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With more than twelve years of a proven track record assisting GM's in the club industry; ICP can help increase sales and membership at typically no cost to you and help make the Club's Stockholders or the Board of Directors gleam with pride.

With more than twelve years of a proven track record assisting GM's in the club industry; ICP can help increase sales and membership at typically no cost to you and help make the Club's Stockholders or the Board of Directors gleam with pride.

A lot of golf courses who want to gain an edge in this highly competitive industry attempt to achieve it by continuously dropping their prices.

The game of golf hasn't changed much over the years. Since its inception in the late 19th century, it has always required the use of a club, a ball, and a few friends to play with.

Golf marketing is not what it used to be. Since most of your potential members will now find you online if they find you at all, then you need to get with the virtual golf club marketing program, and quickly.

One of the best ways to convert the traffic to your golf course or private club's web site into real members and revenue is to follow-up with every lead consistently. In order to do that, you need to collect emails for the purposes of contacting the lead in the days and weeks following their initial visit.

If you're reading this article, then you probably already have a golf marketing plan of some kind, but it's likely that you're not completely satisfied with it. Perhaps it's not working at all, or maybe it's not returning the kind of profit you think it could be.