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Rebekah Pure

Marketing Media: Dear Local News, Don't Blame Jay Leno - Small Agency Diary - Advertisi... - 0 views

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    This article talks about how local news programming shouldn't blame Jay Leno for losing viewers, but instead to look at their programming and realize that local news has "become a faceless commodity."
Ryan Fuller

Conan O'Brien rejects NBC's late-night plan - latimes.com - 0 views

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    The 'Tonight Show' host issues a statement against the network's proposal to move his program back a half-hour behind Jay Leno. NBC may have to fire O'Brien.
michael curtin

NBC's Jay Leno Solution: Digital Anywhere Instead of Appointment TV -- Seeking Alpha - 2 views

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    Mermigas says NBC too focused on bc schedule. Missing the digital opportunities offered by Leno and O'Brien
michael curtin

Op-Ed Columnist - The Biggest Loser - NYTimes.com - 0 views

  • Zucker’s critics are ranting that first he killed comedy, losing the NBC franchise of Thursday night “Must See TV,” where “Seinfeld,” “Friends” and “Will & Grace” once hilariously reigned; then he killed drama, failing to develop successors to the formidable “ER,” “West Wing,” and “Law & Order”; then he killed the 10 o’clock hour by putting Jay Leno on at a time when people expect to be told a story; and then he killed late night by putting on a quirky redhead who did not have the bland mass-market appeal of Leno and who couldn’t compete with the peerless late-night comedian NBC had stupidly lost 16 years ago, David Letterman.
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    Maureen Dowd describes how Zucker murdered the NBC nightly schedule.
Ethan Hartsell

NBC Cancels Jay Leno Show after Complaints from Affiliates - 1 views

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    Network admits the show "did not meet affiliate needs."
Ryan Fuller

Late-Night Shift Sinking, NBC Wants Leno Back in Old Slot - NYTimes.com - 0 views

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    NBC is rethinking is strategy, and may move Leno back to the 11:30 start time after falling behind in ratings. 
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