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Loyalty: Six Social Media "Personas" Call For Segmented Marketing - MarketingVOX - 0 views

www.marketingvox.com/for-segmented-marketing-051127

social social media personas marketing #ROISM facebook ROMI ROI

shared by Guy Powell on 01 Jun 12 - No Cached

Guy Powell on 01 Jun 12

Very interesting segmentation. What needs to be added is mapping these to value for the marketer, either in terms of individual buying behavior or influencing behavior or both

<div class="cArrow"> </div><div class="cContentInner">Very interesting segmentation. What needs to be added is mapping these to value for the marketer, either in terms of individual buying behavior or influencing behavior or both</div>

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