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Carri Bugbee

MediaPost Publications Google Pushes Into Cross-Channel Analytics 10/31/2012 - 1 views

  • Google launched Universal Analytics Tuesday to help marketers sync and analyze data from across multiple marketing channels. The cross-channel tool aims to help marketers discover relationships among devices--desktop to tablets to phones to entertainment consoles--driving conversions.
  • Cross-channel analytics supports cross-media attribution, such as search, display, video, retargeting and more.
Carri Bugbee

9 of the Best Free Social Media Analytics Tools - 0 views

  • 4. QuintlyQuintly is a social media benchmarking and analytics solution that tracks and compares the performance of your social media marketing activities. Whether you are using Facebook, Twitter, YouTube, Google+, or all of them, their tool visualizes and checks your social marketing success, benchmarking your numbers against your competitors or best practices.
Carri Bugbee

7 New Tools That Will Streamline Your Marketing Campaigns - 0 views

  • Quuu is a simple platform to help put your content curation on autopilot, working seamlessly with Buffer to bring you the most relevant content.
  • use Narrow to build a targeted Twitter following. Just enter your keywords and targeted hashtags, and Narrow will identify a relevant audience for you to start building your following.
  • Cyfe is an all-in-one marketing dashboard of sorts that helps you zero in on what’s working and what isn’t. It’s a great analytical tool for social media management that lets you pulled detailed reports on Google Analytics, AdWords campaigns, SEO, competitive searches and even brand mentions on the web. It’s a real-time tracking tool to help you monitor and manage your KPIs.
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  • Beegit is an app built to help streamline just that kind of team collaboration.This collaborative writing tool allows teams to work cohesively, no matter where they are, to create exceptional content. It includes an editorial calendar and communication, workflow and writing tools, all in one place.
Carri Bugbee

Introducing organic Tweet analytics | Twitter Blogs - 1 views

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    The revamped Tweet activity dashboard can help you quickly identify which Tweets drive the highest engagement and impressions. Pay attention to when you tweet. Note which time of day and day of the week yields the highest engagement and impressions. Analyze the frequency of your Tweets. Use your new insights to determine your Tweet cadence. Identify what Tweet mechanics work, and which aren't as effective. Keep an eye on elements like different calls to action, the inclusion of rich media and copy length.
Carri Bugbee

50+ Online SEO Tools for Links, Keywords and Rank Tracking - Marketing Technology - 0 views

  • AccuRanker – Automate the process of looking up how your keywords rank on Google and Bing search engines with up-to-the-second updates.
  • BrightEdge SEO is the first SEO platform to deliver proven ROI – enabling marketers to increase revenue from organic search in a measurable and predictable way.
  • Bing Webmaster Tools – improve your site’s performance in search. Get access to free reports, tools and resources.
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  • gShift’s SEO software system centralizes your clients’ SEO data (rank, backlinks, social signals, competitive intelligence, Google Analytics and keyword research) and provides automated, scheduled, white-labeled SEO reports leaving more time for your services team to implement the SEO tasks that will improve your clients’ web presence.
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