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J Black

The Three-E Strategy for Overcoming Resistance to Technological Change (EDUCAUSE Quarterly) | EDUCAUSE - 0 views

  • According to a 2007 Pew/Internet study,1 49 percent of Americans only occasionally use information and communication technology. Of the remaining 51 percent, only 8 percent are what Pew calls omnivores, “deep users of the participatory Web and mobile applications.”
  • According to a 2007 Pew/Internet study,1 49 percent of Americans only occasionally use information and communication technology. Of the remaining 51 percent, only 8 percent are what Pew calls omnivores, “deep users of the participatory Web and mobile applications.”
  • Shaping user behavior is a “soft” problem that has more to do with psychological and social barriers to technology adoption. Academia has its own cultural mores, which often conflict with experimenting with new ways of doing things. Gardner Campbell put it nicely last year when he wrote, “For an academic to risk ‘failure’ is often synonymous with ‘looking stupid in front of someone’.”2 The safe option for most users is to avoid trying something as risky as new technology.
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  • Shaping user behavior is a “soft” problem that has more to do with psychological and social barriers to technology adoption. Academia has its own cultural mores, which often conflict with experimenting with new ways of doing things. Gardner Campbell put it nicely last year when he wrote, “For an academic to risk ‘failure’ is often synonymous with ‘looking stupid in front of someone’.”2 The safe option for most users is to avoid trying something as risky as new technology.
  • The first instinct is thus to graft technology onto preexisting modes of behavior.
  • First, a technology must be evident to the user as potentially useful in making his or her life easier (or more enjoyable). Second, a technology must be easy to use to avoid rousing feelings of inadequacy. Third, the technology must become essential to the user in going about his or her business. This “Three-E Strategy,” if applied properly, has been at the core of every successful technology adoption throughout history.
  • The first instinct is thus to graft technology onto preexisting modes of behavior.
  • First, a technology must be evident to the user as potentially useful in making his or her life easier (or more enjoyable). Second, a technology must be easy to use to avoid rousing feelings of inadequacy. Third, the technology must become essential to the user in going about his or her business. This “Three-E Strategy,” if applied properly, has been at the core of every successful technology adoption throughout history.
  • Technology must be easy and intuitive to use for the majority of the user audience—or they won’t use it.
  • Complexity, however, remains a potent obstacle to realizing the goal of making technology easy. Omnivores (the top 8 percent of users) revel in complexity. Consider for a moment how much time some people spend creating clothes for their avatars in Second Life or the intricacies of gameplay in World of Warcraft. This complexity gives the expert users a type of power, but is also a turnoff for the majority of potential users.
  • Web 2.0 and open source present another interesting solution to this problem. The user community quickly abandons those applications they consider too complicated.
  • any new technology must become essential to users
  • Finally, we have to show them how the enhanced communication made possible through technologies such as Web 2.0 will enhance their efficiency, productivity, and ability to teach and learn.
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    First, a technology must be evident to the user as potentially useful in making his or her life easier (or more enjoyable). Second, a technology must be easy to use to avoid rousing feelings of inadequacy. Third, the technology must become essential to the user in going about his or her business. This "Three-E Strategy," if applied properly, has been at the core of every successful technology adoption throughout history.
J Black

The 21st Century Centurion: 21st Century Questions - 0 views

  • The report extended literacy to “Five New Basics” - English, mathematics, science, social studies, and computer science. A Nation At Risk specified that all high school graduates should be able to “understand the computer as an information, computation and communication device; students should be able to use the computer in the study of the other Basics and for personal and work-related purposes; and students should understand the world of computers, electronics, and related technologies."That was 1983 - twenty- six years ago. I ask you, Ben: Has education produced students with basic knowledge in the core disciplines and computer science TODAY? Are we there yet? OR - are we still at risk for not producing students with the essential skills for success in 1983?
    • J Black
       
