As part of the True Blood promotion, users who check in to the show during the season premiere will receive the “Truebie” badge, marking them as viewers of the show. And as Tunerfish tries to establish influence among its users, it will track those who get other members to check in to the show. If a user has 10 of his or her contacts also check in, that Tunerfish user will get the “Maker” badge.
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