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John Lemke

Conduct Better Podcast Interviews with this Simple 6-Step Preparation Process - Copyblo... - 0 views

  • your interview will fail if you do not display curiosity about who you are interviewing and what he or she might say.
  • an interview is not so much a chance for you to get to know your subject better (though you will) … an interview is your chance to be the conduit that allows your audience to get to know your subject better.
  • f you are not asking this question to yourself before every interview, then your interviews are failing. Because they aren’t delivering the value to your audience that they could be.
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  • if you’ve prepared well, then your interview is going to be predictable.
  • If one of your questions is controversial, or you don’t know how your subject will respond, consider the possible responses and plan your own counter-response accordingly. (You might also discuss this with your interview subject beforehand. Let her know you are planning to ask the question and preempt any potential awkwardness.)
  • The more relaxed an interview subject feels, the more likely he or she is to open up and be candid.
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    I can't tell you how often I see people interview others when they are completely unprepared.  These steps may may seem like common sense but how often do you actually follow them.
John Lemke

A Day in the Life of Maggie Koerth-Baker | - 0 views

  • I’m a freelancer, but I have a couple of contract gigs that play a big role in my monthly and daily cycles. I’m the science editor at BoingBoing.net, a technology and culture blog with 6 million monthly readers. I also have a monthly column with The New York Times Magazine.
  • The rest of the day really varies a lot, depending on what I have on my plate at that given time. I have ADHD and it’s really easy for me to get distracted and be unproductive, so I have lots of little tricks I rely on to keep me focused throughout the day. I used to use a timer on my computer a lot, just to have something that, periodically, forced me to look up and think about what I was doing and what I had to do next. But I find now that the two hours between breast pump sessions actually does that job pretty well. I also jump back and forth between stuff on my to-do list, depending on what I feel motivated to do. If I just can’t get myself to write during a given two-hour block, I’m better off answering email or sending out interview requests than just sitting there, staring at a blank page.
  • Skype, Call Recorder, and Stickies.
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  • Word docs and/or Evernote
  • Livescribe pen. The Livescribe allows me to record audio and take notes, with the audio linked up to the notes, so that later I can find exactly the audio quotes and information I want quickly, just by tapping on the note that corresponds to what I’m looking for.
  • I’m experimenting with a new organizational system that I’m calling Just Put Everything in Evernote. All my research notes, papers, Livescribe notes and audio, everything … it all goes into Evernote, organized by story, and I can find it easily on my phone or my computer, even when I’m offline. The new Livescribe pen I got even uploads the audio and notes to Evernote automatically, whenever it has access to wifi.
  • I increasingly do my writing in Google Docs. Or Drive, or whatever they call it now. It’s been worth it for the couple of times I’ve already needed to access stuff when I’m away from my computer. And it helps with the nagging fear that I’m going to lose, damage, or destroy the laptop at some point, halfway through writing a story. On the same lines, I periodically save everything to Dropbox.
  • EasyCrop for quickly adjusting image
  • I do all my presentations in Prezi
  • Twitter and Facebook are both necessary for my work and a huge time suck
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    Maggie Koerth-Baker is the science editor for Boing! Boing!, a freelance writer and a columnist for The New Your Times Magazine. In this interview she discusses her life, motherhood and her work flow.
John Lemke

The Evolution of Cyber Threat; Interview with IntelCrawler's Researchers - 0 views

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    This interview on cyber-security is worth the few minutes it will take to read.
John Lemke

AJ Kohn talks Hummingbird, social, authority, writing and MUCH more! » SEO Co... - 0 views

