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The article describes about the importance of telecommunication in the hotel industry. It also mentions the importance of choosing the right equipment, so the guest is connected to their friends and family. It also provide us an information that it is necessary to have an appropriate vendor so there is no problem once the equipment is installed in the properties. The equipment should also provide a wide range of network which would support all of its guest staying in the hotel.

Telecommunication has become the forefront in the hospitality industry, and it is a increasingly a vital priority for customers. Whether guests travel for business or pleasure, they always want to stay connected to their family and friends. In order for the hotel industry to choose the right telecom equipment that will fit the customers needs but also the hotels needs, they need to the following; effective and user-friendly telecom equipment, reliable and secure messaging software, and ample but dependable internet access. Hotel guests want the ability to feel right at home or right and their workplace when they are staying on hotel property, so having the best equipment available to a guest not only in their hotel room but also in other areas, such as library, conference room, pool area, restaurant, or even a bar. The guest wants to feel like they are handling their work business with no software or network interruptions, no matter what area in the hotel they decide to work from. With technology being such a top priority in the hospitality industry or any industry for that matter, ensuring customer satisfaction and repeated business, will anticipate a clients needs.Most importantly, before purchasing your in-room telecommunications equipment, it's best to have a good idea of your current and future telecommunication needs. Telecom equipment for the hospitality industry includes a variety of options. The most cost-effective approach is to acquire equipment with only the options you need or foresee a forthcoming need for.

Telecommunication is becoming more important in hotels in general. Choosing all the right equipment and stuff is great but if you dont have a great network to run all this equipment to allow your guess to telecommute. This will allow meeting planner to coordinate events for those not able to travel to meeting and still get the necessary information from the conference there colleagues are attending. It be very interesting to see where this will go.

As technology advances so does the way consumers buy products and services. In order to keep consumers happy the hospitality industry has adapted itself to be more mobile and convenient. Mobility and convenience are two very important factors when making a website or app for E-Commerce. Many hotels and restaurants have created apps for cell phones and tablets so that guest can have convenience and mobility when booking a reservation or ordering a meal. E-Commerce profitability is maximized by using digital marketing. Two major sources for digital marketing are search engines and social media ads. Through digital marketing companies can constantly advertise to consumers anywhere at anytime in a cost efficient manor. Search engine marketing allows companies to increase the number of visitors to their website by putting them at the top of search engine results.

To summarize this article, it mainly discussed how the layout of digital marketing within the hospitality industry is constantly changing and highly important. This is something that is a challenging task for most hospitality businesses, especially hotels. It was said that there are many factors/questions to consider when approaching digital marketing such as " How much does it cost to acquire a new guest and how do we encourage this new guest to book directly through a brand's website?" Websites are plays a vital role in digital marketing are one of the main starting points. Hotels and other hospitality businesses should be frequently updating websites with useful information that compliments more visuals such as images and videos. In addition to that, it was even mentioned how making sure that the website is easy to navigate and readily accessible to customers is essential. After carefully reading more into article, SEM (Search Engine Marketing) was mentioned. This is more like an assessment in a way and a method to show where a hotel or business stands as a brand. For example, if your were to simply google the word hotel, brands such as Marriott and Hilton would most likely be at the top of the list. That is actually good and will benefit those brands greatly in the aspect that there reputation, which possibly stems from online review sites and social media platforms, is well known. These online review sites are capable of monitoring and responding to customer inquiries/comments. The article also touched basis on how the demand of social media presence is vital and should not be overlooked. Social media proves to be cost effective and efficient. Simply using hashtags with either the brand name or keywords can attract prospective customers which in return will generate more revenue. Overall, the article was clear that as far as the hospitality industry goes, digital marketing is something that has evolved in so many ways and can generate good revenue if the plan

Digital marketers in the hotel industry are adapting to the changing climate for OTA's guest expectations, advertising, and competition. Hotel Websites must be clean, low text, and image based with opportunities for guest to comment or ask questions. How to guests find you online? How can we create strategic links from the website to a brand's social channels for increased retention? Business owners will need to learn search engine marketing (SEM) to ensure that sites appear high on listed results of search engines. Paid advertising and Geo-targeting advertisement will be essential in offering the right products to the right markets. Markets must set measurement goals to monitor performance at different stages of ad campaigns and decided if ads should be adjusted. Lastly, the social media craze is still going strong, and being aware of current trend such as Instagram and hashtaging will be crucial in for current success.

This article explains the benefits of Global distributions channels in the hotel industry, The benefits listed are strong continuous annual growth, more corporate bookings, worldwide exposure. and significant revenue stream for any hotel. The most significant point was the topic of an increase in corporate bookings. Large companies use GDS to track their employees travel expenses. This is efficient because companies are able to use this system to manage costs and expenses of travel. Although some hoteliers may say this "dying", it appears GDS is still generating business and revenue for many companies.

This article was great to read because it focuses on how HRIS can be beneficial for scheduling, which I previously haven't thought about. The part that stood out most to me was the fact that it can forecast future sales and rush hours so that it can assist you in making sure there are enough staff members scheduled to cover those extra busy hours. In turn, the employees will also be a little bit happier with their schedules because they are able to get them earlier, request days off, and switch with other staff. As the industry is moving into being dominated by Generation Y and Z employees, who want their jobs to work around their lives, I think this can really help the companies.

This article explains the emergence of self ordering kiosks and provides some statistics as to how popular they are and lists their pros and cons

This site explains the benefits of using Proximity Marketing but this is the side of a company that is selling this marketing tool. It goes into detail of how it works and gives examples. I like how this site goes over the benefits and does touch base on how connectivity is important. It goes over how sms, email, mobile aps and wifi captive portals are beneficial.