      I had never really considered this before...how computer science has been totally left out of the equaltion....why is that? Cost of really delivering this would be enormous -- think how much money the districts would have to pour into the school systems.
  • On June 29, 1996, the U. S. Department of Education released Getting America's Students Ready for the 21st Century; Meeting the Technology Literacy Challenge, A Report to the Nation on Technology and Education. Recognizing the rapid changes in workplace needs and the vast challenges facing education, the Technology Literacy Challenge launched programs in the states that focused on a vision of the 21st century where all students are “technologically literate.” Four goals, relating primarily to Technology skills, were advanced that focused specifically on: 1.) Training and support for teachers; 2.) Acquisition of multimedia computers in classrooms; 3.) Connection to the Internet for every classroom; and 4.) Acquiring effective software and online learning resources integral to teaching the school's curriculum.
    • J Black
       
      we are really stuck here....the training and support -- the acquisition of hardware, connectivity etc.
  • Our profession is failing miserably to respond to twenty-six years of policy, programs and even statutory requirements designed to improve the ability of students to perform and contribute in a high performance workplace. Our students are losing while we are debating.
    • J Black
       
      This is really, really well said here...bravo
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  • In 2007, The Report of the NEW Commission on the Skills of the American Workforce: Tough Choices or Tough Times made our nation hyperaware that "World market professionals are available in a wide range of fields for a fraction of what U.S. professionals charge." Guess what? While U.S. educators stuck learned heads in the sand, the world's citizens gained 21st century skills! Tough Choices spares no hard truth: "Our young adults score at “mediocre” levels on the best international measure of performance." Do you think it is an accident that the word "mediocre" is used? Let's see, I believe we saw it w-a-a-a-y back in 1983 when A Nation At Risk warned of a "tide of mediocrity." Tough Choices asks the hard question: "Will the world’s employers pick U.S. graduates when workers in Asia will work for much less? Then the question is answered. Our graduates will be chosen for global work "only if the U.S. worker can compete academically, exceed in creativity, learn quickly, and demonstrate a capacity to innovate." There they are
    • J Black
       
      This is exactly what dawns on students when they realize what globalization means for them..the incredibly stiff competition that it is posed to bring about.
  • “Learning is what most adults will do for a living in the 21st century."
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    The report extended literacy to "Five New Basics" - English, mathematics, science, social studies, and computer science. A Nation At Risk specified that all high school graduates should be able to "understand the computer as an information, computation and communication device; students should be able to use the computer in the study of the other Basics and for personal and work-related purposes; and students should understand the world of computers, electronics, and related technologies." That was 1983 - twenty- six years ago. I ask you, Ben: Has education produced students with basic knowledge in the core disciplines and computer science TODAY? Are we there yet? OR - are we still at risk for not producing students with the essential skills for success in 1983?
Gia DeSelm

USFIRST.org - Welcome to FIRST - 0 views

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    FIRST designs accessible, innovative programs that build not only science and technology skills and interests, but also self-confidence, leadership, and life skills." />
J Black

Driving Change: Selling SharePoint and Social Media Inside the Enterprise - ReadWriteWeb - 0 views

