Book: The Whuffie Factor | ::HorsePigCow:: marketing uncommon - 0 views
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Cathy Oxley on 04 Oct 08The Whuffie Factor is a breakthrough book, providing the strategic map and specific tactics for success in the lucrative, but strange and elusive world of online communities. As Tara Hunt has found, online success comes from building a community and being part of it - not by pushing a product or service. If you want to learn the secret sauce behind Facebook, Twitter, or YouTube, you have to use them until you love them.