This article offers a telling account of how Disney developed and implemented the MyMagic+ initiative, providing important insights into how major corporations approach massive tech-related capital investments. Among the most salient takeaways: 1) how Disney recognized that the parks' pain points could be addressed through the public's growing predilection for personal, always-connected; 2) how these massive internal projects can pit different departments against each other, and how sometimes that antagonism can lead to beneficial results; and 3) how a project like MyMagic+ can have a profound positive impact on the company and still be considered by many to have not fulfilled its potential.

I found this article fascinating. It shows that no matter how much security we think we have, there will always be someone who is smart enough to hack you. We bring Smart devices into our homes and businesses to make our lives easier, yet these devices make us vulnerable to cyberattacks. In this article it details how a hacker(s) used a Smart thermostat located inside a fish tank to access and pull sensitive data out of a casino. I'll never look at the fancy aquariums in resorts/restaurants the same.

The company Bartech is offering hotels and casinos in Las Vegas solutions regarding the coronavirus pandemic for guests.

The bartech e-bar is convenient as hotels can seamlessly control these functions, and now it makes more sense than ever due to reduced capacity at hotels bars, that implementing a bartech mini bar will enhance customer satisfaction. There is a downloadable application to control the functions of the e-bar. Since guests are spending more time in the room and less in the hotel bar, the e-bar is a convenient way for hotels to increase their profits during this difficult time. It can also monitor when and what the guest is taking, and store this data for reference. In another way, it can monitor its touching by guests usage which eliminates the need for hotel staff to enter the room and check the bar--which reduces the touching and entering of people into rooms.

Besides ensuring guests of new safety protocols, the electronic mini bar reduces touch and saves costs to hotels because hotels can remotely change settings on the bar, for example, by locking, unlocking, remotely shutting off or reducing temperatures during non-occupancy. The article then suggests that a "well-run mini-bar" is a profit center to any hotel and to implement an e-bar makes sense for guest satisfaction and also to save costs, especially during this time.

More establishments are going to unattended payment kiosk. I remember a little over a year ago McDonald decided to install unattended kiosk. I thought it wouldn't work . Due to taking away from the staffing of the restaurant. This article talks about attended or unattended kiosk. Shaving off 1-3 million dollars off your book will certainly will help profit margins.

This article states the differences between an attended and unattended payment systems. The article recommends asking your businesses financial getaway or payment handler to advise as to whether your business requires an attended or unattended payment terminal.

This article explained the differences between attended and unattended POS. The major difference between these two is based on the people who activate the transaction. Attended payment terminals are reliant on a member of staff being present to activate the transaction, while unattended payment terminals are for environments where there will not be a member of staff to assist the transaction. The customer instead will be the one to activate the payment. The conditions for the two are also different. Contactless is also an issue in POS selection.

The article focuses on trends that companies utilizing a POS system should look at deploying. Bolstered by figures supporting the success of the emergent trends, the article seeks to encourage operators to make the move sooner rather than later. The most prominent trends revolve around more efficient payment access. Customers appreciate the speed and available payment options. Companies are also able to manage customer data effectively and securely while also managing inventory and marketing. AI integration is also a forward trend that is allowing businesses to tailor their tactics to each customer individually. Perhaps the most important trend that is affecting other transaction systems as well is cloud based POS.

This article is meant to show the different types or e-marketing for the hospitality industry. It also goes on to explain how they can be used in the industry. I also enjoyed the most popular ways to use these tools. With technology moving at a fast pace, e-marketing is the next best way to market and to attract customers.

E-marketing is a tool used by nearly all businesses nowadays. It is through this form of marketing that we are able to spread our word across the globe. When E-marketing, it is important to invest in search engines so that your products, in our case our restaurants and resorts, appear first. Our marketing can appear in the form of ads and pop ups, but also in emails. A big one is using social media platforms such as twitter, youtube and instagram.

Interestingly this article is back from 2014 and back then there was a different perspective on the capabilities of e-marketing as it was rather new to the world of hospitality. Comparing this article to the present just shows how much the experience has brought us and how much e-marketing truly benefits and expands our industry. Through e-marketing we can reach customers we never thought or even imagined of reaching out to.

Coming from a catering and cooking background I was happy to discover how many ways AR is being used. As soon as we started exploring this topic the first thing that came to mind was what an amazing selling tool this would be. Whenever i sit with clients they always ask me if I have pictures of parties we have done and food we have served. Being able to show it to them with a 3D perspective will make it all the more appealing. The goal of your first meeting with a client is to make them excited about what you have to offer and make not decide not to meet with any other caterers! Take it a step further and what an amazing selling tool it would be if you could say take a picture of a persons backyard where the party is being held and you could place a picture of your buffet so they can actually visualize what it will look like. I am very excited about the potential of this technology

In this news you will see how robotics and AIs have been developed to help out even in the one place that some thought may not be possible, kitchen. However it is something that not everybody agrees with having in an establishment.

This article outlines some of the main cyber attacks on the Hospitality industry. It exposes the threats due to the wealth of data stored in PMS, POS and CRM and suggests steps to take to protect against malware and randsomeware. The article further highlights the necessity for antivirus software on all devices.

The article describes the five most common cybersecurity risks for hotel brands such as ransomware, remote hacking and DDoS attacks. The operational elements of each risk have also been discussed. It also covers best practices that hotels and other hospitality organizations can adopt to curb breaches.

Social media marketing is impacting the hospitality industry and if you don't already have a strategy you need to start one. You can do this by reviewing your goals which might include increasing engagement, brand awareness, analytics, acquisition, content marketing or customer service. Next you will want to pick a social channel to implement your strategy on and be creative with it. Whatever you decide strategy wise start small and build on it to reach new customers and build loyal ones.