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J Black

Driving Change: Selling SharePoint and Social Media Inside the Enterprise - ReadWriteWeb - 0 views

  • balk at the technology because they have no desire to share their knowledge for the benefit of the organization. These individuals tend to equate their knowledge with job security; therefore, they feel nervous about sharing out of fear that they wouldn't be needed any more.
  • "Look for agnostics, ignore atheists."
  • busy workers will not respond to buzzwords like "wiki," "blog," and "community."
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  • The point here is to take collaborative technology and apply it to processes that are routine and can be easily completed.
  • My personal experience has been that most people don't care what tool they are using, just as long as its easy, or easier then the way they had to do it before if that makes sense. And that most people don't want to change the way that they're doing things currently, even if its obviously easier, because currently = comfortable and change = scary.
  • knowledge management is about the people and their attitudes; it is about cooperation.
  • Writing a lot and reading a lot feels natural to us, but to many people it is a chore - so we end up being our wiki's sole active user.
  • You are not selling a tool. You are trying to help people work in a smarter and more efficient way.
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    Though this article is written for the business sector, there are many great parallels with how we experience social media's acceptance in the educational realm. The suggestions that are given are readily applied to our setting, as well. In the enterprise, many employees think blogs are merely websites on which people talk about their cat or their latest meal. Many don't know the differences between and advantages of such tools as message boards, blogs, and wikis. They have heard of these terms in passing, but the demands of their day-to-day jobs have prevented them from recognizing the distinct benefits of each tool. Solution: It is useless to advocate for social media tools in a vacuum. Unless you're describing a solution to a practical problem, busy workers will not respond to buzzwords like "wiki," "blog," and "community." Your client usually has about a 30-second attention span in which you can sell a social media tool. An aide in my arsenal has been the excellent videos by Lee Lefever at Common Craft. Lee visually explains social media concepts "In Plain English." Common Craft videos quickly explain complex and sometimes unfamiliar technologies in a few minutes, sans the buzzwords, hype, and sensationalism. Problem: Cynical Clients Who Don't Want to Share Information Unfortunately, some potential SharePoint users balk at the technology because they have no desire to share their knowledge for the benefit of the organization. These individuals tend to equate their knowledge with job security; therefore, they feel nervous about sharing out of fear that they wouldn't be needed any more.
J Black

Social media class to be offered this fall | ASU News - 4 views

  • Gilpin will explain the nuances of social media and train students on how to best use these tools in a new class to be offered this fall – Media 2.0: Social Media. The 400-level class is open to all ASU students.“Social media is changing the way that we are communicating, in person and across space and time,” Gilpin said. “These things have pretty important cultural impacts.”The advent of social media can be compared to the era when television was introduced into living rooms across the country during the 1950s. Today, Americans and many citizens around the world expect immediate information and instant access to the people in their lives.Media 2.0: Social Media will explore the medium from the perspective of four cornerstones: cultural, economics and ownership, law and ethics, and privacy.
  • “You need to have your public persona be something that’s OK for an employer to look at,” Gilpin said. “You should be hyper aware of what you’re putting out there, but at the same time, it makes your message a little less authentic. You’re always thinking about the impression you’re going to make.”
  • Additional topics that will be covered include social media and journalism, crowdsourcing, government and publishing, and professional and personal branding.
J Black

Stats: Old Media's Decline, New Media's Ascent - 0 views

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    Quick: what was the most widely-used form of media in 2008? If you guessed Internet news sites, blogs, or social networks, you'd be way off. Network TV news (NBC, CBS, ABC) is still used by the highest percentage of adult Internet users, with local newspapers and local TV news occupying the 2nd and 3rd positions, respectively, in a recently released survey from Ketchum. While old media is still on top, the trends in the survey, which has been conducted each of the last three years, point to a familiar story: media consumption habits are quickly changing. That said, some forms of new media are performing much better than others. For example: - Blogs are now used by 24% of Internet users, up from 13% in 2006 - Social networks are now used by 26% of Internet users, up from 17% in 2006 - Videocasts are now used by 11% of Internet users, up from 6% in 2006 Slower growers include: - RSS feeds: growing from 5 to 7 percent - Podcasts: growing from 5 to 7 percent - Business news sites: flat at 8 percent
Jason O'Quinn

