre-registered process to select five popular articles published within the previous 24 hours

The five articles were balanced between conservative, liberal and non-partisan sources, as well as from mainstream news websites and from websites known to produce fake news. In total, we sent 150 total articles to 90 survey respondents each

We also sent these articles separately to six independent fact checkers, and treated their most common response — true, false/misleading, or cannot determine — for each article as the “correct’’ answer for that article.

When shown an article that was rated “true” by the professional fact checkers, respondents correctly identified the article as true 62 percent of the time. When the source of the true news story was a mainstream news source, respondents correctly identified the article as true 73 percent of the time.

However, for each article the professional fact checkers rated “false/misleading,” the study participants were as likely to say it was true as they were to say it was false or misleading. And roughly one-third of the time they told us they were unable to determine the veracity of the article. In other words, people on the whole were unable to correctly classify false or misleading news.

four of the articles in our study that fact checkers rated as false or misleading were related to the coronavirus.

All four articles promoted the unfounded rumor that the virus was intentionally developed in a laboratory. Although accidental releases of pathogens from labs have previously caused significant morbidity and mortality, in the current pandemic multiple pieces of evidence suggest this virus is of natural origin. There’s little evidence that the virus was manufactured or altered.

Only 30 percent of participants correctly classified them as false or misleading.

respondents seemed to have more trouble deciding what to think about false covid-19 stories, leading to a higher proportion of “could not determine” responses than we saw for the stories on other topics our professional fact checkers rated as “false/misleading.” This finding suggests that it may be particularly difficult to identify misinformation in newly emerging topics

Study participants with higher levels of education did better on identifying both fake news overall and coronavirus-related fake news — but were far from being able to correctly weed out misinformation all of the time

In fact, no group, regardless of education level, was able to correctly identify the stories that the professional fact checkers had labeled as false or misleading more than 40 percent of the time.

Taken together, our findings suggest that there is widespread potential for vulnerability to misinformation when it first appears online. This is especially worrying during the current pandemic

In the current environment, misinformation has the potential to undermine social distancing efforts, to lead people to hoard supplies, or to promote the adoption of potentially dangerous fake cures.

our findings suggest that non-trivial numbers of people will believe false information to be true when they first encounter it. And it suggests that efforts to remove coronavirus-related misinformation will need to be swift — and implemented early in an article’s life-cycle — to stop the spread of something else that’s dangerous: misinformation.

“When you show people deepfakes and generative AI, a lot of times they come out of the experiment saying, ‘I just don’t trust anything anymore,’” says David Rand, a professor at MIT Sloan who studies the creation, spread and impact of misinformation.

This problem, which has grown more acute in the age of generative AI, is known as the “liar’s dividend,

The combination of easily-generated fake content and the suspicion that anything might be fake allows people to choose what they want to believe, adds DiResta, leading to what she calls “bespoke realities.”

Examples of misleading content created by generative AI are not hard to come by, especially on social media

The signs that an image is AI-generated are easy to miss for a user simply scrolling past, who has an instant to decide whether to like or boost a post on social media. And as generative AI continues to improve, it’s likely that such signs will be harder to spot in the future.

“What our work suggests is that most regular people do not want to share false things—the problem is they are not paying attention,”

in the course of a lawsuit over the death of a man using Tesla’s “full self-driving” system, Elon Musk’s lawyers responded to video evidence of Musk making claims about this software by suggesting that the proliferation of “deepfakes” of Musk was grounds to dismiss such evidence. They advanced that argument even though the clip of Musk was verifiably real

are now using its existence as a pretext to dismiss accurate information

People’s attention is already limited, and the way social media works—encouraging us to gorge on content, while quickly deciding whether or not to share it—leaves us precious little capacity to determine whether or not something is true

If the crisis of authenticity were limited to social media, we might be able to take solace in communication with those closest to us. But even those interactions are now potentially rife with AI-generated fakes.

what sounds like a call from a grandchild requesting bail money may be scammers who have scraped recordings of the grandchild’s voice from social media to dupe a grandparent into sending money.

companies like Alphabet, the parent company of Google, are trying to spin the altering of personal images as a good thing. 

With its latest Pixel phone, the company unveiled a suite of new and upgraded tools that can automatically replace a person’s face in one image with their face from another, or quickly remove someone from a photo entirely.

