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mjminutoli

Stars of Vine and Instagram Get Advertising Deals - NYTimes.com - 2 views

    • mjminutoli
       
      This is definitely a new form of work that has developed recently in this generation.
    • mjminutoli
       
      Who would have thought that a Vine star could make six figures
    • mjminutoli
       
      Who would have thought that a Vine star could make six figures
    • mjminutoli
       
      This company Niche is being very smart by jumping on the bandwagon of social media for their advertising campaigns.
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    • mjminutoli
       
      Disney movie is a very creative and lucrative way to get this companies advertisements to younger generations. 
    • mjminutoli
       
      Its crazy to see the difference in the companies followers and views when they reach out using social media
  • working as a conduit for a brand can be quite lucrative
  • influencer marketer
  • which pay several thousand dollars,
  • The resulting Vines and Instagrams directly correlated to spikes in traffic to the film’s Wikipedia page and views of the trailer on YouTube, she said, and that is what she had hoped for.
  • referring to the kinds of advertisements that look somewhat similar to the content around them
  • from $500 to as much as $50,000
  • $300,000.
  • has generated more than $1.5 million in revenue since its inception
  • $4 million by the end of the year.
kimah6

Consciousness in Human and Robot Minds - 0 views

  • I have discovered that some people are attracted by a third reason for believing in the impossibility of conscious robots. (3) Robots are artifacts, and consciousness abhors an artifact; only something natural, born not manufactured, could exhibit genuine consciousness.
anonymous

Why Wikipedia Does Belong in the Classroom - ReadWrite - 1 views

  • Teach students that the act of writing in any setting is defined by both form and content. I don’t let my students cite Wikipedia in their academic papers (GASP!) because I don’t believe it to be proper academic form. I don’t let them cite the Britannica or dictionary either. In an effort to shape informed consumers of information I teach them how Wikipedia should and should not be used. I agree with Proffitt when he says it’s a great place to start and a terrible place to finish. Though in some academic circles, the tide is turning.
anonymous

Carol Kuhlthau Information Search Process - 1 views

  • People engage in an information search experience holistically, with an interplay of thoughts, feelings and actions.  Common patterns of thinking, feeling, and acting are characteristic in each phase.  These studies were among the first to investigate the affective aspects or the feelings of a person in the process of information seeking along with the cognitive and physical aspects.  Rather than a steady increase in confidence from the beginning of a search to the conclusion, as might be expected, a dip in confidence is commonly experienced once an individual has initiated a search and begins to encounter conflicting and inconsistent information.  A person “in the dip” is increasingly uncertain and confused until a focus is formed to provide a path for seeking meaning and criteria for judging relevance. Advances in information technology, that open access to a vast assortment of sources, have not helped the user’s dilemma and may have intensified the sense of confusion and uncertainty.  Information systems may intensify the problem particularly in the early stages of the ISP by overwhelming the user with “everything” all at once.
George Neff

Roche Holding Ltd. (ADR) (OTCMKTS:RHHBY) News: FDA Gives Roche Priority Review For Cerv... - 0 views

  • While viewers enjoy watching episodes of their favorite TV shows back-to-back, advertisers suffer because video-on-demand (VOD) providers do not want to alienate their viewers by running advertisements.
  • Critics say that the company’s reliance on subscriptions alone poses a problem, because an increase in price will translate into lost subscribers.
  • This loyal customer base can also be used to leverage the findings of a study by Annalect, – Omnicom Media Group’s marketing technology platform – which suggests that binge viewers don’t actually mind ads.
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  • The study also found that 21% of binge viewers say they remember the ads, compared to 10% of non-binge viewers.
  • Research shows that 80% of Generation Y, 68% generation X and 49% of baby boomers are likely to be binge viewers. In a survey, 826 out of 1,307 respondents above the age of 18, who watch televised content for more than five hours a week, were also binge viewers.
  • Research also shows that there is an opportunity for companies like Netflix, which can transcend the subscription-based model and incorporate advertisements in their sources of revenue. They can also come up with new pricing models and offer subscriptions with ads at lower rates.
George Neff

http://www.annalect.com/wp-content/uploads/2014/07/Annalect-Primary-Research-The-impact... - 0 views

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    Research suggesting binge-watchers are more susceptible to advertisements
George Neff

