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ubccertification

Top 5 Digital Marketing Channels For Local Businesses - 0 views

www.universalbusinesscouncil.org/...-channels-for-local-businesses

#SEOProfesional #SEO #SEOMistakes #LearnSEO #SEOExpert #OnPageSEO #OffPageSEO #PPC #DigitalMarketing #SocialMedia #Keywords #LearnDigitalMarketing #UniversalBusinessCouncil

shared by ubccertification on 18 Jul 19 - No Cached
  • ubccertification on 18 Jul 19
     
    Digital marketing channels are the doors to step in to create your online presence. However, every digital marketing channel cannot be equally fruitful for your business.
Troy Patterson

Principal: Why our new educator evaluation system is unethical - 0 views

www.washingtonpost.com/...evaluation-system-is-unethical

msm245

shared by Troy Patterson on 30 May 13 - No Cached
  • A few years ago, a student at my high school was having a terrible time passing one of the exams needed to earn a Regents Diploma.
  • Mary has a learning disability that truly impacts her retention and analytical thinking.
  • Because she was a special education student, at the time there was an easier exam available, the RCT, which she could take and then use to earn a local high school diploma instead of the Regents Diploma.
  • ...16 more annotations...
  • Regents Diploma serves as a motivator for our students while providing an objective (though imperfect) measure of accomplishment.
  • If they do not pass a test the first time, it is not awful if they take it again—we use it as a diagnostic, help them fill the learning gaps, and only the passing score goes on the transcript
  • in Mary’s case, to ask her to take that test yet once again would have been tantamount to child abuse.
  • Mary’s story, therefore, points to a key reason why evaluating teachers and principals by test scores is wrong.
  • It illustrates how the problems with value-added measures of performance go well beyond the technicalities of validity and reliability.
  • The basic rule is this: No measure of performance used for high-stakes purposes should put the best interests of students in conflict with the best interests of the adults who serve them.
  • I will just point out that under that system I may be penalized if future students like Mary do not achieve a 65 on the Regents exam.
  • Mary and I can still make the choice to say “enough”, but it may cost me a “point”, if a majority of students who had the same middle school scores on math and English tests that she did years before, pass the test.
  • But I can also be less concerned about the VAM-based evaluation system because it’s very likely to be biased in favor of those like me who lead schools that have only one or two students like Mary every year.
  • When we have an ELL (English language learner) student with interrupted education arrive at our school, we often consider a plan that includes an extra year of high school.
  • last few years “four year graduation rates” are of high importance
  • four-year graduation rate as a high-stakes measure has resulted in the proliferation of “credit recovery” programs of dubious quality, along with teacher complaints of being pressured to pass students with poor attendance and grades, especially in schools under threat of closure.
  • On the one hand, they had a clear incentive to “test prep” for the recent Common Core exams, but they also knew that test prep was not the instruction that their students needed and deserved.
  • in New York and in many other Race to the Top states, continue to favor “form over substance” and allow the unintended consequences of a rushed models to be put in place.
  • Creating bell curves of relative educator performance may look like progress and science, but these are measures without meaning, and they do not help schools improve.
  • We can raise every bar and continue to add high-stakes measures. Or we can acknowledge and respond to the reality that school improvement takes time, capacity building, professional development, and financial support at the district, state and national levels.
Troy Patterson

16 Modern Realities Schools (and Parents) Need to Accept. Now. - Modern Learning - Medium - 0 views

medium.com/...eed-to-accept-now-64b98710e4e9

msm332

shared by Troy Patterson on 23 May 16 - No Cached
  • What’s happened to get people thinking and talking about “different” instead of “better?”
  • The Web and the technologies that drive it are fundamentally changing the way we think about how we can learn and become educated in a globally networked and connected world. It has absolutely exploded our ability to learn on our own in ways that schools weren’t built for.
  • In that respect, current systems of schooling are an increasingly significant barrier to progress when it comes to learning.
  • ...10 more annotations...
  • The middleman is vanishing as peer to peer interactions flourish. Teachers no longer stand between the content and the student. This will change the nature of the profession.
  • Technology is no longer an option when it comes to learning at mastery levels.
  • Curriculum is just a guess, and now that we have access to so much information and knowledge, the current school curriculum bucket represents (as Seymour Papert suggests) “one-billionth of one percent” of all there is to know. Our odds of choosing the “right” mix for all of our kids’ futures are infinitesimal.
  • The skills, literacies, and dispositions required to navigate this increasingly complex and change filled world are much different from those stressed in the current school curriculum.
  • In fact, instead of being delivered by an institution, curriculum is now constructed and negotiated in real time by learner and the contributions of those engaged in the learning process, whether in the classroom our out.
  • “High stakes” learning is now about doing real work for real audiences, not taking a standardized subject matter test.
  • While important, the 4Cs of creativity, collaboration, critical thinking, and communication are no longer enough. Being able to connect to other learners worldwide and to use computing applications to solve problems are the two additional “Cs” required in the modern world.
  • Our children will live and work in a much more transparent world as tools to publish pictures, video, and texts become more accessible and more ubiquitous. Their online reputations must be built and managed.
  • Workers in the future will not “find employment;” Employment will find them. Or they will create their own.
  • Embracing and adapting to change must be in the modern skill set.
Troy Patterson

Get Rid of Grade Levels: A Personalized Learning Recipe for Public School Districts | E... - 0 views

www.edsurge.com/...pe-for-public-school-districts

msm329 learning education

shared by Troy Patterson on 28 Apr 16 - No Cached
  • The problem with the current public education model is that it was created for the industrial revolution.
  • Harrisburg, South Dakota is taking concrete steps to go from teacher-driven to student driven learning.
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