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John Lemke

Theme Week: How to Socialize Your Posts for Maximum Effect : @ProBlogger - 0 views

  • If you have more time on your hands, you can of course choose to engage in more social networks. Just don’t overcommit and end up spreading yourself too thin!
  • Get 10 successful bloggers from different niches in a room and ask them which social networks are best for driving traffic to their blogs, and you’ll get a different answer from each one as to where their readers hang out in greatest numbers.
  • One of the things that I’d highly recommend you ponder when it comes to this is to think about developing a rhythm to your sharing.
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  • Of course the other thing to do when you’re resharing the same piece of content is to mix up the timings of your updates. If you first tweet a piece of content at 9am – at least wait a few hours to reshare it so that others in different parts of the world are likely to be online. The same thing applies to other networks (although I’d wait longer than a few hours to reshare on networks like Facebook or Google+). Also consider avoiding sharing during those times of the day that are particularly ‘noisy’. Sometimes sharing during times that you’d think your audience isn’t online is actually best. Dan Zarrella calls this ‘contra-competitive timing’ and has some great data on the topic here.
John Lemke

Theme Week: Publish Your Blog Post Without SEO, and 1000s of Visits Will Be Forever Los... - 0 views

  • Search, and Google in particular (with 90% of worldwide share), still drive vastly greater quantities of traffic than all the social networks combined (some good research from DefineMG here). Given Google’s 3.5+ Billion searches performed each day, that shouldn’t be a surprise, but to many bloggers, thinking about search, Google, and all that “SEO stuff” has been put aside in favor of Facebook shares, likes, tweets, +1s, and the more visible feedback and applause that come from social sources.
  • Thankfully, you can resolve to make this a priority in the future. It may sound like a bad infomercial, but you can substantially upgrade your blog’s SEO potential with less than 5 minutes per post. Here’s how:
  • The other keyword research source I’d encourage you to pursue is Google’s autosuggest.
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  • Once you’ve found a few keywords that might work, modify your blog post’s title to include it if you can.
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    Most people publish to be found and read.  If that is the case, how can you ignore SEO?
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