Joseph Stalin, who was fond of erasing people he didn’t like from official photos, would have loved this technology.

In Google’s defense, it is adding a record of whether an image was altered to data attached to it. But such metadata is only accessible in the original photo and some copies, and is easy enough to strip out.

The rapid adoption of many different AI tools means that we are now forced to question everything that we are exposed to in any medium, from our immediate communities to the geopolitical, said Hany Farid, a professor at the University of California, Berkeley who

To put our current moment in historical context, he notes that the PC revolution made it easy to store and replicate information, the internet made it easy to publish it, the mobile revolution made it easier than ever to access and spread, and the rise of AI has made creating misinformation a cinch. And each revolution arrived faster than the one before it.

Not everyone agrees that arming the public with easy access to AI will exacerbate our current difficulties with misinformation. The primary argument of such experts is that there is already vastly more misinformation on the internet than a person can consume, so throwing more into the mix won’t make things worse.

it’s not exactly reassuring, especially given that trust in institutions is already at one of the lowest points in the past 70 years, according to the nonpartisan Pew Research Center, and polarization—a measure of how much we distrust one another—is at a high point.

“What happens when we have eroded trust in media, government, and experts?” says Farid. “If you don’t trust me and I don’t trust you, how do we respond to pandemics, or climate change, or have fair and open elections? This is how authoritarianism arises—when you erode trust in institutions.”

A recent set of experiments shows us that there is a way to help reduce the effects of misinformation on people: the authors amusingly call it the “inoculation.”

which even then were heavily influenced by their pre-existing worldviews.

teaching about misconceptions leads to greater learning overall then just telling somebody the truth.

Among the 20 most popular fake election stories identified by BuzzFeed, all but three favored Mr. Trump or denigrated Hillary Clinton.

“If we are not serious about facts and what’s true and what’s not, and particularly in an age of social media when so many people are getting their information in sound bites and off their phones, if we can’t discriminate between serious arguments and propaganda, then we have problems.”

“It depends on who’s defining it. One man’s trash is another man’s treasure.”

“All of a sudden they got this big push of registered voters,” Mr. Montgomery said, referring to California. “They were all illegals. The same thing in the state of Washington, Los Angeles and Houston, too.”

That type of insult increases the partisan divide. Paul Indre, a project manager for a hardware goods company in Akron, Ohio, who gets his news from podcasts and television, avoids much of online news. But he understands why people go there in a polarized era.

If you would like to improve your own lie detection, a good first step is to learn the common logical fallacies -- red herrings, appeals to ignorance, straw men and "ad populum" appeals to the bandwagon -- that purveyors of misinformation may use to create the illusion of truth.

These efforts are often called "inoculations," since they use a real-life example in one domain to teach people about the strategies used to spread lies and therefore equipping people to spot them more easily. Educating people about the tobacco industry's attempts to question the medical consensus on smoking, for example, led people to be more skeptical of articles denying climate change, according to one study.

Another project aimed to inoculate students at North Carolina State University in Raleigh, involved a course on misinformation throughout history. The class was taught about everything from the myth that aliens somehow built the Egyptian pyramids to the theories that NASA's moon landings were faked. Along the way, the students had to identify the erroneous logic that helped create the arguments, and the motivations that may lead some people to spread those ideas.

You could also try basic strategies such as cross-checking different outlets and finding the original source of a claim. You might also look at independent fact-checking websites used in the MIT study such as Snopes, PolitiFact and TruthOrFiction.com.

The psychological literature offers us one good strategy against bias, called the "consider the opposite" method. This involves asking yourself whether you would have been so credulous of a claim if its opinions had differed from your own. And if not, what kind of additional scrutiny might you have applied? This should help you to identify the weaknesses in your own thinking.

Falsehoods may fly, but with this lie detection kit, you can better ensure your actions and beliefs remain grounded in the truth.

(An early conclusion: while we were late to understand how angry white voters were, a perhaps even more serious lapse was in failing to recognize how many disaffected Democrats there were who would stay home rather than support their party’s flawed candidate.)

Stories that would have killed any other politician—truly worrisome revelations about everything from the federal taxes Trump dodged to the charitable donations he lied about, the women he insulted and allegedly assaulted, and the mob ties that have long dogged him—did not stop Trump from thriving in this election year

the Oxford Dictionaries announced that “post-truth” had been chosen as the 2016 word of the year, defining it as a condition “in which objective facts are less influential in shaping public opinion than appeals to emotion and personal belief.”

