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oekolandbau.de | Kaufverhalten und Bio-Konsum - 0 views

  • So ist ein Trend der heutigen Zeit, dass es kaum noch einheitliche Verbrauchergruppen gibt. Vielmehr zeigen Verbraucher vordergründig ein eher widersprüchliches Kaufverhalten. Sie folgen bei einem Produkt dem Trend. Beim Nächsten jedoch, entscheiden sie nach anderen Kriterien. Dieses Konsumverhalten wird als "hybrid" bezeichnet.
  • Mehrheit der Verbraucher kann jedoch folgendermaßen charakterisiert werden
  • Sie kaufen immer nur ganz bestimmte Öko-Produkte (z.B. Milch für die Kinder oder Eier zur Beruhigung des Gewissens). Sie kaufen punktuell nach dem Erhalt bestimmter Informationen ein Produkt (z.B. nach Skandalmeldungen oder positiven Erfahrungen von Nachbarn).
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  • Sie kaufen ein Produkt mehr zufällig, wenn es sie beim Einkauf "anmacht". Sie kaufen Bio-Produkte nur zu bestimmten Zeiten, um sich selbst etwas Gutes zu gönnen (nach Überweisung des Lohns, an Wochenenden). Sie möchten Gästen etwas Besonderes bieten (z.B. einen Öko-Wein).
thinkahol *

Kill Your Television-Jerry Mander - 0 views

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    Television is advertising. It is a medium whose purpose is to sell, to promote capitalism. In 1977, Jerry Mander, a former advertising executive in San Francisco, published Four Arguments For The Elimination Of Television. In the book, Mander reveals how the television networks and advertisers use this pervasive video medium for sales. Four Arguments talks about a lot more than just advertising. Mander attacks not only the contents of the television images, but the effects television has on the human mind and body. His discussion includes: The induction of alpha waves, a hypnotizing effect that a motionless mind enters. How viewers often regard what they see on television as real even though the programs are filled with quick camera switches, rapid image movement, computer generated objects, computer generated morphing and other technical events. The placement of artificial images into our mind's eye. And the effects that large amounts of television viewing have on children and the onset of attention deficit disorder. However, at the heart of Mander's arguments, lies advertising. In the words of writer Charles Bukowski: "[America is] not a free country -- everything is bought and sold and owned."
thinkahol *

The Two Most Essential, Abhorrent, Intolerable Lies Of George W. Bush's Memoir - 0 views

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    WASHINGTON -- These days, when we think of George W. Bush, we think mostly of what a horrible mess he made of the economy. But his even more tragic legacy is the loss of our moral authority, and the transformation of the United States of America from global champion of human rights into an outlaw nation.
thinkahol *

Anti-WikiLeaks lies and propaganda - from TNR, Lauer, Feinstein and more - Glenn Greenw... - 0 views

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    A media demonization campaign against the whistle-blowing site includes outright falsehoods
Susan Thur

Louisianans bleed Together, Louisianans suffer Together, Louisianans survive ... - 0 views

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    Another tragedy is unfolding. Another One!, I scream irately and angrily to the heavens. How can this be? How unfair and how are we going to, now, survive this, I desperately ask. I know here in New Orleans, where I now live (Crowley, Cajun country originally) we have had our share of hardship and difficulties. Many of us frighten, despaired and overwhelmed what we experienced nearing 5 years ago. Hurricane Katrina's anniversary is in August. And Hurricane Rita gust in without much delay, giving Louisiana no break or rest. It seems barley enough time to catch our breath, even though we sweat it out every hurricane season since. The experience of the "big one" has left many of us edgy, anxious and nervous. It has been a challenge for us all. Now here is once more another challenge. The oil spill in the gulf that threatens our, ecosystem, shoreline and seafood industries. For many of us, our distress are concentrated on our wetlands which have become more defenseless by Hurricane Katrina and Rita. I recognize I have. For us to undergo another "big one" our coast is the first line of defense to our survival. Ever since these potential, massive hurricanes, my intense coastal and wetland focus has been like a laser, zeroing on which is most important for Southern Louisiana's continued existence. However, the health and wellbeing for our future lies right now with-- us-- which are our local oil field experts and workers. The men on these oil rigs, the ones that will--and I have confidence--will plug the blowout and stop the damage--the bleeding--they are US. They are family and friends, mutual Louisiana citizens, who are well aware how important their job is, for us as well as for themselves and their family. Much is at stake to our livelihood, our environment and our way of life. more:
thinkahol *

WikiLeaks' Most Terrifying Revelation: Just How Much Our Government Lies to Us | | Alte... - 0 views

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    Do you believe that it is in Americans' interest to allow a small group of U.S. leaders to unilaterally murder, maim, imprison and/or torture anyone they choose anywhere in the world, without the knowledge let alone oversight of their citizens or the international community? And, despite their proven record of failure to protect America -- from Indochina to Iran to Iraq -- do you believe they should be permitted to clandestinely expand their war-making without informed public debate? If so, you are betraying the principles upon which America was founded, endangering your nation, and displaying a distinctly "unamerican" subservience to unaccountable authority. But if you oppose autocratic power, you are called to support Wikileaks and others trying to limit U.S. Executive Branch mass murder abroad and failure to protect Americans at home.
thinkahol *

The military/media attacks on the Hastings article - Glenn Greenwald - Salon.com - 0 views

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    Last June, when Rolling Stone published Michael Hastings' article which ended the career of Obama's Afghanistan commander, Gen. Stanley McChrystal -- an article which was just awarded the prestigious Polk Award -- the attacks on Hastings were led not by military officials but by some of Hastings' most celebrated journalistic colleagues.  The New York Times' John Burns fretted that the article "has impacted, and will impact so adversely, on what had been pretty good military/media relations" and accused Hastings of violating "a kind of trust" which war reporters "build up" with war Generals; Politico observed that a "beat reporter" -- unlike the freelancing Hastings -- "would not risk burning bridges by publishing many of McChrystal's remarks"; and an obviously angry Lara Logan of CBS News strongly insinuated (with no evidence) that Hastings had lied about whether the comments were on-the-record and then infamously sneered:  "Michael Hastings has never served his country the way McChrystal has."  Here's Jon Stewart last year mocking the revealing media disdain for Rolling Stone and Hastings in the wake of their McChrystal story.
thinkahol *

The press nods as absurdity, lies prevail in the budget debate - 0 views

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    Would more accurate news coverage prompt Tea Party and Republican leaders to pay more attention to facts in their assertions about the economy? Maybe yes, maybe no. But, suggests Henry Banta, if the coverage continues at its present dismal level, we'll never find out.
thinkahol *

The Greeks Are Being Unfairly Maligned by Global Financiers: The Truth Is Very Differen... - 0 views

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    Beyond the anti-Greek media campaign lies the story of a weary people caught between a corrupt political system and rapacious financiers. Sound familiar?
thinkahol *

Lakoff: Why Conservative Lies Spread and What Progressives Can Do to Fight Them | Tea P... - 0 views

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    When Democrats use conservative language to promote their agenda, it ultimately creates more support for Republicans.
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