  • balk at the technology because they have no desire to share their knowledge for the benefit of the organization. These individuals tend to equate their knowledge with job security; therefore, they feel nervous about sharing out of fear that they wouldn't be needed any more.
  • "Look for agnostics, ignore atheists."
  • busy workers will not respond to buzzwords like "wiki," "blog," and "community."
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  • The point here is to take collaborative technology and apply it to processes that are routine and can be easily completed.
  • My personal experience has been that most people don't care what tool they are using, just as long as its easy, or easier then the way they had to do it before if that makes sense. And that most people don't want to change the way that they're doing things currently, even if its obviously easier, because currently = comfortable and change = scary.
  • knowledge management is about the people and their attitudes; it is about cooperation.
  • Writing a lot and reading a lot feels natural to us, but to many people it is a chore - so we end up being our wiki's sole active user.
  • You are not selling a tool. You are trying to help people work in a smarter and more efficient way.
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    Though this article is written for the business sector, there are many great parallels with how we experience social media's acceptance in the educational realm. The suggestions that are given are readily applied to our setting, as well. In the enterprise, many employees think blogs are merely websites on which people talk about their cat or their latest meal. Many don't know the differences between and advantages of such tools as message boards, blogs, and wikis. They have heard of these terms in passing, but the demands of their day-to-day jobs have prevented them from recognizing the distinct benefits of each tool. Solution: It is useless to advocate for social media tools in a vacuum. Unless you're describing a solution to a practical problem, busy workers will not respond to buzzwords like "wiki," "blog," and "community." Your client usually has about a 30-second attention span in which you can sell a social media tool. An aide in my arsenal has been the excellent videos by Lee Lefever at Common Craft. Lee visually explains social media concepts "In Plain English." Common Craft videos quickly explain complex and sometimes unfamiliar technologies in a few minutes, sans the buzzwords, hype, and sensationalism. Problem: Cynical Clients Who Don't Want to Share Information Unfortunately, some potential SharePoint users balk at the technology because they have no desire to share their knowledge for the benefit of the organization. These individuals tend to equate their knowledge with job security; therefore, they feel nervous about sharing out of fear that they wouldn't be needed any more.
J Black

7 Things You Should Know About Google Jockeying | EDUCAUSE CONNECT - 0 views

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    A Google jockey is a participant in a presentation or class who surfs the Internet for terms, ideas, Web sites, or resources mentioned by the presenter or related to the topic. The jockey's searches are displayed simultaneously with the presentation, helping to clarify the main topic and extend learning opportunities. The "7 Things You Should Know About..." series from the EDUCAUSE Learning Initiative (ELI) provides concise information on emerging learning practices and technologies. Each brief focuses on a single practice or technology and describes what it is, where it is going, and why it matters to teaching and learning. Use "7 Things You Should Know About..." briefs for a no-jargon, quick overview of a topic and share them with time-pressed colleagues. In addition to the "7 Things You Should Know About…" briefs, you may find other ELI resources useful in addressing teaching, learning, and technology issues at your institution. To learn more, please visit the ELI Resources page.
Michael Wacker

Untitled Document - 1 views

  • Literacy Uses: Student uses are described as technology stories Adaptive Uses: Learning is telling the same stories with new tools Transforming Uses: Learning is creating new stories with new tools
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    Literacy Uses: Student uses are described as technology stories Adaptive Uses: Learning is telling the same stories with new tools Transforming Uses: Learning is creating new stories with new tools Schools will be able to increase their visible impact with technology by intentionally focusing their equipment and staff development resources on the combination of literacy, integrating and evolving uses that works best for their students. View a sample mapping of learning uses in schools comparing their actual (present) and preferred (vision) uses across the three categories identified in thetechnology and Learning Spectrum chart.
J Black

2009 Horizon Report - 0 views

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    2009 Horizon Report the web version * Browse Comments o by Commenter o by Section o General Comments * Contents o Executive Summary o Technologies to Watch o Key Trends o Critical Challenges o The Horizon Project o One Year or Less: Mobiles o One Year or Less: Cloud Computing o Two to Three Years: Geo-Everything o Two to Three Years: The Personal Web o Four to Five Years: Semantic-Aware Applications o Four to Five Years: Smart Objects o Methodology o 2009 Horizon Project Advisory Board * Recent Comments o Four to Five Years: Semantic-Aware Applications Semantic UMW in the NMC 2009 Horizon Report - Semantic UMW says: [...] practices, and ideas that could be significant for education. This year's re[...] * Links o 2009 Horizon Report (367k PDF) o 2009 Horizon Resources (tagged hz09 in delicious) o Horizon Project Wiki o NMC Horizon Project Table of Contents 1. Executive Summary (0) 2. Technologies to Watch (0) 3. Key Trends (0) 4. Critical Challenges (0) 5. The Horizon Project (0) 6. One Year or Less: Mobiles (0) 7. One Year or Less: Cloud Computing (0)
J Black

