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descendants1 descendants1

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Arab Media: The Web 2.0 Revolution - 0 views

www.carnegie.org/...index.html

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shared by Mike Wesch on 16 Feb 09 - Cached
  • The Cairo News Company, which provided satellite services and equipment for Al Jazeera, the BBC and CNN, was raided by police after it transmitted footage of the food riots.
  • But new media applications were changing the rules. This was demonstrated by the arrest of a journalism student from Berkeley named James Karl Buck, who was detained along with his Egyptian interpreter as he photographed a street protest. Buck used the Twitter application on his cell phone to send a snapshot of himself and the text message “arrested” to a list serve of his contacts. His friends used the message to prompt intervention from Berkeley and the U.S. consulate. Buck was soon able to Twitter the word “free,” and mounted an online campaign to release his interpreter.
  • police finally located him and tortured him for his Facebook password and names of the other group members (the vast majority of which he didn’t know).
  • ...4 more annotations...
  • But in the United States, many would-be activists have been frustrated by the gap between an online click and concrete participation. Facebook groups and causes often swell, crest and dissipate without leaving a mark on the outside world. 
  • As of August 5, 2008, Facebook listed 484,137 members in the Egypt Network. The 6 April group was alive and well with 72,274 members (six of them new).
  • There are still important differences in the way content is generated as well. The print tradition of knowledge creation tends to require more research, reflection and refinement in the process of transforming an idea from impulse to public distribution. The online environment encourages instant, reflexive responses. So the Internet as we know it has two powerful functions: as conveyor of its own immediate data, and as an extraordinary portal to traditional repositories of knowledge: the published books, reports, journalism, legal briefs and scholarly articles.
  • The Arab world has had a fundamentally different relationship to print culture, and modern published resources are sorely lacking.
Adam Bohannon

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www.mercurynews.com/ci_8934411

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shared by Adam Bohannon on 17 Apr 08 - No Cached
  • Adam Bohannon on 17 Apr 08
     
    When Egyptian police scooped up UC Berkeley graduate journalism student James Karl Buck, who was photographing a noisy demonstration, and dumped him in a jail cell last week, they didn't count on Twitter.
Adam Bohannon

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www.internetnews.com/...Display+Ads+in+Your+Pocket.htm

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shared by Adam Bohannon on 25 Apr 08 - Cached
  • Google has already been selling mobile text ads through its cost-per-click AdSense program, which it is now expanding to offer contextually targeted graphical banners, formatted to fit within the constraints of the mobile browser.
  • Nevertheless, Apple's (NASDAQ: AAPL) iPhone has shown that with a decent screen size and intuitive navigation, U.S. consumers will use their phones for activities other than talk and text messaging. Google is hoping that efforts such as its own Android initiative will lead to a new generation of handheld devices that help the mobile Web live up to its promise.
  • JupiterResearch analyst Neal Strother concurs with Google's claim that mobile display ads have a higher clickthrough rate than Web display ads. A clickthrough rate of 5 percent to 6 percent for mobile ads is common, Strother said, whereas a 3 percent clickthough rate for online display ads is very high.
  • ...5 more annotations...
  • Part of that success for mobile ads could relate to the novelty of the format, Strother suggested. As people grow more accustomed to seeing ads on mobile Web pages, clickthroughs will decline, the argument goes.
  • Over the past year, Jupiter estimates that fewer than one-fifth of all companies created any type of mobile advertising. The firm projects that in the next year, 34 percent will be advertising on mobile devices, but of those, more will engage in some kind of texting campaign than search or display advertising.
  • While "some of the bigger brands have made some serious commitments to mobile," Strather said that the tendency among advertisers is to make mobile a microcosm of an aggregate digital budget, or to treat mobile advertising as an experimental expense. "Very few companies on the advertising side have made mobile a standalone item on a line-item budget," Strother told InternetNews.com.
  • The company is trying to keep file sizes small, so that the ads do not unduly slow the load times of mobile Web pages, Agarwal said. Slow speeds have been a common complaint about the experience of browsing the Web on a mobile device.
  • Google also said it will only show one display ad per page.
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