  • My mantra is to do it instead of thinking about doing it. If I catch myself doing the latter I just switch to doing instead of thinking. Easier said than done for me, but I’ve gotten better at that. But there aren’t enough hours in the day. Or not if you’re also going to stay healthy and be a part of your family and not get burnt out. So things fall off the table, even more so if you’re hell bent on creating really great work. Yet, I find that quality is what wins at the end of the day and that solves a lot of other problems.
  • People scan and don’t read, so you have to format your content to meet that reality.
  • And if they share it, you gain greater readership. So I encourage writers to think of the entire canvas when creating content. Think about the headers in your piece and about the images you’ll use to enrich the story.
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  • Writers still concentrate too much on the text and not enough on formatting and presentation. Making the content you create readable, portable and memorable is what will gain success.
  • The other thing that I think was important was commenting (with links) on other content.
  • I believe in 90-9-1 participation inequality. Comments are the area on a piece of content where the 9 (contributors) and the 1 (creators) are most frequently found. Those are the people I wanted to connect with because I had a better chance of them carrying my content to other places. And they did.
  • Social media is a key factor in SEO and Internet marketing for businesses and individuals. You rock at social media, sharing across multiple platforms and gaining reach. Social media can be intimidating and time consuming. What advice do you have for managing individual as well as business social accounts? Well you hit on the big issue; it’s time consuming and most people don’t want to invest that amount of time. So that’s the first thing. You can’t half-ass it and expect to do very well. One of the things I try to do is make my content on these platforms consistent, readable and memorable. On Twitter I decided to use a convention for the vast majority of my tweets. [Activity]: [Title] [URL] [Comment] [Hashtag]
  • The last one is to not do work for free.
  • Well, I’m seeing more and more evidence of what I describe happening and believe that Knowledge Graph Optimization (KGO) is going to be more and more important moving forward.
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    Many good points about writing in this new era are brought out in this interview.
John Lemke

Color My World | The Word - 0 views

  • My trade magazine features can require up to dozen sources, which means many interviews and lots of quotes. Sometime early in my freelance life, I realized I needed a way to keep the sources and their material straight, especially during the cutting and pasting part of the editing process. The solution?  Type the notes from each interview in a different color.
  • The colors facilitate turning an overwhelming mishmash of perspectives, examples and quotes into a coherent article.
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    Some tips on how this author uses colors to keep her work straight.
John Lemke

This One Tiny Habit Can Help You Become a More Productive (and Wealthier) Freelancer | ... - 0 views

  • “We are what we repeatedly do. Excellence, then, is not an act, but a habit.” Aristotle
  • Not only did his book confirm for me that the best way to create a positive change is through small acts repeated daily, but the book was exceptionally well written and researched — impressive in that the author is not a professional writer — and so applicable to the many writers I meet who struggle with getting query letters out the door or writing big projects like books and novels.
  • There are two kinds of motivation. The first type is having a reason for doing something. My motivation for exercise is to look and feel healthy. My motivation for doing this interview is that you asked me to do it and I want to spread the word about mini habits. Unlike the next definition of motivation, your reason for doing things is generally very stable and changes very little over time. There’s also emotional motivation, which is rooted in enthusiasm and determines your willingness to take action in the moment (“This year I’m going to get in shape so I’m off to the gym!”). Most goal systems rely on this type of motivation; they’ll tell you that you need to find this motivation to succeed. The problem is that emotional motivation isn’t reliable or habit friendly.
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  • There’s a quote from Sun Tzu’s Art of War which sums up the Mini Habit system: “Victorious warriors win first and then go to war, while defeated warriors go to war first and then seek to win.” By taking one small action a day—just one small behavior change—we start with a win. After that point, you’re free to do more.
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    The article talks about taking small steps to make a big difference.
John Lemke

How To Become A Prolific Writer While Holding Down A Day Job | Positive Writer - 0 views

  • The author of Alice’s Adventures in Wonderland, Lewis Carroll (real name, Charles Lutwidge Dodgson), continued to work day jobs throughout his life.
  • Other authors who held down day jobs throughout their writing careers include Bram Stoker, Philip Larkin, T.S. Eliot, and Virginia Woolf, among many others.
  • she wrote the bestselling book Interview With The Vampire while working her day job as an insurance claims examiner.
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  • Anne Rice
  • Having a day job makes it imperative that I allocate time for writing. I insure I write at least 2 hours before I go to work come rain or shine. And I do this by following my rituals every morning without fail.
  • Regardless of what time I work (shift work), I wake up at least 3 hours prior and like clockwork, 1) I brush my teeth, 2) make breakfast, 3) sit down at my desk, 4) check emails, 5) check in on my social connections and finally 5) after stretching my legs for a moment, I write on cue for at least two hours.
  • ake note of the things you do consistently every day before and after work.
  • Create a space of time within your current daily rituals for writing every day. Make sure it’s at a time of day that works best for you.
  • Commit.
  • I highly recommend creating a writing sanctuary for yourself, somewhere you only go to write, and therefore, your mind will associate being there with writing.
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    A good PMA oriented article.
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