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A organization merger is known as horizontal merger when a deal occurs between two or more business organizations working in similar line of action. The purpose behind horizontal mergers can be removal or decrease in competitors, putting an end to price reducing, financial systems of range in production, research and growth, marketing etc.

As ecommerce demand and consumership rises around the globe, mergers and acquisitions are diversifying capabilities for online retailers, with innovative new ways to help customers select items to purchase. Earlier this week, we reported about the merger of Fits.us and Clothes Horse, two online fitting room solutions that will combine technology to strengthen service offerings. Another merger in the online retail industry that could make waves is Snapdeal's acquisition of Wishpicker.

As a result of the merger, Mastek (owner of Majesco) shares surged by 20 percent, marking a fruitful beginning to the new partnership. By generating market interest and expanding their corporate footprint, the companies will have resources to compete like never before.

Telecom giants Sprint and T-Mobile are currently engaged in an intensifying, industry-wide price war. Provoked by failed merger talks earlier this summer, the battle continues to escalate, with both wireless carriers lowering prices. Late in August, Sprint announced a new strategy for generously-priced data plans to attract the competition's current customers, offering subscribers up to 10 lines (20 gigabytes of available data per month) for $100 a month while T-Mobile, for the same price, will provide four lines with 10 gigabytes of data.

Determining whether you and your company would do better in the long run to continue as a stand-alone entity or sell and become part of a larger organization involves a large number of considerations, both professional and emotional. Entrepreneurs almost universally struggle harder with the latter, for there is no denying that selling your company is as much a personal as it is a business transaction.

The merger is the culmination of a five-year partnership, according to Mortgage Technology. Recently, Axacore has developed new platforms and technologies to support Scrypt's growth, so a merger appears to be a natural progression from casual collaboration to formal absorption. The merged company will retain the Scrypt name, with restructuring and consolidation initiatives to begin early this year. 

"What won't change however is the number of new buyers coming to the table," writes Jacob Mullins in Business Insider. "These buyers aren't your typical Silicon Valley tech acquirers, they are more traditional household companies and brands looking to embrace technology to better reach end users and create greater efficiencies within their own businesses. And their appetite for boutique acquisitions of tech companies is just gearing up."

"Innovation has always been at the core of our company, and now we are better positioned to design open, digital products for the athlete of tomorrow and become more proactive in providing solutions that will help people across the world lead healthier lifestyles," said Kevin Plank, Founder and CEO of Under Armour, at the time of the deal. 

Weddings are big business on the Internet, from sponsored Pinterest boards devoted to dream ceremonies to matrimonial websites dedicated to one couple's big day. WeddingWire, a Maryland-based software developer, has created planning solutions for brides and grooms.

Closing a merger is hardly the end of the road. With restructuring and integration efforts abound, the cost in time, energy and financial resources begins when a deal is finalized. Many companies find themselves in need of additional capital to implement plans for growth and long-term strategic development, especially for tech companies looking to reach the next level.

Company mergers and acquisitions are an important event for both parties. In addition to changing staff size, members and roles and building the new company's brand, business acquisitions often receive publicity - perhaps more attention than a company would normally get.

Company mergers and acquisitions are an important event for both parties. In addition to changing staff size, members and roles and building the new company's brand, business acquisitions often receive publicity - perhaps more attention than a company would normally get.

Voice recognition is fast shedding its novelty status and is now a basic feature of many new smartphones from Apple, Google and Microsoft. It is increasingly used for messaging as well as for intelligent personal assistants like Google Now, Microsoft Cortana and Siri.

"The combination of Progress and Telerik will create a comprehensive cloud and on-premise platform offering that enables developers to rapidly create beautiful applications driven by data for any device or cloud. The combined offering will enable developers to create highly personalized user experiences, powerful applications and connections to multiple data sources without being limited by cloud or device."

One of the clashes that can result from an acquisition is that of corporate cultures. For example, a hip and casual startup might be acquired by a more formal, buttoned-up buyer. The startup thrives on looser approaches and informal communication, while the larger corporation would descend into chaos if it weren't strictly managed. These differences can be exacerbated when the two companies join forces and merge goals.

Shell and BG Group are going forward with their planned merger after they received approval from a number of world regulators in recent weeks. The merger of the two energy companies will be the largest since Exxon and Mobil joined forces in the 1990s.

This wave of mergers is not a new concept, James F. Peltz writes for the Los Angeles Times, as they are the natural result of evolution and market competition. Many years ago, one of the major trends shaping a variety of industries was bringing together multiple companies in an effort to diversify. Experts conclude that this current spike in deals is another cycle in the ongoing trend of companies looking to expand their operations and reach..

According to a company press release, this deal will allow Fossil Group to broaden its market through Misfit's scalable app platform, highly recognizable brand and innovative product & hardware engineering team. This acquisition will also help Fossil Group solve its current problem with the battery longevity of its wearable, and allow it to market to new brands and gain new partnerships in the fitness, healthcare, digital and music industries.

Despite all the talk surrounding these expansive mergers, data from PitchBook, an M&A, private equity and venture capital database, tracked some of the trends in terms of enterprise tech/IT/software deals. Comparing the number of deals from 2010 to 2012 and then from 2013 to 2015, Erez Ofer at TechCrunch writes about the decline, steadiness and rise of certain enterprise mergers.

Raba Kistner, a project management, engineering, testing and environmental firm in San Antonio, Texas, is acquiring Dallas-based archeology firm Red River Archaeology (RRA). The latter specializes in cultural resource compliance service to engineering and consulting firms. It also services energy and transportation clients.