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Odile Crepy-Courau

DATA: Google Totally Blows Away Facebook On Ad Performance - Business Insider - 1 views

articles.businessinsider.com/...image-ads-advertising-platform

facebook google publicité

shared by Odile Crepy-Courau on 06 Dec 12 - No Cached

  • DATA: Google Totally Blows Away Facebook On Ad Performance

    Jim Edwards|May 15, 2012|
    97,455|64
      •  23
      •  77

    "No one ever got fired for telling clients to advertise on Facebook." That's the sarcastic mantra making its way round the digital advertising world right now. But is Facebook actually an efficient vehicle for marketers compared to the other digital ad giant, Google?

    A comparison of the two companies from WordStream, a search marketing management company, suggests that Facebook is a much less effective ad medium than Google. (The caveat here is that WordStream is, obviously, rather more dependent on Google than Facebook as a medium.)

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  • Keywords Remarketing Location Demographics
  • Odile Crepy-Courau on 06 Dec 12
     
    Peu efficace la pub sur Facebook ?
Vassili BASSAT

le blog technonews - - 5 views

technonews.over-blog.com/...achete-des-mots-cles-pour-vous

JVWEB affiliation Keyworder

shared by Vassili BASSAT on 05 Mar 10 - Cached
  • Vassili BASSAT on 05 Mar 10
     
    Une defiition du Keyworder. Deja en 2007 JVWEB à la pointe ;-)
sophie mateo

Ergonomie : les cybermarchands fran�ais peuvent faire mieux - Actualit�s - ZDNet.fr - 0 views

www.zdnet.fr/...0,39020774,39387303,00.htm

shared by sophie mateo on 07 Mar 09 - Cached
  • sophie mateo on 07 Mar 09
     
    Ergonomie : les cybermarchands fran�ais peuvent faire mieux - Soixante-dix-huit pour�cent�des internautes fran�ais��prouveraient des difficult�s lors de leurs achats en ligne sur des sites d'articles high-tech, selon l'�tude que vient de publier l'Observatoire e-Performance�(*)." />ZDNet, zdnet, guides, expert, business, entreprise, professionnel, r�seau, t�l�com,actualit�, news, internet, num�rique, haut d�bit, stockage, OS, t�l�chargement, logith�que, Achat PC, achat micro, PC, pc, wi-fi, antivirus, office pro, s�curit�, progiciel, ERP, CRM, Linux, ADSL, VoIP, VPN, comparatif, livres blancs, statistiques, firewall, pare-feu, developpeur, technologie, high-tech
Nakk Nat

BD : Astérix : la fille d'Uderzo "entre en résistance" - Culture - LCI - 0 views

tf1.lci.fr/...erzo-entre-en-resistance-.html

édition livre droit d'auteur

shared by Nakk Nat on 14 Jan 09 - Cached
  • Nakk Nat on 14 Jan 09
     
    Dans une tribune publiée jeudi par Le Monde, la fille du co-créateur d'Astérix dénonce la prise de contrôle des Editions Albert-René par Hachette Livre. "L'histoire d'une manipulation", selon Sylvie Uderzo.">
Nakk Nat

Un ex-PDG de Libération brutalement interpellé à son domicile - Tout savoir sur les dernières actualités politiques, monde, société, sports, écologie avec le journal en ligne Libération - 0 views

www.liberation.fr/...ment-interpelle-a-son-domicile

presse free médias

shared by Nakk Nat on 30 Nov 08 - Cached
  • Nakk Nat on 30 Nov 08
     
    Un ex-PDG de Libération brutalement interpellé à son domicile - Tout savoir sur les dernières actualités politiques, monde, société, sports, écologie avec le journal en ligne Libération" /> .bm {background-color: #E60005; font: normal 50px Trebuchet MS; line-height: 50px; color:#FFFFFF; border:0; margin:0px; padding:0; height:125px; text-align: center;} .bm a {font: bold 48px Trebuchet MS; color:#FFFFFF;} <!--[if lt IE 7.]> <script defer type="text/javascript" src="http://l.liberation.fr/js/pngfix.js">&lt;/script> <link href="http://l.liberation.fr/css/libe_ie.css" rel="stylesheet" type="text/css" media="screen" /> <![endif]--> border-bottom:1px solid #888;margin-bottom:5px;position:absolute;top:0;background-color:#fff;z-index:99
Flavien Vallat

Septembre 2008 > Google ne prend plus en compte la balise meta Description - Lettre Recherche et Référencement du site Abondance.com - 0 views

www.abondance.com/...e-prend-plus-en-compte-la.html

référencement naturel balise keywords

shared by Flavien Vallat on 12 Jan 09 - Cached
  • Flavien Vallat on 12 Jan 09
     
    Test pour webmaster. Référencement naturel : balise meta keyword ou pas ?
Vassili BASSAT

Media Ads Joins the New Ad Formats Family - Inside AdWords - 0 views

adwords.blogspot.com/...ins-new-ad-formats-family.html

Adwodrs Video Trailer Format e-pub Google search

shared by Vassili BASSAT on 25 Mar 11 - No Cached
  • Media Ads is a new ad model that introduces new ways to target, pay for, and experience video ads on Google.com
  • we automatically display your Media Ad at the top of the search results page
  • Media Ads is a new ad model that introduces new ways to target, pay for, and experience video ads on Google.com
  • ...5 more annotations...
  • Media Ads isn’t targeted like typical AdWords ads on Google.com
  • With Media Ads, you don’t pick any keywords -- the targeting is completely automated
  • we automatically display your Media Ad at the top of the search results page
  • Unlike typical AdWords ads on Google.com, you don’t enter any bids for Media Ads. Instead, clicks on Media Ads are charged at a flat rate
  • the Lightbox player expands to the center of the screen and dims the rest of the page around it. The experience is meant to put the viewer’s full attention on the video and to create a much more theater-like experience.
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