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John Lemke

A Tale of Two Kates: Examples of Very Different, but Effective ABOUT Author Pages - 0 views

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    What readers want on your about page.
John Lemke

Hyperlink with care, website owners urged :: Freelance UK - 0 views

  • Website owners should use hyperlinks carefully, such as by checking they are not linking to subscription-only content and that the terms of the site linked to permit such an action.
  • Under the directive, right holders have the power to control the online communication to the public of their works – the so called "communication to the public right".
  • “The door was left open to find the right infringed where for example the hyperlinks point to material only available via a subscription.
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  • The court also did not address
  • if the website linked to expressly prohibited links or required prior permission in its website terms and conditions or what if these terms prohibited commercial re-use.
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    Sad that we have to worry about sending other sites traffic.
John Lemke

Storyvile: Putting Your Life in Your Fiction | LitReactor - 0 views

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    This articles list things you can use from your life experience to make your fiction better.
John Lemke

Blog Marketing: 4 Steps for Drawing Attention to Your Posts - 0 views

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    This post makes some good points and is going beyond the obvious ones of daily posting, etc.,
John Lemke

Direct and Indirect Objects - 0 views

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    This article uses some great examples to explain direct and indirect objects.
John Lemke

Your Character's Flaw is His Greatest Strength - 0 views

  • Robin described the “character flaw” as the belief, need, or fear that shapes a character.  It is the barrier that keeps him from moving forward.  It determines how he makes decisions, and, for better or for worse, is the essence of who he is.  Examples of character flaws are the “belief that love is conditional” and the “fear of failure.”
  • a character’s “flaw” is the source of both his greatest strength and his greatest weakness.
John Lemke

11 essential ingredients every blog post needs [infographic] - Holy Kaw! - 0 views

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    What your blog post need in infographic form.
John Lemke

Writer Unboxed » The Four Characteristics of Author Attitude and Why You Need... - 0 views

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    Not only does the author have a good list but a great acronym... w00t! I feel the influence already.
John Lemke

Writer Unboxed » To Pseudonym or Not to Pseudonym - 0 views

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    I think I kind of get it.
John Lemke

The Scientific Guide to Creating Sticky Headlines - 0 views

  • According to Social Triggers and Wired Magazine, George Lowenstien, a professor at Carnegie Mellon University developed a theory called “the information gap theory of curiosity.” Lowenstein says “curiosity is rather simple: It comes when we feel a gap ‘between what we know and what we want to know.’” (source) He goes on to say “This gap has emotional consequences: it feels like a mental itch, a mosquito bite on the brain. We seek out new knowledge because we that’s how we scratch the itch.” That’s why these headline formulas increase traffic.
  • Imagine again that you’re a blogger looking to leverage Facebook.  You begin to click on multiple posts titled “How to get more traffic using Facebook” and bunch of other variations. What happens?  All of the posts begin to run together becoming indecipherable to your brain.  Psychologists call this cognitive overload and you passively read post after post after post.  You never truly connect with the blogger or the message.
  • By adding a quantifiable benefit, you’re accomplishing two things.  First you’re laser targeting the type of reader you want to see the post.  And second, you’re giving them a realistic goal to strive for.
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  • When a person can see the finish line, they’re far more likely to start.
  • Take a look at what happens when you google “From 2,500 to 1 million fans in 2 years”.
  • Ask yourself if you can add either a quantifiable benefit or a specific time frame to your post.  Can you tell the story about how you got more readers to your blog in 30 days?  Or can you tell the story about how you helped a friend drop 15 pounds without starving herself?
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    This is a good list and also explains the "whys" of it.
John Lemke

Writer Unboxed » Plotting, Pacing, and Crossing Over - 0 views

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    A plot development method that suggests characters should "cross over" and experience "near death" at certain points in the story line. It makes a good argument by citing book and movie examples.
John Lemke

Complacent vs. Complaisant - 0 views

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    "Both complacent and complaisant descend from Latin complacere, "to please, to be pleasant," but they have acquired different meanings in English."
John Lemke

Theme Week: How to Socialize Your Posts for Maximum Effect : @ProBlogger - 0 views

  • If you have more time on your hands, you can of course choose to engage in more social networks. Just don’t overcommit and end up spreading yourself too thin!
  • Get 10 successful bloggers from different niches in a room and ask them which social networks are best for driving traffic to their blogs, and you’ll get a different answer from each one as to where their readers hang out in greatest numbers.
  • One of the things that I’d highly recommend you ponder when it comes to this is to think about developing a rhythm to your sharing.
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  • Of course the other thing to do when you’re resharing the same piece of content is to mix up the timings of your updates. If you first tweet a piece of content at 9am – at least wait a few hours to reshare it so that others in different parts of the world are likely to be online. The same thing applies to other networks (although I’d wait longer than a few hours to reshare on networks like Facebook or Google+). Also consider avoiding sharing during those times of the day that are particularly ‘noisy’. Sometimes sharing during times that you’d think your audience isn’t online is actually best. Dan Zarrella calls this ‘contra-competitive timing’ and has some great data on the topic here.
John Lemke

2013's 11 hottest SEO copywriting posts » SEO Copywriting - 0 views

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    Just what is says.
John Lemke

Growing Your Blog One Reader At a Time - 0 views

  • Building your blog’s foundation requires some significant work if you want it to stand the test of time.
  • I’m talking about real people who engage with you in regards to your blog on a regular basis
  • the more you post the faster your blog will grow.
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  • a great headline
John Lemke

The Best Shots Fired in the Oxford Comma Wars | Mental Floss - 0 views

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    There has been a long debate about what some call the Oxford comma. Personally, I use it. I use it for clarity, out of habit, because I feel it "looks" right, and likely because I lean OCD. Do you use it?
John Lemke

Theme Week: Publish Your Blog Post Without SEO, and 1000s of Visits Will Be Forever Los... - 0 views

  • Search, and Google in particular (with 90% of worldwide share), still drive vastly greater quantities of traffic than all the social networks combined (some good research from DefineMG here). Given Google’s 3.5+ Billion searches performed each day, that shouldn’t be a surprise, but to many bloggers, thinking about search, Google, and all that “SEO stuff” has been put aside in favor of Facebook shares, likes, tweets, +1s, and the more visible feedback and applause that come from social sources.
  • Thankfully, you can resolve to make this a priority in the future. It may sound like a bad infomercial, but you can substantially upgrade your blog’s SEO potential with less than 5 minutes per post. Here’s how:
  • The other keyword research source I’d encourage you to pursue is Google’s autosuggest.
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  • Once you’ve found a few keywords that might work, modify your blog post’s title to include it if you can.
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    Most people publish to be found and read.  If that is the case, how can you ignore SEO?
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