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william doust

Publications | M+R Strategic Services - 0 views

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    Fab free PDFs from US about online campaigns, fundraising, online giving. US based, but some of the principles play across the great pond - with some regional tweaking of course. Enjoy ;-)
william doust

Stanford Social Innovation Review : Articles : The Power of Persuasion (June 1, 2003) - 0 views

  • The Power of PersuasionPutting the science of influence to work in fundraising
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    Putting science of influence to work in fundraising: The Power of Persuasion - Standford Social Innovation (free PDF). This is based on the psychological principles found in the authors book! - by the same title
william doust

Stanford Social Innovation Review : Articles : How Nonprofits Get Really Big (April 2, 2007) - 0 views

  • How Nonprofits Get Really BigSince 1970, more than 200,000 nonprofits have opened in the U.S., but only 144 of them have reached $50 million in annual revenue. Most of the members of this elite group got big by doing two things. They raised the bulk of their money from a single type of funder such as corporations or government – and not, as conventional wisdom would recommend, by going after diverse sources of funding. Just as importantly, these nonprofits created professional organizations that were tailored to the needs of their primary funding sources
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    from 70s 200k+ nonprofits opened in US - only 144 have reached $50 million in annual rev -since. 2 things. check it out.
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