Related Top News - Five ed-tech stories to watch for 2009 - 0 views

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    Recently, we posted a look back at the 10 most significant educational technology stories of 2008. Now, here's a look ahead at five stories that could have a huge impact on educational technology in the new year. (You can follow the latest developments re
J Black

10 Best Practices for using wikis in education « Technology Teacher - 0 views

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    Just because you build a wiki, doesn't mean they will come. This has been my and other faculty members' experiences in using wikis in the classroom. We all know the feeling . . . the excitement of seeing and then using a type of software that should be just perfect to engage students and to enable community-building. We work during our break time to incorporate this learning technology in our course only to find out that students aren't that excited about it. I think one of the reasons for the lackluster student enthusiasm toward any type of new technology tool is that they need to learn it. I'm not saying that students are lazy . . . it's just that the internal question, "what's in it for me?" probably needs to be answered.
Michael Wacker

21 Things for the 21st Century Educator - Home - 1 views

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    The purpose of this course is to provide "Just in Time" training through an online interface for K-12 educators based on the National Educational Technology Standards for Teachers (NETS-T). These standards are the basic Technology skills every educator should possess. In the process, educators will develop their own skills and discover what students need in order to meet the NETS for Students, as well as the new MMC Online Experience requirement. Participants who fulfill all of the requirements have the opportunity to earn SBCEU's. To learn more about the session, look under the tab "The 21 Things". We hope you take advantage of this unique opportunity.
J Black

The End in Mind » A Post-LMS Manifesto - 0 views

    • J Black
       
      This is a very profound statement that we should closely look at. Do LMS do nothing more than perpetuate the traditional classroom model?
  • Technology has and always will be an integral part of what we do to help our students “become.” But helping someone improve, to become a better, more skilled, more knowledgeable, more confident person is not fundamentally a Technology problem. It’s a people problem. Or rather, it’s a people opportunity.
  • The problem with one-to-one instruction is that is simply doesn’t scale. Historically, there simply haven’t been enough tutors to go around if our goal is to educate the masses, to help every learner “become.”
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  • Through experimental investigation, Bloom found that “the average student under tutoring was about two standard deviations above the average” of students who studied in a traditional classroom setting with 30 other students
  • We can extend, expand, enhance, magnify, and amplify the reach and effectiveness of human interaction with technology and communication tools, but the underlying reality is that real people must converse with each other in the process of “becoming.”
  • Because the LMS is primarily a traditional classroom support tool, it is ill-suited to bridge the 2-sigma gap between classroom instruction and personal tutoring.
  • undamentally human endeavor that requires personal interaction and communication, person to person.
  • here is, at its very core, a problem with the LMS paradigm. The “M” in “LMS” stands for “management.” This is not insignificant. The word heavily implies that the provider of the LMS, the educational institution, is “managing” student learning. Since the dawn of public education and the praiseworthy societal undertaking “educate the masses,” management has become an integral part of the learning. And this is exactly what we have designed and used LMSs to do—to manage the flow of students through traditional, semester-based courses more efficiently than ever before. The LMS has done exactly what we hired it to do: it has reinforced, facilitated, and perpetuated the traditional classroom model, the same model that Bloom found woefully less effective than one-on-one learning.
  • n the post-LMS world, we need to worry less about “managing” learners and focus more on helping them connect with other like-minded learners both inside and outside of our institutions.
  • We need to foster in them greater personal accountability, responsibility and autonomy in their pursuit of learning in the broader community of learners. We need to use the communication tools available to us today and the tools that will be invented tomorrow to enable anytime, anywhere, any-scale learning conversations between our students and other learners
  • However, instead of that tutor appearing in the form of an individual human being or in the form of a virtual AI tutor, the tutor will be the crowd.
  • The paradigm—not the technology—is the problem.
  • Building a better, more feature-rich LMS won’t close the 2-sigma gap. We need to utilize technology to better connect people, content, and learning communities to facilitate authentic, personal, individualized learning. What are we waiting for?
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    A very insightful look into LMS use and student achievment. Highly recommended read for users of BB or Moodle.
J Black

