Rob McKay: Small Is the New Big in Progressive Politics - Politics on The Huffington Post - 0 views
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The grab for this group of voters has generally been coordinated by a seasoned team of professional campaign staff operating in war rooms and spending millions in mobilizing voters. But new efforts among progressive voters, musicians, and grassroots groups are saying the way to be "big" in '08 is to "go small." And how resources are spent in this election and after, could determine whether the Democratic Party is about short-term voter excitement or permanent citizen engagement.
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This new group of efforts focuses on local leadership, small circles, and cultural organizing. They are taking their strategies from the anti-slavery movement, groups like craigslist, and most surprisingly, a new Christian movement. "
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Potts and other organizers note that while overall church attendance has steadily declined since the 1990s, a new form of church has taken off--the house church. Unlike traditional churches, the house church movement doesn't meet in a specific house of worship, but instead, as the name suggests, in people's homes.
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