Open Intelligence / Web 3X (Social + Mobile)

There’s an argument circulating that we don’t care about our privacy as much as we did when Facebook rolled out with its “promises”, justifying, in part, this decision. Where do you stand? Will you take steps to remove information from Facebook to keep it from going public? See the article for clarification of Facebook’s claim that these changes are “opt in”.

Once upon a time, Facebook could be used simply to share your interests and information with a select small community of your own choosing. As Facebook’s privacy policy once promised, “No personal information that you submit to Facebook will be available to any user of the Web Site who does not belong to at least one of the groups specified by you in your privacy settings.”How times have changed.Today, Facebook removed its users’ ability to control who can see their own interests and personal information. Certain parts of users’ profiles, “including your current city, hometown, education and work, and likes and interests” will now be transformed into “connections,” meaning that they will be shared publicly. If you don’t want these parts of your profile to be made public, your only option is to delete them.Read more at www.eff.org

A service called Strings, which launched today, is trying to find and collect all the different ways you can track yourself online — your purchases on Amazon, Zappos and other e-commerce sites; your watching on YouTube, Hulu and Netflix; your listening on iTunes; your check-ins on Foursquare. The service is not about socializing and sharing that information, like the Twitter-for-credit-cards Blippy, but about privately harnessing it. It aggregates all that different preference data to build a better picture of things and places you like. The problem with stalking yourself on the Internet is it’s potentially an invitation to other people to do the same — but Strings of course is promising to keep your data safe.

Blippy, which lets people publish their credit card purchases online.

The blog found a Google results page that divulged the Citibank-issued Mastercard numbers for 127 transactions. Those numbers could be easily scooped up by identity thieves and used for fraudulent purposes.

plained that when people link their credit cards to Blippy, merchants pass along their raw transaction data — including some credit card numbers — and the site scrubs that information to present just the merchant and the dollar amount spent.

What Ellerdale is now doing with Twitter’s 50 million tweets per day is definitely interesting - the service uses an intelligent data-parsing engine to analyze the context of tweets and the links they contain and combines that with other data sources like RSS feeds and Wikipedia to create a real-time search engine and trends tracker that provides more than just a list of tweets - it provides an understanding of the world’s conversations.The best part about all these new partnerships is that we’re about to see an entirely new way to search the web emerge. For quick real-time results, there will always be the major search engines and their more basic lists of tweets, but for true data analysis, we now have incredible new options like Ellendale and all the others.Within each category are conversation topics and sub-topics.any topical page on Ellendale returns an incredible amount of data. There are summaries provided from sources like Wikipedia, Freebase (an online semantic database),

Twitter was born as a text messaging service; tweets are 140 characters because that is the length of a text message, minus a few characters for the author’s name.Today, though, most people in the United States think about Twitter as a Web tool, and they use it either online or via smartphone apps.But Twitter has not forgotten about all the people in the world who do not have fancy phones. On Friday, the company announced that it had acquired Cloudhopper, a Seattle text-messaging start-up.There is “untapped potential” with Twitter text-message use “Mobile is clearly where the majority of usage will happen,” Evan Williams, Cloudhopper has already been working with Twitter to connect its service directly with mobile carriers around the world, in part so that users do not have to pay extra to send or receive text message tweets. Twitter has long had problems with this, and in the past has had to disable text messaging in certain countries because of high fees.Read more at bits.blogs.nytimes.com

social analytics platform Viralheat, we have new data points in which to judge the fallout of SXSW.

the one getting the most attention on Google Buzz, Facebook, Twitter, and other social networks is clearly Foursquare (), which earned more than 38,000 mentions on social channels at its peak. In comparison, Gowalla () garnered less than 25% of that amount, peaking at 8,296 mentions.

ust last month, we got word that CEO Gina Bianchini had left the company. On the heels of this news came a 40% workforce reduction and a dramatic announcement from the new CEO, Jason Rosenthal:

My main conclusion is that we need to double down on our premium services business. Our Premium Ning Networks[...] drive 75% of our monthly U.S. traffic, and those Network Creators need and will pay for many more services and features from us.

We will phase out our free service.

Stage One: Curiosity

Stage Two: Addiction

Stage Three: Socialization

As of today, FB has a new privacy setting called "Instant Personalization" that shares data with non-facebook websites and it is automatically set to "Allow." Go to Account > Privacy Settings > Applications and Websites and uncheck "Allow", then repost this to your profile.

We're working closely with these partners so you can quickly connect with your friends and see relevant content on their sites. These sites personalize your experience using your public Facebook information. When you arrive on these sites, you'll see a notification from Facebook at the top of the page. You can easily opt-out of experiencing this on these sites by "No Thanks" on the blue Facebook notification on the top of partner sites.

We are a generation constantly terrified by the idea of someone, somewhere, effectively advertising to us by way of glancing at our "data" and knowing whether or not we like country music or alternative 1990s rock. But is it really so terrifying to have annoying banner ads offering deals on some product you might actually enjoy?

Of course by SCAM I mean: Specific, Complementary, Achievable, and Measurable. They are important factors to consider when you are preparing any social media marketing campaign.

Just because every Fortune 500 company has a fan page on Facebook doesn’t mean that you should run out and create one too.

Now we know. People make over 500 billion impressions on each other about products and services every year. And a small group of mass influencers are responsible for 80% of those impressions. This is the beginning of what we call Peer Influence Analysis. Here's how it works. Start by counting every instance in which a person influences another person online about a product or service. (We model this from Forrester's 10,000 person survey, which asks how frequently they post, in what places, how many followers they have, and what products and services they post about.)

URL-shortening sites are often criticized as an easy way to snare unsuspecting users into clicking malicious links - but a new report says it's not that common

wrote about their dangers in 3 Ways Twitter Security Falls Short), Zscaler's Julien Sobrier found otherwise.

The experiment only looked for malicious sites such as phishing sites, malware, etc., and did not include spam.

To bypass the media this is what you need to do to apply the “10 New Rules of PR”  1. Think like they do:

Publish your press releases through a distribution service:

ection of the Larger Press Release Distribution Services BusinessWire www.businesswire.com PRWeb www.prweb.com PRNewswire www.prnewswire.com Market Wire  www.marketwire.com