Will 2010 be mobile advertising's big year? - 1 views
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Olivier Gara on 19 Jan 10Un article décryptant les tendances de 2010 pour la publicité sur mobile.
eMarketer now predicts $743.1 million in total mobile ad spending in 2010
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Scale is the Next Big Step for Mobile Advertising - 1 views
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Part of what has made Google so successful is the degree to which it has helped demystify and simplify the media buying process.
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with consumers spending an ever-increasing amount of time in front of their mobile devices, marketers can scarcely afford not to pay closer attention to mobile
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Quelques chiffres saisissants sur le marché du mobile advertising (en En).
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Si quelqu'un a un job dans le secteur, suis preneur ;)
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