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fair trade embracing socialmedia and empowering fundraisers

check this out Chris, and Eliz, food for thought. participation pp. of previous post - how to add useful discoveries via del.ico.us

online course being developed about social media and charities, very practical ;o)

Innovating with New Interfaces Fire and Water Pendant Image by lunarpersuasion via Flickr I have seen very few people that are always on the mark Steve Rubel :-IS "Several months ago I had lunch with a major media company executive who told me that, in the future, content will not be subsidized by banner ads splashed liberally on news pages. This is something that the current economic situation is hopefully accelerating as display ad quality plummets to new lows. I remain convinced that the media must innovate their way out of this situation from both editorial and sales, but no one seems to be really doing so on the advertising side. If you want a glimpse of what's next for media then you need to really look to the editorial side of the house. As we've seen, that's where all the innovation is happening these days - and its changing how we engage with content. Here a look are three promising approaches and their potential implications." Steve Rubel TUESDAY, FEBRUARY 24, 2009 Biography Steve Rubel, SVP, Director of Insights for Edelman Digital, is responsible for keeping Edelman and its clients in the vanguard. He studies global technology, media and online trends and shapes them into actionable insights and marketing communications strategies. In his role, Rubel curates and writes a monthly white paper on digital trends. These are distributed free to clients. In addition, he draws on these insights in his role as a senior strategic advisor to Edelman clients such as PepsiCo, Zagat, Unilever, Microsoft and many others. Rubel supports the account planning processes, intellectual property development and the firm's innovation and business development efforts. He is a member of the Edelman Digital senior leadership committee. His Micro Persuasion blog on digital trends, which launched in 2004, today has 50,000 daily readers and has been cited as a must-read by the Wall Street Journal, Forbes, CNET, PC Magazine and Forrester Research. In addition, he is acti

Researchers has find out that a new malicious attack is going on specially targeting Symbian S60 mobile phone users. Worm sends malicious website or url links via SMS to all mobile numbers that are present in phone memory or contact list.

February 22, 2009 Economic Pulse: Saturday Errands Charles Shaw wine displayed in a Trader Joe's ... Image via Wikipedia Shopping Frank- Naomi and I live in a small town Royal Oak Michigan-both of us have time and every day we go out at least for coffee-If i don't take a laptop we usually got to McDonalds and since we both have Kindles we sit and read-the place is usually busy with kids as well as retired folks ! They still serve one of the best cups of coffee anywhere and they have three chocolate chip cookies for a dollar-and the product is good-fast food in known for serving a percentage but McDonalds is cost conscious and always maintains a quality level above other food outlets-we get our local television from Detroit Stations and I have been watching the National Advertisments diminish and being replaced with infomercials-all the newpapers in Michigan have cut down delivery days and are losing readership- I don't really care since we both get our news Online and there are Online Magazines Like Zimbio which have ton's of content-The other Local coffee shops and most restuarants are as dead as Custer-We buy the a lot of food items at small middle eastern and oriental grocery stores where expecially vegetables are always fresh and priced right-Chicken and Meat in Middle Eastern Grocery stores is dressed according to dietary laws and they all sell Amish Chicken the best available.If we want deserts we buy the at a middle eastern bakery that ships world wide-http://www.shatila.com/ and is a short drive-One of the few stores alway busy is Trader Joes they are marketing a brand of wine Charles Shaw and I see people buying it in cases, we have bought it is a good brand-and they seem to sell a lot of well processed frozen items-I have noticed a lot of Trendy Brands are being replaced with private label- Wallmart are experts at quality control in store brand foods-and sell more television sets than any store we buy at-I noticed they had great pricing on a

February 21, 2009 Richard Edelman - 6 A.M.: We Will Prove You Wrong Image representing Edelman as depicted in Crun... Image via CrunchBase February 20, 2009 We Will Prove You Wrong "Jeff Jarvis handed me a copy of his new book, "What Would Google Do?" after we finished a brainstorm on health care costs at the World Economic Forum. I have the utmost respect and admiration for the author as a visionary and change agent. He does not disappoint in his very pointed and inspirational text that is a must-read for anyone in the communications business. His central thesis is that control has moved to the people, that companies are advised to tap into the power of networks and that marketing must be based on relationships."Richard Edleman The last person to attempted to take a stab at Mr Edleman's Profession was Jason Calacanis-It is pretty hard to criticize the field of public relations unless you have a backround in Semantics,General Semantics, Mathematics,Game Theory and Statistics- Not just mouthing the words but are educated in these fields-General Semantics is a field pioneered by Alfred Korzibski and promoted by Carl Rogers,S I Hayakawa and Antatol Rapaport-and others- The map is not the territory is a remark by Polish-American scientist and philosopher Alfred Korzybski, encapsulating his view that an abstraction derived from something, or a reaction to it, is not the thing itself, e.g., the pain from a stone falling on your foot is not the stone; one's opinion of a politician, favorable or unfavorable, is not that person; a metaphorical representation of a concept is not the concept itself; and so on. A specific abstraction or reaction does not capture all facets of its source-e.g., the pain in your foot does not convey the internal structure of the stone, you don't know everything that is going on in the life of a politician, etc.-and thus may limit an individual's understanding and cognitive abilities unless the two are distinguished. Korzybski hel

