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John Fenn

Social media in the arts: creating engagement through chaos | Culture professionals net... - 1 views

  • With a squeeze on resources, everyone is expected to do more with less.
  • It's easy to be seduced by the volume of likes on Facebook and RTs on Twitter, but these metrics don't necessarily benefit the approach of engagement based on creating authentic voices
  • The problem behind implementing this vision is that individual practitioners often consider the idea of getting online communities to participate in specific tasks as manipulation, which is a result of the perception that engagement is about sales and marketing.
John Fenn

How We All Learnt To Speak Instagram | Wired Magazine | Wired.com - 0 views

  • To say that Instagram is only about blurred and tinted images is like saying that the American currency is about cotton-linen slips of paper inscribed with uncapped pyramids and all-seeing eyes.
  • The value of Instagram does not inhere in the images, pretty or ugly as you may find them; it’s in the deliriously byzantine and heady circulation of those digital artifact
John Fenn

7 Reasons Why No One's Coming To Your Shows | Digital Music NewsDigital Music News - 0 views

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    somewhat snarky at times, but an othewise rich take on "marketing" local live music shows...
John Fenn

Why your Facebook page is suddenly eating it | LyndalCairns.com - 0 views

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    Tips on understanding recent (since September 2013) shifts in an Edgerank algorithm that drives Facebook views...
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