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Assunta Krehl

Toronto firm brings direct mail marketing online with unique privacy service - IT Busin... - 0 views

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    Bering Media is offering digital direct mail marketing with a unique privacy-protection service.The company has attracted both investors and clients in its first 18 months of operation. Bering Media has received business development assistance from MaRS Discovery District.
Assunta Krehl

Clean Water Capital - CBC Radio - Metro Morning - March 9, 2010 - 0 views

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    Clean energy was mentioned in the Speech from the Throne. Tom Rand, MaRS Discovery District Clean Tech Practice Lead shares his views on what it means to marry jobs and the environment.
Assunta Krehl

Gairdner winner urges need for greater Canadian medical research funding - Vancouver Su... - 0 views

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    Dr. Calvin Stiller, Chair of Ontario Institute for Cancer Research, Board Member of MaRS Discovery District and past chair of Genome Canada is a recipient for the 2010 Canada Gairdner Award.
Tim T

iPhone Dev Center: iPhone Human Interface Guidelines: Human Interface Principles: Creat... - 0 views

  • A great user interface follows human interface design principles that are based on the way people—users—think and work, not on the capabilities of the device
  • a beautiful, intuitive, compelling user interface enhances an application’s functionality and inspires a positive emotional attachment in users.
  • model your application’s objects and actions on objects and actions in the real world.
  • ...10 more annotations...
  • This technique especially helps novice users quickly grasp how your application works. Folders are a classic software metaphor. People file things in folders in the real world, so they immediately understand the idea of putting data into folders on a computer.
  • iPhone OS users enjoy a heightened sense of direct manipulation because of the Multi-Touch interface. Using gestures, people feel a greater affinity for, and sense of control over, the objects they see on screen, because they do not use any intermediate device (such as a mouse) to manipulate them.
  • An iPhone application is better than a person at remembering lists of options, commands, data, and so on. Take advantage of this by presenting choices or options in list form, so users can easily scan them and make a choice. Keeping text input to a minimum frees users from having to spend a lot of time typing and frees your application from having to perform a lot of error checking. Presenting choices to the user, instead of asking for more open-ended input, also allows them to concentrate on accomplishing tasks with your application, instead of remembering how to operate it.
  • Your application should respond to every user action with some visible change.
  • Keep actions simple and straightforward so users can easily understand and remember them
  • Whenever possible, use standard controls and behaviors that users are already familiar with.
  • appearance has a strong impact on functionality: An application that appears cluttered or illogical is hard to understand and use.
  • Aesthetic integrity is not a measure of how beautiful your application is. It’s a measure of how well the appearance of your application integrates with its function. For example, a productivity application should keep decorative elements subtle and in the background, while giving prominence to the task by providing standard controls and behaviors.
  • An immersive application is at the other end of the spectrum, and users expect a beautiful appearance that promises fun and encourages discovery.
  • appearance still needs to integrate with the task.
Sarah Hickman

MaRS Discovery District - Recommended Resources - Global Market Reports - Compendium of... - 0 views

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    This document provides the latest available internationally comparable data on patents. The patent indicators presented are designed to reflect recent trends in innovative activities across a wide range of OECD member and non-member countries.
Sarah Hickman

MaRS Discovery District - Recommended Resources - Global Market Reports - Conference Bo... - 0 views

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    "CBOC provides information on Canadian economic trends, public policy, and organizational performance. Three important subject matters covered are: Economic Performance Trends: Forecast indicators, Historical indicators, Custom services, Conference information, Dictionaries, and a link to the Canadian Tourism Research Institute. More specifically, the Economic forecast indicators focus on Canadian, Provincial, Metropolitan, and Industrial outlooks, as well as at U.S. forecasts."
Sarah Hickman

MaRS Discovery District - Recommended Resources - Global Market Reports - VHA Research ... - 0 views

