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How to connect social media to your marketing strategy - 1 views

www.tourismcurrents.com/al-media-back-overall-strategy social media marketing socialmedia
shared by Bill Genereux on 16 Oct 14 - No Cached
  • Bill Genereux on 16 Oct 14
     
    Here is a framework for showing how each piece of social media content should support your marketing goals plus overall business plan and strategy.
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It's Called Social Media, not Sell Stuff Media - 1 views

www.tourismcurrents.com/ial-media-not-sell-stuff-media socialmedia marketing shouting
shared by Bill Genereux on 14 Jan 15 - No Cached
  • Bill Genereux on 14 Jan 15
     
    Shouting louder and more often on social media is doomed to eventual failure. Move to a more interactive customer service model, or risk irrelevance.
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1-800-Flowers' Twitter Account Had A Very Bad Valentine's Day - 1 views

www.buzzfeed.com/...is-having-a-bad-valentines-day socialmedia marketing workingdigitally livingdigitally flowers florist fail twitter valentine
shared by Bill Genereux on 16 Feb 14 - No Cached
  • Bill Genereux on 16 Feb 14
     
    Social media fail, bad Valentine's Day for 1-800-Flowers.
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