Your Brain While Watching Orange Is the New Black - Shape Magazine - 0 views

  • Like a perfectly addictive drug, almost every aspect of the television viewing experience grabs and holds your brain’s attention, which explains why it’s so tough to stop watching after just one (or three) episodes of Orange is the New Black.
  • Characters run or shout or shoot accompanied by sound effects and music. No two moments are quite alike. To your brain, this kind of continuously morphing sensory stimulation is pretty much impossible to ignore, explains Robert F. Potter, Ph.D., director of the Institute for Communication Research at Indiana University.
  • “Our brains are hardwired to automatically pay attention to anything that’s new in our environment, at least for a brief period of time,” he explains. And it’s not just humans; all animals evolved this way in order to spot potential threats, food sources, or reproductive opportunities, Potter says.
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  • “This also explains how you can sit in front of the TV and binge for hours and hours at a time and not feel a loss of entertainment,” he says. “You brain doesn’t have much time to grow bored.”
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Studies show that, by this point, most of your brain activity has shifted from the left hemisphere to the right, or from the areas involved with logical thought to those involved with emotion. There has also been a release of natural, relaxing opiates called endorphins, research indicates.
  • You’re noodle isn’t really analyzing or picking apart the data it’s receiving. It’s basically just absorbing. Potter calls this “automatic attention.” He says, “The television is just washing over you and your brain is marinating in the changes of sensory stimuli.”
  • At the same time, the content of your television show is lighting up your brain’s approach and avoid systems, Potter says. Put simply, your brain is pre-programmed for both attraction and disgust, and both grab and hold your attention in similar ways. Characters you hate keep you engaged just as much (and sometimes more) than characters you love.
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Like any addictive drug, cutting off your supply triggers a sudden drop in the release of those feel-good brain chemicals, which can leave you with a sense of sadness and a lack of energy, research shows. Experiments from the 1970s found that asking people to give up TV for a month actually triggered depression and the sense that the participants had “lost a friend.”
George Neff

Rerun Nation: How Repeats Invented American Television - Derek Kompare - Google Books - 0 views

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    A history of television through the lens of American's repeat tendency
George Neff

American Time Use Survey Summary - 0 views

  • On an average day, nearly everyone age 15 and over (95 percent) engaged in some sort of leisure activity, such as watching TV, socializing, or exercising. Of those who engaged in leisure activities, men spent more time in these activities (5.9 hours) than did women (5.2 hours). (See table 1.)
  • Watching TV was the leisure activity that occupied the most time (2.8 hours per day), accounting for more than half of leisure time, on average, for those age 15 and over. Socializing, such as visiting with friends or attending or hosting social events, was the next most common leisure activity, accounting for 43 minutes per day. (See table 1.)
bdm1chael

The Power of Social Media to Affect Our Health and Fitness - 3 views

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    "Did you Instagram it? No, but it is on Facebook, Twitter, Tumblr, Pinterest... Social media is the new "social life" but has its proliferation changed our once-healthy habits? One billion people couldn't possibly be wrong, right?"
George Neff

Ovid: External Link - 0 views

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    On the psychological effects of television
George Neff

The 'Cinématographe Lumière' a myth? - 0 views

  • As early as 1888 Augustin Le Prince (1842 - 1900?) was able to take motion pictures and project them. In the studios of Edison movies were already being produced in 1892.
  • From 1892 Birt Acres (1854-1918) was working on an ever better version of his 'kinetic camera', resulting in the 'Kineopticon'.
anonymous

Pepper the Robot: Tech News Today 1022 - YouTube - 0 views

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    This "humanoid robot" has lots of sensors, facial recognition, voice recognition, articulate hands. Design company claims to be able to read and express human emotions. Suggested plans are to use robot for babysitting and storytelling with young children. I wonder whether young children left alone with a robot limited to artificial intelligence would respond positively or would be frightened or upset without the presence of a parent, caregiver, or teacher to mediate their interactions with the robot. I imagine an early childhood classroom would be highly entertained and their attention stimulated by the presence of this humanoid robot. But I can't imagine having this robot replace responsible teaching or caregiver staff with the social interactions presented in this video. Based on Alan Kay's comments that computer artifacts are meta-medium that need to go beyond demonstrations and build artificial intelligence for specific user groups and age-appropriate curriculums, I will review the literature about interactive storytelling with socially assistive robots in early childhood classrooms.
anonymous

Humanoid robot - Topic - YouTube - 0 views

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    Found this Humanoid Robot Topic of Popular YouTube Videos
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