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This article is about the concept of teaching young kids how to be "media literate." This article believes that it is very important for the kids to learn about media because it is important to know how to use media and analyze media. In the 21st century media is the most used resource in the world. This article believes that media is the best way to bring news into your home and be able to comprehend what is going on in the outside world. To be able to read media and analyze it is probably the most important skill in today's environment and without it you would not be able to fetch news from the web and have the freedom and choice to surf the web and be part of the big overall community. In my opinion all kids should be taught media literacy so they can thrive in the open world.

This articles gives viewers tips on how to analyze television commercials, because they can affect us in many ways even if we do not realize it. This article mentions six main questions that are important to keep in mind while viewing commercials. First one must consider what the product or service that is being promoted is, next one must consider what advertising techniques the companies are using to market their products. Thirdly one must determine how the music in the commercial is helpful in marketing the product. One must also consider how the actors affect their view of the product, and specify what the advertisement is doing to capture the viewers attention. Lastly one must determine who the commercials target audience is, and after a person has answered all these questions then and only then will they understand media literacy.

This article highlights the lack of media literacy education in Canada and the need for it. It recaps Canada's 4th annual Media Literacy Week, recounting the calls for improved economic education in this area. In an age where digital media is all around us, this makes a lot of sense for the youth population of Canada who commonly use and create the most digital media. Canadian Teacher's Fund President Mary-Lou Donnelly put it best by saying, "Media and digital literacy are life skills that should be included in the curriculum along with traditional literacy and numeracy skills. Students are not simply users but creators of media. As teachers, we must nurture this creativity while helping them to be engaged and responsible e-citizens." Media literacy education is definitely an important initiative and the fact that Canada is moving to integrate it into its education system is a good sign.