"Dan Pacheco, chair of journalism innovation at Syracuse University, presented a session showing off the virtual reality display in the Midway. Gannett is using Oculus Rift head-mounted devices for experiments in explanatory journalism. The devices - which cover the top of one's head and face - don't make viewers seasick these days, and the visual experience is stunning."
"Dan Pacheco, the journalism innovation chair at S.I. Newhouse School of Public Communications, came on board this summer as Gannett Digital's innovator in residence to work on the project. There is huge potential for virtual reality experiences even outside journalism, he says.
"When the next great Lexus car comes out or some kind of hybrid or even Tesla, these brands can begin to stop telling people about how cool their cars are. They're going to say, 'Jump inside. Take it for a virtual test drive.' People will do that," Pacheco said."