2007 WORST CONSUMER PRODUCT WINNER: Dasani Water, Yet it continues to grow in the US - 0 views
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sandy ingram on 15 Feb 09In 2004, Coca-Cola was forced to take Dasani, off the UK shelves after a public outcry because it contained nothing more than tap water. As a result it's never made it to German or French shops. But sales of Dasani are still rising in the US and it is being strongly promoted in Brazil, Argentina, Chile, Mexico and several other Latin American countries. Coca-Cola itself says that Dasani isn't spring water and that it is sourced from local tap water supplies. But from its marketing and packaging, one could easily think otherwise. Dasani promotional material gushes with terms like: