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""There's way too much made of a couple of acquisitions to make our market seem uncompetitive," said Gene Austin, CEO of Convio in Austin, Texas. "We are all competing in a very healthy way, in a way that fosters innovation and better things for the clients," he said. He pointed to as examples Kintera and Blackbaud, as well as other "small yet emerging organizations that will also bring innovation and competition to the marketplace."

Consolidation in the sector will continue to some degree as the firms move toward Software as a Service (SaaS). Major mergers will dictate the direction of cloud computing...

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