The rise of the Digital Refuseniks - Newspaper Tree El Paso - 0 views

  • re•fuse•nik (n) somebody who refuses to agree to, take part in, or cooperate with something, especially on grounds of principle (informal)
  • Student must learn to use technology to do things other than surf the web and update their MySpace accounts (See my previous piece: Eating the Napkins). Research, collaboration, problem solving, and content creation are all things that need to be taught in school,
  • After a certain amount of time, if students are not receiving the proper technology integration in their classes, parents just have to say “You are not a digital immigrant. You are a digital Refuseniks, and we won’t tolerate that silliness any longer. My kid needs technology instruction just as much as she needs math and reading. There are no excuses for not having it. What is this school doing to help my child use technology?”
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    Drop the term Digital Immigrant. It just doesn't make sense anymore.
J Black

Clay Shirky: 'Paywall will underperform - the numbers don't add up' | Technology | The Guardian - 0 views

  • His predictions for the fate of print media organisations have proved unnervingly accurate; 2009 would be a bloodbath for newspapers, he warned – and so it came to pass. Dozens of American newspapers closed last year, while several others, such as the Christian Science Monitor, moved their entire operation online. The business model of the traditional print newspaper, according to Shirky, is doomed; the monopoly on news it has enjoyed ever since the invention of the printing press has become an industrial dodo. Rupert Murdoch has just begun charging for online access to the Times – and Shirky is confident the experiment will fail."Everyone's waiting to see what will happen with the paywall – it's the big question. But I think it will underperform. On a purely financial calculation, I don't think the numbers add up." But then, interestingly, he goes on, "Here's what worries me about the paywall. When we talk about newspapers, we talk about them being critical for informing the public; we never say they're critical for informing their customers. We assume that the value of the news ramifies outwards from the readership to society as a whole. OK, I buy that. But what Murdoch is signing up to do is to prevent that value from escaping. He wants to only inform his customers, he doesn't want his stories to be shared and circulated widely. In fact, his ability to charge for the paywall is going to come down to his ability to lock the public out of the conversation convened by the Times."
  • Cognitive Surplus; Creativity and Generosity in a Connected Age.
  • It proves, Shirky argues, that people are more creative and generous than we had ever imagined, and would rather use their free time participating in amateur online activities such as Wikipedia – for no financial reward – because they satisfy the primal human urge for creativity and connectedness.
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  • Just as the invention of the printing press transformed society, the internet's capacity for "an unlimited amount of zero-cost reproduction of any digital item by anyone who owns a computer" has removed the barrier to universal participation, and revealed that human beings would rather be creating and sharing than passively consuming what a privileged elite think they should watch. Instead of lamenting the silliness of a lot of social online media, we should be thrilled by the spontaneous collective campaigns and social activism also emerging. The potential civic value of all this hitherto untapped energy is nothing less, Shirky concludes, than revolutionary.
  • Which is to say that, if in 1994 you'd wanted to understand what our lives would be like right now, you'd still be better off reading a single copy of Wired magazine published in that year than all of the sceptical literature published ever since."
  • The one point of agreement between internet utopians and sceptics has been their techno-deterministic assumption that the web has fundamentally changed human behaviour.
  • But I'm saying if the new technology creates a new behaviour, it's because it was allowing motivations that were previously locked out. These tools we now have allow for new behaviours – but they don't cause them."
  • But even if he's right, and the internet has merely unveiled ancient truths about human behaviour, isn't it still legitimate to feel a little bit dismayed by Facebook's revelation of almost infinite narcissism?
  • Look, we got erotic novels, first crack out of the box, once we had printing presses. It took a century and a half for the Royal Society to start publishing the first scientific journal in English. So even with the sacred printing press, the first things you get serve the basest human urges. But the presence of the erotic novels did not prevent us from pressing the printing presses into the service of the scientific revolution. And so I think every bit of time spent fretting about the fact that people have base desires which they will use this medium to satisfy is a waste of time – because that's been true of every medium ever launched."
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    "If you are reading this article on a printed copy of the Guardian, what you have in your hand will, just 15 years from now, look as archaic as a Western Union telegram does today. In less than 50 years, according to Clay Shirky, it won't exist at all. The reason, he says, is very simple, and very obvious: if you are 25 or younger, you're probably already reading this on your computer screen. "And to put it in one bleak sentence, no medium has ever survived the indifference of 25-year-olds.""
J Black

