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Social media interaction only on their own initiative | EHI - Retail Technology - 0 views

www.retailtechnology.de/...nur-auf-eigene-initiative.html

ehi retail technology oracle retail research survey thoughtleadership customerexperience germany emea

shared by Oracle Retail on 23 Apr 13 - No Cached

Oracle Retail on 23 Apr 13

Retailers are increasingly due to the continuing proliferation of social media platforms with new challenges. The culture that surrounds customers, but has a strong influence on how social media channels can be used when shopping. The Oracle identified in the study "The Evolution of retailing experience." 3,577 consumers were interviewed at ages 18 to 60 years from Brazil, China, Germany, Great Britain, Japan, Russia and the United States on the role and use of technology in the retail process.

<div class="cArrow"> </div><div class="cContentInner">Retailers are increasingly due to the continuing proliferation of social media platforms with new challenges. The culture that surrounds customers, but has a strong influence on how social media channels can be used when shopping. The Oracle identified in the study "The Evolution of retailing experience." 3,577 consumers were interviewed at ages 18 to 60 years from Brazil, China, Germany, Great Britain, Japan, Russia and the United States on the role and use of technology in the retail process.</div>

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