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william doust

Stanford Social Innovation Review : Articles : The Power of Persuasion (June 1, 2003) - 0 views

www.ssireview.org/...the_power_of_persuasion

persuasion effectiveness fundrasing copy writing cost cutting effective workflow

shared by william doust on 27 Mar 09 - Cached
  • The Power of PersuasionPutting the science of influence to work in fundraising
  • william doust on 27 Mar 09
     
    Putting science of influence to work in fundraising: The Power of Persuasion - Standford Social Innovation (free PDF). This is based on the psychological principles found in the authors book! - by the same title
william doust

There's a Ferrari in here somewhere: Church of the Customer Blog - 0 views

www.churchofcustomer.com/...-the-traditional-way-mark.html

swom wom womm for:rachyjohnsonte for:elizborg

shared by william doust on 11 Nov 09 - Cached
  • william doust on 11 Nov 09
     
    Nielsen April research reveals (not again!!!!), word of mouth most powerful persuasion tool in advertising. This was done before a couple of years ago by a research group up north that does online marketing.
william doust

Research for ICT - Workshop (references, links, etc.) - 6 views

Shift in Marketing/Shift in Reach (from interruption-mass media influenced) fab youtube animation on history of persuasion marketing http://www.youtube.com/watch?v=ciSrNc1v17M&feature=player_embe...

workshop 10thdec 10th dec FLNF FLN

started by william doust on 12 Nov 09 8 follow-ups, last by william doust on 12 Nov 09
william doust

2010 eNonprofit Benchmarks: Sign up to download the study - 0 views

www.e-benchmarksstudy.com/2010.html

free PDF benchamrking eCampaign persuasion communications marketing emarketing

shared by william doust on 02 Jun 10 - Cached
  • william doust on 02 Jun 10
     
    Free PDF - there's even audio.
william doust

Want More Actions? Leverage the Point of Action - 0 views

www.bryaneisenberg.com/...s-leverage-the-point-of-action

call to action persuasion

shared by william doust on 10 May 10 - Cached
  • Want More Actions? Leverage the Point of Action
  • william doust on 10 May 10
     
    engineering and leveraging conditions to persuade customers in your favor at the point of "action thinking/action taking". There are cross overs beyond the web. Reflect between the lines and outside the context.
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