How to Reach Baby Boomers with Social Media - ReadWriteWeb - 0 views

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    Note** Would be interesting for school districts to analyze their percentage of boomers (older and younger) and corresponds their technology training to these new demographics/usage. A new report from Forrester Research revealed some surprising information: apparently Baby Boomers aren't exactly the technology Luddites that people think they are. In fact, more than 60 percent of those in this generational group actively consume socially created content like blogs, videos, podcasts, and forums. What's more, the percentage of those participating is on the rise.
J Black

PBS Teachers LIVE! - 0 views

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    PBS Teachers LIVE! Free Media and Technology Webinars Are you looking for ways to incorporate digital media into your teaching? PBS Teachers is introducing a series of FREE monthly webinars featuring leading education Technology experts, authors, or producers of PBS programs who will share ideas on using digital media to engage students in rich learning experiences. January 2009 Dr. Henry Louis Gates, Jr.PBS Teachers is delighted that Dr. Henry Louis Gates, Jr., host of the new WNET documentary Looking for Lincoln will launch the PBS Teachers LIVE! series with Changing Views of History, Changing Views of Race, a discussion of how Americans' understanding of and attitudes toward Lincoln, African American history and culture continue to evolve. Mark your calendar for Changing Views of History, Changing Views of Race with Dr. Henry Louis Gates, Jr. WHEN: January 28, 2009 at 8 p.m. EST WHERE: Online. Login information will be e-mailed to you the week of January 26. HOW: All you have to do is sign up to be a PBS Teacher and you will have access to the PBS Teachers LIVE! webinar series as well as PBS Teachers Connect, an online learning community where preK-12 educators can collaborate with their peers, discuss digital media use, and "save" online instructional resources. PBS Teachers members also receive discounts to ShopPBS for Teachers.
Michael Wacker

teachweb2 - Exploring Google for Educators - 3 views

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    Additionally, this training academy is a wonderful way to recognize innovative teachers for their contributions to the field of education and technology. By providing this intensive 1-day training, Google is not only recognizing teachers for their positive achievements in the field of educational technology, they are enhancing the learning experience for students as well.
Gia DeSelm

Shared Expectations | always learning - 0 views

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    One of the challenges of an integrated technology program is the fact that some responsibility for teaching essential technology concepts is placed on the
Michael Wacker

Free Technology for Teachers: Thank You - Social Networking Proven Valuable Again - 1 views

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    "Free Technology for Teachers:" ( http://bit.ly/5GZDoN ) (Great resources to take to committees that are looking at opening up more access
Michael Wacker

Shock tactics: 7 ideas for teaching with technology - Articles - Educational technology - ICT in Education - 16 views

J Black

untitled - 3 views

  • What I am suggesting is that you learn a little about the many different kinds of tools that are out there (many of which are free or very low cost) and give a few a trial run. Online interactive whiteboards, Wikis, virtual worlds, workgroup tools, mind mapping, collaborative documents, the list just goes on and on, and the potential is endless. You owe it to yourself and your students to be informed, to participate, and to embrace the opportunities.
  • Another unavoidable fact is the growing desire for experience and familiarity with the Internet and other computer technologies as a hiring requirement in the educational field.
  • student realizes that they can easily make the resulting creation available for viewing on the Internet, it can be pretty exciting!
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  • “Meet them where they live!”
  • Yes, a lot of folks are wasting a lot of time doing things on the Internet that don’t contribute to society or offer much in the way of personal growth, but at the same time, there are countless ways in which the multitude of tools and technologies available on the Internet are being used in wonderfully constructive ways. Come and be a part of it, and contribute your voice.
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