Why Comments Matter - 0 views
New Technology Increases Productivity - 0 views
Empowering Actual Communities With Social Media - 0 views
Razorfish's Social Influence Marketing Report Proves Useful - 0 views
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More interestingly to me, though, is that Razorfish reveals in this report a new influence metric call the SIM Score, or social influence marketing measure. The score has two attributes the report calls, "critical." First is the total share of consumer conversations the brand in question has online. The other is the degree to which customers like or dislike your brand when they talk about it online, or a sentiment score.
American Red Cross Social Media Handbook - 0 views
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This handbook is meant for all Red Crossers interested in how social media can help us deliver our mission critical services. This information will familiarize you with our national social media philosophy, invite you to find, join, and participate in our national social media presence, and guide you in creating your own local social media presence.
Hire Smarter with Social Media - 0 views
Transparency (or Lack Thereof) on Kohl's Facebook Fan Page - 0 views
Do You Really Know What Your Employees Think? - 0 views
Forrester Report: Companies Should Organize For Social Media in a "Hub and Spoke" model - 0 views
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