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    "The United States spends more on health care-related research and development than any other country. In 2003, it was estimated that the Federal government alone spent over $26 billion. Pharmaceutical companies, device manufacturers and other private companies invested over $10 billion more. At its best, the American health care system is capable of delivering care unsurpassed anywhere else in the world. Yet, a 1999 Institute of Medicine study estimated that as many as 98,000 Americans die each year from hospital related medical errors. A recent study by the Rand Corporation (a non-profit think tank) concluded that less than 50 percent of encounters with doctors and hospitals resulted in optimal, evidence-based treatment. Studies show that as many as 42 million Americans - almost 15 percent of the population - lack health care insurance. Surveys reveal that patients do not feel they have adequate information about their conditions, and that their experience with health care ranks below that of most other sectors, in fact below that of the post office. In the aggregate, the country is spending nearly $2 trillion on health care, and yet the nation's health care system does not meet acceptable thresholds for safety, quality, access or cost. In 2005, VHA Health Foundation's board of directors sought to better understand the reasons behind this paradox. The foundation commissioned Larry Keeley and his associates at Doblin Inc. to apply the rigorous analytical methods that are used in their evaluation of other American industries and companies. The project set out to discover when, where and how innovation was taking place in health care. It also sought to identify organizations that were developing model innovation processes, and to explore where opportunities for successful innovation might lay."
Sarah Hickman

MaRS Discovery District - Recommended Resources - Global Market Reports - Private Equit... - 0 views

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    An in-depth review of the private equity market in Canada. This fifth installment in the series, produced in conjunction with McKinsey & Company, provides a fact-based perspective of the key trends shaping the Canadian private equity market Volume 1: produced by Goodman and Carr LLP, provides an in-depth review of key market facts. It describes the main characteristics of Canada's private equity market, the preferences of its participants, and the market activity over the past year.
Sarah Hickman

MaRS Discovery District - Recommended Resources - Social Innovation - Centre for Social... - 0 views

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    "The Centre for Social Innovation is a place-based hub of ideas, people, services and strategies. In partnership with Urbanspace Property Group, they provide 18,000 square feet of shared workspace in downtown Toronto. The Centre for Social Innovation is home to a community of nonprofits, charities, social enterprises, artists, green businesses, and individual innovators. Working together, they lower costs, create synergies, and spark new ideas for advancing their shared interests. The Centre for Social Innovation explores new ideas in collaboration, social entrepreneurship and systems change. These interests guide their work. Their website only offers a subscription to their email newsletter, Social Innovator's Update. Join to receive information on news and events in this space."
Assunta Krehl

Profile: MaRS venture helps turn innovative ideas into commercial reality - The Financi... - 0 views

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    MaRS Discovery District, brings individuals and companies with innovative ideas together with a roster of high-level advisers and mentors who provide guidance as well as contacts.MaRS is crucial for the viability of Canadian companies competing against larger foreign rivals. Oct 16, 2009
Assunta Krehl

MaRS Old Becomes New - EYE WEEKLY - 1 views

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    Shawn Micallef from Eye Weekly find the MaRS Discovery District on College Street between Elizabeth and University is composed of old and new. The most dramatic change is in the atrium. Nov 4, 2009
Cathy Bogaart

Home renovation free ride - Macleans, April 4, 2011 - 1 views

  • On the other hand, some say that we should pursue these subsidies because they are better for the environment and green business than nothing at all. Tom Rand, author of Kick the Fossil Fuel Habit and a lead adviser at MaRS Discovery District, an innovation centre that helps fund clean technology firms, notes that buildings account for 40 per cent of our energy use, and making them more efficient is “low-hanging fruit on the carbon tree.” He also sees the program as an effective economic stimulus for the Canadian market for green business.
  • But Rand agrees with all the people who say the only way to solve the environmental problem is to put a price on carbon. “We’ve been talking about that for 15 years and we’re not going to get it any time soon.”
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    in this Maclean's article on the home renovation tax credits, MaRS cleantech practice lead Tom Rand is quoted as an expert in cleantech and business issues. He says that making buildings more efficient through such government incentives is "low hanging fruit on the carbon tree."
Cathy Bogaart

Outsourcing the boss - Business - Macleans, April 26, 2011 - 0 views

  • “might just get investors over another risk hurdle that might prevent them from making that investment,” says MaRS’s Treurnicht.
  • “The feeder system of great technology platforms is very strong,” says Ilse Treurnicht, CEO of the Toronto-based MaRS Discovery District, one of Canada’s largest start-up incubators.
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    Maclean's magazine features Canadian cleantech start-up and MaRS client, Morgan Solar in their story about a lack of Canadian CEOs. MaRS CEO, Ilse Treurnicht talks about the gap.
Assunta Krehl

CBC Radio - Metro Morning - Still No Cure - October 26, 2011 - 0 views

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    "Matt Galloway spoke with Dana Greenberg a diabetic and Dr. Bernard Zinman, the Director of Diabetes Centre at Mt. Sinai Hospital at the MaRS Centre. "
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