The Lichen Loophole - 0 views
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Scott Peterson on 06 Sep 13An interesting article about some of the strategies Jeff Bezos used in building Amazon. I this example he only wanted to order the specific book he needed, but most vendors had a minimum order of 10. He found that by ordering 1 book and then 9 copies of an obscure book on lichens he knew the vendors didn't carry that the order would be fulfilled for the 1 book. I'm a little surprised, however, that vendors didn't clue in or change their rules that books had to be ordered that were in stock.