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Taco Bell was well-known as one of the purveyor of junk food and they wanted to start erasing that from our memory yet they are not ready to give up the chalupa yet. Wednesday, the chain announced that it's exploring ways to offer more "balanced choices," marking just the latest sign that the fast-food industry is trying to adapt to shifting tastes and upend the conventional wisdom that it only offers caloric indulgences. Taco Bell is testing a "range of products" this year, with national launches planned for 2014. He also said existing menu items could also be reformulated but noted that the chain would remain true to its brand, CEO Greg Creed said. "We're not going to walk away from who Taco Bell is," Creed stated. Taco Bell says, by 2020, 20% of its combo meals will meet nutritional guidelines for calories and fat set out by the federal government. People eat three meals a day, as a general thought, that means a single meal would have about a third of the recommended intake of about 2,000 to 2,500 calories. The company has no idea of what portion of meals currently meet those guidelines. Taco Bell is known for urging people to eat nachos as a "fourth meal" late at night, it is a bit of a contrary to the announcement and it gained a lot of skeptics. However it demonstrates just how much difficulty the broader industry is facing to overturn its greasy-food image as people more and more look out for alternatives they believe are healthier. The lower-calorie options were a key indicator of growth at restaurant chains between 2006 and 2011 from a report by the Hudson Institute earlier this year. The increase in customer traffic rise by 11 per cent by those chains that expanded while those that didn't saw traffic fall by 15 per cent, according to the public policy research group. As customer "tastes and needs" evolve, Creed said that offering more balanced choices would be critical in helping Taco Bell reach its growth targets over the next

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After trading blows over the last two decades for supremacy in the consumer electronics market, Samsung Electronics and Sony are set to continue their rivalry in the new arena of medical devices. Only a decade ago, the Japanese company led almost every sector in the information technology industry while its Korean competitor trailed behind trying to catch up. Now, Samsung finds itself ahead in major markets such as smartphones and other consumer electronic goods. It remains to be seen whether Sony can strike back in the medical equipment market, where it's experience and sophistication in optical technology and systems could provide an advantage. Both firms are planning aggressive investment in the business during the second half of the year. Following a change of leadership from Howard Stringer to Kazuo Hirai in April, Sony has been vocal about its intentions to find new growth engines, one of them being the medical business. New CEO Hirai said during his inauguration press conference on April 11 that the company plans to make the medical sector a "business worth 100 billion yen ($1.25 billion) in the mid- and long-term." According to statements released on the same day, Sony has set a sales target of 50 billion yen ($629 million) for its 2014 fiscal-year. It is planning to purchase 58.18 percent share of subsidiary Sony Entertainment, which in turn holds 55.19 percent of M3, a medical service provider. The main motivation behind the purchase is to take managerial control of M3. Out of some 280,000 doctors based in Japan, around 200,000 are reportedly subscribed to an Internet information service offered by M3. The Japanese firm is also planning to buy shares of Shinjuku-based lens maker Olympus, which saw its stock price plummet after admitting guilt to the biggest accounting fraud in the country's history. Olympus makes the best endoscopes in the world, a must-have business for Sony in order to successfully venture into the medical arena. The electronics