Group items tagged

Baby boomers and technology

1. It's not just mobile! Consumers are device indifferent. 2. Social media marketing grows up and moves out of marketing. 3. Content marketing makes brands media. 4. Real time matters more than ever. 5. Email isn't dead (yet!). Communication counts. 6. Commerce happens everywhere.. 7. Actionable metrics count, not just collecting big data

Your data is the product.

Continuing our conversation of Social and Big Data fuels TV, here's an infographic.

Currently, the Preen.me website appears to mainly be a place for makeup and beauty ideas, but that will change in time. In the future, the goal is to allow users to find out what the top products are in any category based on the recommendations of those with similar profiles. For example, you'll be able to tell Preen.me that you're between 25 and 35 years old, have combination skin and live in a humid climate, and it will return a list of the top moisturizers women like you recommend. Essentially, it's a big data play built on top of crowdsourced user recommendations.

If you haven't noticed I think this Wifi phone thing is big. Why? The remaining 30% of people with dumb phones (late majority & laggards) will want low prices and will have low data needs. This is one way the the carriers could lower their plans (just like Sprint and T-mobile are already doing).