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John Evans

Infographic Of The Day: What Do People Want From A Tablet Computer? | Co. Design - 4 views

    "The typical way to figure out what consumers want is to go out and do a survey. Or stay in and conduct focus groups. But Method, the design and branding agency, set out to do something a bit more interesting when Dell commissioned them to research the tablet market. Instead of a survey, they mined Google to figure out what people were searching for."
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