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Marin Gerov

Who am I? PR, public relations or social media? | A PR Guy's Musings | Stuart Bruce - 2 views

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    A really interesting view that points out how vast the field of communications is and the importance of having experience in both offline and online activities
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Catherine Daar

10 press release etiquette tips and requests - 0 views

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    In light of the above I humbly submit the following 10 press release etiquette tips and requests: 1.       There's a reason every journalist and PR professional is taught about Who, What, Where, When, Why, and How in class 101.  This is the meat and bones of any story and press release.  If it's not at the very top, like within the first two paragraphs, the likelihood of your event being filed decreases and its chance to be trashed increases exponentially.         Out of the famous  W's & H, the most important in releases promoting a future event is the when.  Often I look for the date and time only so I can file it for future discussion.  To be brutally honest I don't care who's going to be there or why the event is happening until the day before or the day of the event.         I'm dealing with a dozen or so tasks at the same time that are relevant to that day, to the upcoming newscast, that are under deadline when your release shows up in my inbox.  The last thing I have time for is searching for that information.  If I have to search I often leave the press release in my inbox with the thought that I will get back to it later when I have time.  Next thing I know I have several of these releases waiting for me at the end of the day because I haven't had time earlier to do it.  Guess what?  These releases often get deleted because my mind is tired.  I admit this is a fault of my own and that I should put in the extra effort to search for the simple details of time and date, but I don't always do it. 2.        The press release needs to be in the body of the email so I'm not forced to open a document to find out the pertinent information.  Attachments are great for supplemental information and to have as a second copy of the press release, but should not be how I have to access the 5 W's & H.  This doesn't just make it easier for me, but guarantees that I receive the information.  There is no guarantee t
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tipsntricks

Social Media Trends And How To Profit From Them - 0 views

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    Although many critics insisted that social media was just a fad, it is obvious that not only social media has become an extension of business's websites, they have also become central to business's marketing strategies. In fact, people now expect brands and businesses to be on social media, especially on Facebook and Twitter.
PR Hamster

The 21 Most Essential Media Training Links | Mr. Media Training - 0 views

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PR Hamster

A lesson from Zappo's: The Like button is not a social media strategy - Social Media - 0 views

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Catherine Daar

Relations Médias vs Publicité | Les trucs d'un journaliste pour faire parler de vous dans les médias - 0 views

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Marin Gerov

Study: PR Gets Higher Marks Than Advertising for Social Media Use - PRNewser - 1 views

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    PR practitioners and advertising specialists think that PR is making better use of social media
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PR Hamster

March 2011: The 5 Worst Video Media Disasters | Mr. Media Training - 0 views

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PR Hamster

How media interviews are like American Idol - Manage your Message Media Training - 1 views

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    This quote says it all: "As a viewer, you sit there watching this acoustic transgression unfold and wonder to yourself: 'How could this person possibly think they're qualified to be on this stage?' "
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PR Hamster

The Three Questions Reporters Always Ask (Media Training Tips) | Mr. Media Training - 1 views

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    I didn't know this Mr. Media Training site and now I am just exploring it and it looks very interesting. The post is helpful indeed - make sure your clients are warned about these 3 Qs.
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Catherine Daar

50 Best Blogs for the Public Relations Major | Bachelor's Degree Online - 19 views

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Gary Tong

Build up liaison with chinafor business growth - 1 views

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    To secure a safe and successful business entry to china, one should hire the services of a reputed agency who deals in public relations as well other corporate communication services. Their services and expert knowledge will ensure a stable and victorious entry of the companies in the international business domain.
PR Hamster

5 excruciatingly dumb things PR pros do with social media | Articles - 0 views

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    Not sure if the second one is really 'dumb' of just a different interpretation of how to use social media. I think not everyone has to use it in the same way and a formal style could work for some.
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PR Hamster

The Four Stages Of A Crisis | Crisis Communications | Mr. Media Training - 0 views

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Catherine Daar

The Future of Media - 6 views

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PR Hamster

Should You Ask Reporters For Their Questions? | Mr. Media Training - 2 views

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    Interesting debate. My personal opinion: it is o.k. to ask them in advance what kind of questions they will be asking/which direction the interview is to take but I would not ask them to submit EVERY question in writing. In the end, you gotta prepare for any kind of question anyways. 
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Jeremy Jones

DT Communications - Professional Public Relations - 1 views

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    China is the new hotspot of the international business world. Every business enterprise wants to enter the china market to expand their business. This is because of the resources and wide customer base available there. The businesses operating there are gaining a lot of success and are reaching high levels of achievement.
robertmiker

Explore Roles and Functions of Public Relations Companies - 2 views

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    Media is called one of the most important outlets and used to a large extent to aid some popular faces. However, it is certainly not true that public relation services are used only by celebrities and other famous personalities.
Petya N. Georgieva

Enhancing Offline Relationships with Social Media - 1 views

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    The most important message to the corporate world is: 'The combination of off-line and online social networking is a powerful tool you can utilize for YOUR business.' Very well said by Kyle Lacy. If your CEO is still not convinced about the power of social media, forward him/her this article.
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