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Design blunders lead to confusing and unappealing website. Web design is meant to perform in an innovative way that makes a website page enjoyable, navigable, interesting and usable to the users. Putting all the necessary elements into a properly designed website is important. Website design is not only about enriching the site's aesthetic value but also about focusing on fulfilling its goal. A website's prime motto is to target leads and sell products. Hence web design has a huge impact on conversion rates.
Inappropriate CTA: The Most effective guide towards goal conversion is an appropriate CTA on the landing page. Experts should design and develop the website in such a way that it is easier for the user. Action-oriented buttons such as "submit", "enter", "get", etc, should go along with the text of the website for better traffic generation. Legible text with perfect CTA button draws the attention of the targeted clients. It should be highlighted on the promotional page to increase the conversion rate. Having excessive colors may ruin the rate and hence using two to three colors on each page is advisable.
Low-quality content: Content in a web page highlights the concept of products and services in the digital space. Content works closely with the website designs. Holistic content creation and implementation of the content increase the conversion rate of the website. Good content requires effort and exclusive teamwork to meet users' expectations. The content should also be related to the website. Through extremely powerful content the brand's voice is reflected. Having a lot of content also decreases the conversion rate and distract users instead of keeping them engaged.
Troubled navigation and non-responsive website: Website navigation is crucial for better user experience. It should be clear, simple and structured. Website navigation is the way to reach the products or services to the visitors. If appropriately planned and executed the apt naviga
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