Meantime, Trump personally blacklisted news organizations like Politico and The Washington Post when they published articles he didn’t like during the campaign, has openly mused about rolling back press freedoms enshrined by the U.S. Supreme Court, and has now named Stephen Bannon, until recently the executive chairman of Breitbart—a right-wing fringe website with a penchant for conspiracy theories and anti-Semitic tropes—to serve as one of his top White House advisers.

none of this has any modern precedent. And what makes it unique has nothing to do with the outcome of the election. This time, the victor was a right-wing demagogue; next time, it may be a left-wing populist who learns the lessons of Trump’s win.

This is no mere academic argument. The election of 2016 showed us that Americans are increasingly choosing to live in a cloud of like-minded spin, surrounded by the partisan political hackery and fake news that poisons their Facebook feeds.

To help us understand it all, there were choices, but not that many: three TV networks that mattered, ABC, CBS, and NBC; two papers for serious journalism, The New York Times and The Washington Post; and two giant-circulation weekly newsmagazines, Time and Newsweek. That, plus whatever was your local daily newspaper, pretty much constituted the news.

Fake news is thriving In the final three months of the presidential campaign, the 20 top-performing fake election news stories generated more engagement on Facebook than the top stories from major news outlets such as The New York Times.

Eventually, I came to think of the major media outlets of that era as something very similar to the big suburban shopping malls we flocked to in the age of shoulder pads and supply-side economics: We could choose among Kmart and Macy’s and Saks Fifth Avenue as our budgets and tastes allowed, but in the end the media were all essentially department stores, selling us sports and stock tables and foreign news alongside our politics, whether we wanted them or not. It may not have been a monopoly, but it was something pretty close.

This was still journalism in the scarcity era, and it affected everything from what stories we wrote to how fast we could produce them. Presidents could launch global thermonuclear war with the Russians in a matter of minutes, but news from the American hinterlands often took weeks to reach their sleepy capital. Even information within that capital was virtually unobtainable without a major investment of time and effort. Want to know how much a campaign was raising and spending from the new special-interest PACs that had proliferated? Prepare to spend a day holed up at the Federal Election Commission’s headquarters down on E Street across from the hulking concrete FBI building, and be sure to bring a bunch of quarters for the copy machine.

I am writing this in the immediate, shocking aftermath of a 2016 presidential election in which the Pew Research Center found that a higher percentage of Americans got their information about the campaign from late-night TV comedy shows than from a national newspaper. Don Graham sold the Post three years ago and though its online audience has been skyrocketing with new investments from Amazon.com founder Jeff Bezos, it will never be what it was in the ‘80s. That same Pew survey reported that a mere 2 percent of Americans today turned to such newspapers as the “most helpful” guides to the presidential campaign.

In 2013, Mark Leibovich wrote a bestselling book called This Town about the party-hopping, lobbyist-enabling nexus between Washington journalists and the political world they cover. A key character was Politico’s Mike Allen, whose morning email newsletter “Playbook” had become a Washington ritual, offering all the news and tidbits a power player might want to read before breakfast—and Politico’s most successful ad franchise to boot. In many ways, even that world of just a few years ago now seems quaint: the notion that anyone could be a single, once-a-day town crier in This Town (or any other) has been utterly exploded by the move to Twitter, Facebook, and all the rest. We are living, as Mark put it to me recently, “in a 24-hour scrolling version of what ‘Playbook’ was.”

Whether it was Walter Cronkite or The New York Times, they preached journalistic “objectivity” and spoke with authority when they pronounced on the day’s developments—but not always with the depth and expertise that real competition or deep specialization might have provided. They were great—but they were generalists.

I remained convinced that reporting would hold its value, especially as our other advantages—like access to information and the expensive means to distribute it—dwindled. It was all well and good to root for your political team, but when it mattered to your business (or the country, for that matter), I reasoned, you wouldn’t want cheerleading but real reporting about real facts. Besides, the new tools might be coming at us with dizzying speed—remember when that radical new video app Meerkat was going to change absolutely everything about how we cover elections?—but we would still need reporters to find a way inside Washington’s closed doors and back rooms, to figure out what was happening when the cameras weren’t rolling.

