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Aligning with the Consumer Journey - Harvard Business Review - 0 views

hbr.org/...-the-consumer-decision-journey consumer journey
shared by iagofg on 02 Feb 14 - No Cached
  • iagofg on 02 Feb 14
     
    "esire for traditional contact here, the site offered options to connect offline with the call center, a speci!c rep whom they did business with before, or a distributor. The company also invested in setting up an inside sales team that"
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