Group items tagged

Spend a few minutes setting up an email system that you can use to contact potential clients. The ideal system will let you contact many people at once, based on a custom list that you create.

you need to spend the time to create a custom pitch to that matches your potential clients very closely. Once that is done, set your email system to send the email out at 8am on Tuesday

look for potential network possibilities. This should only take about 5 minutes of your time. You want to check Meetup.com for both freelance writing networking as well as networking opportunities within your writing specialties. Check for local community meetings such as School board and city/county council meetings. All of these are great places to meet potential clients.

Imagine again that you’re a blogger looking to leverage Facebook.  You begin to click on multiple posts titled “How to get more traffic using Facebook” and bunch of other variations. What happens?  All of the posts begin to run together becoming indecipherable to your brain.  Psychologists call this cognitive overload and you passively read post after post after post.  You never truly connect with the blogger or the message.

By adding a quantifiable benefit, you’re accomplishing two things.  First you’re laser targeting the type of reader you want to see the post.  And second, you’re giving them a realistic goal to strive for.

The “just the facts” approach to your website may cover all of the bullet points you need covered, but it’s not engaging enough to keep people around.

I’m a freelancer, but I have a couple of contract gigs that play a big role in my monthly and daily cycles. I’m the science editor at BoingBoing.net, a technology and culture blog with 6 million monthly readers. I also have a monthly column with The New York Times Magazine.

The rest of the day really varies a lot, depending on what I have on my plate at that given time. I have ADHD and it’s really easy for me to get distracted and be unproductive, so I have lots of little tricks I rely on to keep me focused throughout the day. I used to use a timer on my computer a lot, just to have something that, periodically, forced me to look up and think about what I was doing and what I had to do next. But I find now that the two hours between breast pump sessions actually does that job pretty well. I also jump back and forth between stuff on my to-do list, depending on what I feel motivated to do. If I just can’t get myself to write during a given two-hour block, I’m better off answering email or sending out interview requests than just sitting there, staring at a blank page.

Skype, Call Recorder, and Stickies.

Comment on their posts.

If you want to build a blog, the reality is that Twitter is one of the most important platforms for sharing, probably followed by Google+, at this point. If you’re in a home/food/how-to niche, Pinterest may be important to you as well. If Facebook seems like a place people talk about your topic a lot, it might be useful, too.

There are plenty of tools out there — among the most popular are AddtoAny, ShareThis, and Sharebar (which is what I’m currently using).

If you have more time on your hands, you can of course choose to engage in more social networks. Just don’t overcommit and end up spreading yourself too thin!

Get 10 successful bloggers from different niches in a room and ask them which social networks are best for driving traffic to their blogs, and you’ll get a different answer from each one as to where their readers hang out in greatest numbers.

One of the things that I’d highly recommend you ponder when it comes to this is to think about developing a rhythm to your sharing.

Search, and Google in particular (with 90% of worldwide share), still drive vastly greater quantities of traffic than all the social networks combined (some good research from DefineMG here). Given Google’s 3.5+ Billion searches performed each day, that shouldn’t be a surprise, but to many bloggers, thinking about search, Google, and all that “SEO stuff” has been put aside in favor of Facebook shares, likes, tweets, +1s, and the more visible feedback and applause that come from social sources.

Thankfully, you can resolve to make this a priority in the future. It may sound like a bad infomercial, but you can substantially upgrade your blog’s SEO potential with less than 5 minutes per post. Here’s how:

The other keyword research source I’d encourage you to pursue is Google’s autosuggest.