And if the world was suffering from information overload—well, so much the better for us editors; we would be all the more needed to figure out what to listen to amid the noise.

Trump turned out to be more correct than we editors were: the more relevant point of the Access Hollywood tape was not about the censure Trump would now face but the political reality that he, like Bill Clinton, could survive this—or perhaps any scandal. Yes, we were wrong about the Access Hollywood tape, and so much else.

These days, Politico has a newsroom of 200-odd journalists, a glossy award-winning magazine, dozens of daily email newsletters, and 16 subscription policy verticals. It’s a major player in coverage not only of Capitol Hill but many other key parts of the capital, and some months during this election year we had well over 30 million unique visitors to our website, a far cry from the controlled congressional circulation of 35,000 that I remember Roll Call touting in our long-ago sales materials.

, we journalists were still able to cover the public theater of politics while spending more of our time, resources, and mental energy on really original reporting, on digging up stories you couldn’t read anywhere else. Between Trump’s long and checkered business past, his habit of serial lying, his voluminous and contradictory tweets, and his revision of even his own biography, there was lots to work with. No one can say that Trump was elected without the press telling us all about his checkered past.

politics was NEVER more choose-your-own-adventure than in 2016, when entire news ecosystems for partisans existed wholly outside the reach of those who at least aim for truth

Pew found that nearly 50 percent of self-described conservatives now rely on a single news source, Fox, for political information they trust.

As for the liberals, they trust only that they should never watch Fox, and have MSNBC and Media Matters and the remnants of the big boys to confirm their biases.

And then there are the conspiracy-peddling Breitbarts and the overtly fake-news outlets of this overwhelming new world; untethered from even the pretense of fact-based reporting, their version of the campaign got more traffic on Facebook in the race’s final weeks than all the traditional news outlets combined.

When we assigned a team of reporters at Politico during the primary season to listen to every single word of Trump’s speeches, we found that he offered a lie, half-truth, or outright exaggeration approximately once every five minutes—for an entire week. And it didn’t hinder him in the least from winning the Republican presidential nomination.

when we repeated the exercise this fall, in the midst of the general election campaign, Trump had progressed to fibs of various magnitudes just about once every three minutes!

By the time Trump in September issued his half-hearted disavowal of the Obama “birther” whopper he had done so much to create and perpetuate, one national survey found that only 1 in 4 Republicans was sure that Obama was born in the U.S., and various polls found that somewhere between a quarter and a half of Republicans believed he’s Muslim. So not only did Trump think he was entitled to his own facts, so did his supporters. It didn’t stop them at all from voting for him.

in part, it’s not just because they disagree with the facts as reporters have presented them but because there’s so damn many reporters, and from such a wide array of outlets, that it’s often impossible to evaluate their standards and practices, biases and preconceptions. Even we journalists are increasingly overwhelmed.

So much terrific reporting and writing and digging over the years and … Trump? What happened to consequences? Reporting that matters? Sunlight, they used to tell us, was the best disinfectant for what ails our politics.

2016 suggests a different outcome: We’ve achieved a lot more transparency in today’s Washington—without the accountability that was supposed to come with it.

When we talk about the reef dying, what we are talking about are the corals that form the reef’s structure – the things that when in a good state of health can be splendorous enough to support about 69,000 jobs in Queensland and add about $6bn to Australia’s economy every year.

The Great Barrier Reef has suffered mass coral bleaching three times – in 1998, 2002 and 2016 – with a fourth episode now unfolding. The cause is increasing ocean temperatures.

So it seems we are now at a stage where absolutely nothing is real unless you have seen it for yourself,

Senator Pauline Hanson and her One Nation climate science-denying colleagues tried to pull a similar stunt last year by taking a dive on a part of the reef that had escaped bleaching and then claiming this as proof that everything was OK everywhere else.

Corals bleach when they are exposed to abnormally high ocean temperatures for too long. Under stress, the corals expel the algae that give them their colour and more of their nutrients.

After the 2016 bleaching, a quarter of all corals on the reef, mostly located in the once “pristine” northern section, died before there was a chance for recovery.

Essentially, the study found the only measure that would give corals on the reef a fighting chance was to rapidly reduce greenhouse gas emissions.