Trailfire - 0 views

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    Similiar to Diigo or Clipmarks as a research-oriented, annotable social-bookmarking service; unique in that it has you create topical "trails" of webpages to save and share.
J Black

Web 2.0 Tools - Web 2.0 That Works: Marzano & Web 2.0 - 0 views

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    Web 2.0 Tools From Web 2.0 That Works: Marzano & Web 2.0 Jump to: navigation, search Master List of Web 2.0 Tools "Y" Under each category indicates that this tool can be used with this strategy. "Free +" Indicates that the tool is free at the basic level, but that more advanced versions are available at a cost. Category Key: SD = Identifying Similarities and Differences CL = Cooperative Learning SNT = Summarizing and Note-Taking ER = Reinforcing Effort and Providing Recognition HP = Homework and Practice NR = Nonlinguistic Representation OF = Setting Objectives and Providing Feedback HYP = Generating and Testing Hypotheses QCO = Questions, Cues, and Advance Organizers Tool Link Desc Cost SD CL SNT ER HP NR OF HYP QCO Notes Ajax13 [[1]] Online Graphic Editor Free Y Y Y Y Y Y Y Requires Firefox 1.5 (or higher) Browser Backpack [[2]] Online Personal Organizer Free + Y Y Y Y Y Y Y Basecamp [[3]] Online Project Collaboration Free + Y Y Y Y Y Y Y Y Blogger [[4]] Blog Hosting Website Free Y Y Y Y Y Y bubbl.us [[5]] Online Brainstorming Free Y Y Y Y del.icio.us [[6]] Online Social Bookmarks Free Y Y Y Y Diigo [[7]] Online Social Annotation Free Y Y Y Y Y Y EditGrid [[8]] Online Spreadsheets Free + Y Y Y Y Y Integrates with Facebook and iPhone EduBlogs [[9]] Blog Hosting Website Free Y Y Y Y Y Y Exploratree [[10]] Online Graphic Organizer Free Y Y Y Y Y Y Interactive, pre-made graphic organizers that can be edited online Flickr [[11]] Photo Hosting Website Free + Y Y Y Y Part of Zoho Suite of Online Apps Gliffy [[12]] Online Diagramming Software Free + Y Y Y Google Documents [[13]] Online Word Processor Free Y Y Y Y Y Y Also contains Spreadsheets & Presentations Google Earth [[14]] Dynamic Global Geographic App Free Y Y Downloads to computer Google Maps [[15]] Online Ma
Jason O'Quinn

Diigo Launches, Nobody Cares - 0 views

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    Kind of funny... a negative review of Diigo on Mashable.com, wherein Diigo users used the highlighting/annotation tools unique to Diigo to comment about why the reviewer is wrong. But, of course, you would only see those highlighted portions and comments if you were using Diigo...
J Black

Designing for Civil Society: Not getting it may be a worldview thing - 0 views

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    When people are unenthusiastic about social media and other Web 2.0 stuff it is tempting to be a bit sneery and say they don't "get it". Who can fail to see the benefits of publishing without publishers, and organising without organisations? The tools may take a little getting used to, but surely they are worth trying in pursuit of a better world? Maybe for you, but not necessarily for them. It could be people do get it and don't like what they see, because your world view isn't theirs. If they say We can't do that - and they mustn't do it either, it may be a reflection of organisational culture - or something deeper about the way thing work.
J Black

Blogging Continues To Grow Amongst Teens, With Girls Leading The Way : The Blog Herald - 0 views

