Market Analysis And Research Reports: Shampoo Bar Market Development Trends, Revenue an... - 0 views
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emmaj3206 on 31 Jul 19"The global shampoo bar market size is expected to reach USD 17.0 million by 2025, expanding at a CAGR of 7.6% over the forecast period. Increasing awareness regarding environmental friendliness and sustainability among consumers is expected to shift the focus towards zero plastic wastage associated with the personal care products packaging. In addition, growing application of organic hair care products as a result of rising concerns over hazardous effects associated with synthetic counterparts is a key driving factor. The global market is fragmented in nature due to the presence of a large number of players. Furthermore, rising number of new entrants has increased the market competition as companies are providing innovative and customized products. Manufacturers are adopting various marketing strategies in order to increase the product visibility and product penetration. For instance, in January 2019, Lush Retail Ltd. inaugurated its first packaging free "Naked" cosmetics exclusive outlet in Manchester, U.K. The company aims to reduce plastic wastage from the cosmetic and personal care industries. These initiatives are likely to fuel the demand for shampoo bar in the foreseeable future."