Some commentators have suggested a key cause of the 2016 bleaching was the El Niño weather pattern that tends to deliver warmer global temperatures. But Hughes says that before 1998, the Great Barrier Reef went through countless El Niños without suffering the extensive mass bleaching episodes that are being seen, photographed, filmed and documented now.

I can imagine multiple groups, many of them proudly American, who might well want to manipulate a range of fake accounts during a riot or disaster to increase anxiety or fear.

Facebook, Google and Twitter, not Russia, have provided the technology to create fake accounts and false advertisements, as well as the technology to direct them at particular parts of the population.

There is no reason existing laws on transparency in political advertising, on truth in advertising or indeed on libel should not apply to social media as well as traditional media. There is a better case than ever against anonymity, at least against anonymity in the public forums of social media and comment sections, as well as for the elimination of social-media bots.

the idea that in a perfectly open media market, truth will prevail may have been disproven: fake viral stories outperform real news almost every single time.

On Sunday, Trump tweeted he would designate Antifa a terrorist organization,

he fake account, @ANTIFA_US, tweeted Sunday, "ALERT Tonight's the night, Comrades Tonight we say "F**k The City" and we move into the residential areas... the white hoods.... and we take what's ours #BlacklivesMaters #F**kAmerica."

Though Twitter referred to the group as Identity Evropa when discussing the account's removal, the Anti Defamation League (ADL) states that the group dissolved and reformed under the name the American Identitarian Movement, which it also calls a white supremacist group.

The phenomenon of people on the right creating fake Antifa accounts predates the current wave of protests. The takedown Monday is not the first time a fake Antifa account linked to white supremacists has been suspended by Twitter, the spokesperson confirmed.

As a result, false news travels faster, farther and deeper through the social network than true news.

those patterns applied to every subject they studied, not only politics and urban legends, but also business, science and technology.

The stories were classified as true or false, using information from six independent fact-checking organizations including Snopes, PolitiFact and FactCheck.org

with or without the bots, the results were essentially the same.

“It’s not really the robots that are to blame.”

“News” and “stories” were defined broadly — as claims of fact — regardless of the source. And the study explicitly avoided the term “fake news,” which, the authors write, has become “irredeemably polarized in our current political and media climate.”

False claims were 70 percent more likely than the truth to be shared on Twitter. True stories were rarely retweeted by more than 1,000 people, but the top 1 percent of false stories were routinely shared by 1,000 to 100,000 people. And it took true stories about six times as long as false ones to reach 1,500 people.

the researchers enlisted students to annotate as true or false more than 13,000 other stories that circulated on Twitter.

“The comprehensiveness is important here, spanning the entire history of Twitter,” said Jon Kleinberg, a computer scientist at Cornell University. “And this study shines a spotlight on the open question of the success of false information online.”

The M.I.T. researchers pointed to factors that contribute to the appeal of false news. Applying standard text-analysis tools, they found that false claims were significantly more novel than true ones — maybe not a surprise, since falsehoods are made up.

The goal, said Soroush Vosoughi, a postdoctoral researcher at the M.I.T. Media Lab and the lead author, was to find clues about what is “in the nature of humans that makes them like to share false news.”

The study analyzed the sentiment expressed by users in replies to claims posted on Twitter. As a measurement tool, the researchers used a system created by Canada’s National Research Council that associates English words with eight emotions

False claims elicited replies expressing greater surprise and disgust. True news inspired more anticipation, sadness and joy, depending on the nature of the stories.

The M.I.T. researchers said that understanding how false news spreads is a first step toward curbing it. They concluded that human behavior plays a large role in explaining the phenomenon, and mention possible interventions, like better labeling, to alter behavior.

For all the concern about false news, there is little certainty about its influence on people’s beliefs and actions. A recent study of the browsing histories of thousands of American adults in the months before the 2016 election found that false news accounted for only a small portion of the total news people consumed.

In fall 2016, Mr. Roy, an associate professor at the M.I.T. Media Lab, became a founder and the chairman of Cortico, a nonprofit that is developing tools to measure public conversations online to gauge attributes like shared attention, variety of opinion and receptivity. The idea is that improving the ability to measure such attributes would lead to better decision-making that would counteract misinformation.

Mr. Roy acknowledged the challenge in trying to not only alter individual behavior but also in enlisting the support of big internet platforms like Facebook, Google, YouTube and Twitter, and media companies

“Polarization,” he said, “has turned out to be a great business model.”