personal branding

February 17, 2009 Making the Brand. Social Media for the Long Haul Cover of "Naked Conversations: How Blogs ... Cover via Amazon In social media I follow - Chris Brogan Seth Godin Shel Israel Louis Gray Steve Rubel Lous Gray and more Frank Eliason writes from Industry and is a very unselfish contributor to advancing Social Media , early risers always have more than one job-his articles are written on the mark and with a clear message- "Quote from Frank Eliason" Time to be Frank A fun place where I can share thoughts on a variety of topics in my life! What do you get when you add together Ian Schafer, Brian Morrissey and Gary Vaynerchuk? A lively discussion on social media and business participation. Immediately when I viewed the video on Friday I knew I wanted to take the opportunity to share it here. Not only are they great minds when it comes to social media, they make points that every business needs to hear. A few weeks ago I did a presentation about business blogging and the person that represents that to me? GaryVee. Not that every business should act the same way he does, that is not the point of social media. We should not try to be someone we are not. In my opinion the key to Gary's success is his passion. That is what it is all about. I have a passion for Customer Service, and that comes out in everything I do." Frank eliason- This blog is a must read If you feel is am posting with Gusto My Mission is below MarshalSandler.com is a playground of ideas, introductions, and synergies. Marshal exhibits a blogging style that is less about tamping out his thoughts and more about the juggling, rearranging, juxtaposing, and syndicating of the content of other people and companies - a communications cubism of sorts. There's no room for crap, but there is plenty of room for friendly people with interesting ideas. Marshal's day is the search for new technologies, new ideas, new relationships, and new thing

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February 11, 2009 Just When I Thought Airlines Would Start to Turn the Tide… Just When I Thought Airlines Would Start to Turn the Tide…. Enhanced by Zemanta ShareThis Tags: England, Google, Laundry, Technology, Tide, United States, Video Games Filed under Uncategorized by marshal Spread the Word! del.icio.us Digg StumbleUpon Help Permalink Print Email Comment Related Posts * BlueBlog: Glue Swag: Limited Edition * kdka.com - Sonni Abatta * Richard Edelman - 6 A.M.-The Right to Know * It's About People, Not Technology * MyFox Detroit | Health Home discussion by DISQUS Add New Comment Record video comment

The Last Newspaper - Authenticities - Edelman Digital Image representing Edelman as depicted in Crun... Image via CrunchBase I received my Tabbloid Today tabbloid_2009-02-05_0900-edelman-digital-zemanta Tabbloid is a free service from Hewlett Packard and is a client of Edelman ! There a lot of great articles and I found One on Zemanta and The Last Newspaper by by Gary Goldhammer "Daniel headed for the darkest corner of his local Starbucks, the Last Newspaper clutched snug against his chest. He opened it slowly, carefully, as if he were cradling an ancient parchment. The crinkling sound it made drew a few stares,…!" This is more than an ordinary post it tell's a sad story in a few well chosen words! I also follow on my Tabbloid Fred Wilson Gotham Gal Steve Rubel and more ! Gotham Gal is one of my wife's favorites she gives you Scrapple from the Apple "Scrapple from the Apple" is a bebop composition by Charlie Parker, commonly regonized today as a jazz standard, written in F major. The song borrows its chord progression from "Honeysuckle Rose", a common practice for Parker, as he based many of his successful tunes over already well-known chord changes.tabbloid_2009-01-10_0901-gotham-gal I use Scrapple from the Apple Above Since Gotham Gal has among other things great food features Now Scrapple , Scrapple is a savory mush of pork scraps and trimmings combined with cornmeal and flour, often buckwheat flour. The mush is formed into a loaf, and slices of the scrapple are then fried before serving. Scraps of meat left over from butchering, not used or sold elsewhere, were made into scrapple to avoid waste. Scrapple is best known as a regional American food of Delaware, Virginia, Pennsylvania, New Jersey, and Maryland. And me well I was Born In 1936 and as a member of the Inner Bop Circle know that " Bird!" still lives in our Heart and Minds. I approve of all my rebogs MarshalSandler.com is a playground of ideas, introductions, and syne