  • One of them was an extension of previously known data, as in 2004 19% of teens were engaged in blogging, whereas now that number is up to 28%.
    • J Black
       
      overall percentage combining boys and girls
  • 35% of all online teenage girls were blogging compared to 20% of online teenage boys
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    A recent Pew Internet Internet Poll (pdf) conducted via interviews amongst over 900 parent-child pairs in the United States had some interesting findings when it comes to social media usage and content generation. One of them was an extension of previously known data, as in 2004 19% of teens were engaged in blogging, whereas now that number is up to 28%.
Michael Wacker

ipadio - phonecast live to the World, any phone, anywhere - 1 views

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    ipadio allows you to broadcast from any phone to the Internet live. Phone blog, collect audio data, record and update the world, or simply let your mates know what you're doing - ipadio is integrated with Social Media & Blogging platforms. (pat pend GB0820862.1)
J Black

The Three-E Strategy for Overcoming Resistance to Technological Change (EDUCAUSE Quarte... - 0 views

  • According to a 2007 Pew/Internet study,1 49 percent of Americans only occasionally use information and communication technology. Of the remaining 51 percent, only 8 percent are what Pew calls omnivores, “deep users of the participatory Web and mobile applications.”
  • According to a 2007 Pew/Internet study,1 49 percent of Americans only occasionally use information and communication technology. Of the remaining 51 percent, only 8 percent are what Pew calls omnivores, “deep users of the participatory Web and mobile applications.”
  • Shaping user behavior is a “soft” problem that has more to do with psychological and social barriers to technology adoption. Academia has its own cultural mores, which often conflict with experimenting with new ways of doing things. Gardner Campbell put it nicely last year when he wrote, “For an academic to risk ‘failure’ is often synonymous with ‘looking stupid in front of someone’.”2 The safe option for most users is to avoid trying something as risky as new technology.
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  • Shaping user behavior is a “soft” problem that has more to do with psychological and social barriers to technology adoption. Academia has its own cultural mores, which often conflict with experimenting with new ways of doing things. Gardner Campbell put it nicely last year when he wrote, “For an academic to risk ‘failure’ is often synonymous with ‘looking stupid in front of someone’.”2 The safe option for most users is to avoid trying something as risky as new technology.
  • The first instinct is thus to graft technology onto preexisting modes of behavior.
  • First, a technology must be evident to the user as potentially useful in making his or her life easier (or more enjoyable). Second, a technology must be easy to use to avoid rousing feelings of inadequacy. Third, the technology must become essential to the user in going about his or her business. This “Three-E Strategy,” if applied properly, has been at the core of every successful technology adoption throughout history.
  • The first instinct is thus to graft technology onto preexisting modes of behavior.
  • First, a technology must be evident to the user as potentially useful in making his or her life easier (or more enjoyable). Second, a technology must be easy to use to avoid rousing feelings of inadequacy. Third, the technology must become essential to the user in going about his or her business. This “Three-E Strategy,” if applied properly, has been at the core of every successful technology adoption throughout history.
  • Technology must be easy and intuitive to use for the majority of the user audience—or they won’t use it.
  • Complexity, however, remains a potent obstacle to realizing the goal of making technology easy. Omnivores (the top 8 percent of users) revel in complexity. Consider for a moment how much time some people spend creating clothes for their avatars in Second Life or the intricacies of gameplay in World of Warcraft. This complexity gives the expert users a type of power, but is also a turnoff for the majority of potential users.
  • Web 2.0 and open source present another interesting solution to this problem. The user community quickly abandons those applications they consider too complicated.
  • any new technology must become essential to users
  • Finally, we have to show them how the enhanced communication made possible through technologies such as Web 2.0 will enhance their efficiency, productivity, and ability to teach and learn.
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    First, a technology must be evident to the user as potentially useful in making his or her life easier (or more enjoyable). Second, a technology must be easy to use to avoid rousing feelings of inadequacy. Third, the technology must become essential to the user in going about his or her business. This "Three-E Strategy," if applied properly, has been at the core of every successful technology adoption throughout history.
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Buy Facebook Ads Accounts - 100% Cheap Verified BM For sale - 0 views

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Buy YouTube Accounts - Best Social Service Provider - 0 views

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    You understand as a business owner how effective a marketing tool YouTube can be. You are also aware of how challenging it may be to start using YouTube without an account. There are a few things to consider if you're considering about purchasing a YouTube account for your company.
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