Group items tagged

The use of social media tools is a powerful channel to reach target audiences with strategic, effective and user-centric health interventions. To assist in the planning, development and implementation of social media activities, the following guidelines have been developed to provide critical information on lessons learned, best practices, clearance information and security requirements. Although these guidelines have been developed for the use of these channels at the Centers for Disease Control and Prevention (CDC), they may be useful materials for other federal, state and local agencies as well as private organizations to reference when developing social media tools.

"HealthCommunicators' Social Media Toolkit" du CDC (Centre for Disease Control)qui constitue selon moi un des meilleurs outils en la matière.  Ce guideprésente une bonne introduction aux différents outils de médias sociaux(survol), présente les leçons apprises du CDC quant à leur utilisationainsi que des liens et des outils pratiques :

All of the people we spoke to for this piece are very effective speakers, and though each has their own distinctive style, there are a few other commonalities I'd like to point out. First, none of them depend on word-laden PowerPoint presentations. Second, most are good storytellers and use humor, often self-deprecating, to connect with their audiences. Finally, each of them manages to keep their presentations short enough to allow time for a healthy Q&A.

Finally I've got something interesting to signal in our group! Here you can find lots of informations and opinions about WEb 2.0 tools. In 'Resource' area there's an updated list of the Top 100 tools for learning online.

Services, Education & Resources in the use and implementation of social media technologies for working, learning and marketing

Quelques exemples d'utilisation des médias sociaux par différents hôpitaux américains.

Dans le cadre de la conférence Internet et santé : nouvelles pratiques, nouveaux enjeux, Marie-Gabrielle Ayoub, responsable des communications interactives à l'Institut universitaire en santé mentale Douglas, est venue exposer différentes manières de promouvoir la santé mentale à l'ère du Web 2.0.